相关论文: Intelligent Online Selling Point Extraction for E-…
The item details page (IDP) is a web page on an e-commerce website that provides information on a specific product or item listing. Just below the details of the item on this page, the buyer can usually find recommendations for other…
Product copywriting is a critical component of e-commerce recommendation platforms. It aims to attract users' interest and improve user experience by highlighting product characteristics with textual descriptions. In this paper, we report…
Automatic product description generation for e-commerce has witnessed significant advancement in the past decade. Product copywriting aims to attract users' interest and improve user experience by highlighting product characteristics with…
Product feature recommendations are critical for online customers to purchase the right products based on the right features. For a customer, selecting the product that has the best trade-off between price and functionality is a…
Product attribute value extraction is an important task in e-Commerce which can help several downstream applications such as product search and recommendation. Most previous models handle this task using sequence labeling or question…
E-commerce product catalogs contain billions of items. Most products have lengthy titles, as sellers pack them with product attributes to improve retrieval, and highlight key product aspects. This results in a gap between such unnatural…
With the rapid development of electronic commerce, the way of shopping has experienced a revolutionary evolution. To fully meet customers' massive and diverse online shopping needs with quick response, the retailing AI system needs to…
A high-quality, comprehensive product catalog is essential to the success of Product Search engines and shopping sites such as Yahoo! Shopping, Google Product Search or Bing Shopping. But keeping catalogs up-to-date becomes a challenging…
Product summarization aims to automatically generate product descriptions, which is of great commercial potential. Considering the customer preferences on different product aspects, it would benefit from generating aspect-oriented…
Product retrieval is the backbone of e-commerce search: for each user query, it identifies a high-recall candidate set from billions of items, laying the foundation for high-quality ranking and user experience. Despite extensive…
Accurate and complete product descriptions are crucial for e-commerce, yet seller-provided information often falls short. Customer reviews offer valuable details but are laborious to sift through manually. We present PRAISE: Product Review…
Generative AI and large language models (LLMs) offer significant potential for automating the extraction of structured information from web pages. In this work, we focus on food product pages from online retailers and explore…
Generative retrieval introduces a groundbreaking paradigm to document retrieval by directly generating the identifier of a pertinent document in response to a specific query. This paradigm has demonstrated considerable benefits and…
Point of purchase (POP) materials can be created to assist non-experts by combining large language models (LLMs) with human insight. Persuasive POP texts require both customer understanding and expressive writing skills. However,…
E-commerce product pages on the web often present product specification data in structured tabular blocks. Extraction of these product attribute-value specifications has benefited applications like product catalogue curation, search,…
In recent years online advertising has become increasingly ubiquitous and effective. Advertisements shown to visitors fund sites and apps that publish digital content, manage social networks, and operate e-mail services. Given such large…
Automatic extraction of product attributes from their textual descriptions is essential for online shopper experience. One inherent challenge of this task is the emerging nature of e-commerce products -- we see new types of products with…
In recent years online shopping has gained momentum and became an important venue for customers wishing to save time and simplify their shopping process. A key advantage of shopping online is the ability to read what other customers are…
Quality product descriptions are critical for providing competitive customer experience in an e-commerce platform. An accurate and attractive description not only helps customers make an informed decision but also improves the likelihood of…
Nowadays e-commerce search has become an integral part of many people's shopping routines. Two critical challenges stay in today's e-commerce search: how to retrieve items that are semantically relevant but not exact matching to query…