社交媒体用于公共健康行为改变的可行性研究
计算机与社会
2017-01-24 v1
摘要
诸如 Twitter 和 Facebook 之类的社交网站已被证明可作为有效的社会传感器，能够“感知”社区的脉搏。当前研究的目的是测试设计、实施和评估一种定制的、支持社交媒体的干预措施的可行性，该干预措施能够以有意义的方式分享和改变知识、态度和行为，从而促进公共健康，特别是针对皮肤癌的预防。我们介绍了该活动的设计和实施细节，随后给出总结性发现和分析。
引用
@article{arxiv.1701.06431,
title = {Feasibility Study of Social Media for Public Health Behaviour Changes},
author = {Oluwaseun Ajao and Anna Jurek and Aisling Gough and Ruth Hunter and Eimear Barrett and Gary McKeown and Jun Hong and Frank Kee},
journal= {arXiv preprint arXiv:1701.06431},
year = {2017}
}
备注
Conference Paper presented by Oluwaseun Ajao 7th Int'l Conference on Social Media & Society 2016, Goldsmiths University of London