相关论文: Big data and big values: When companies need to re…

We propose a text classification tool based on support vector machines for the assessment of organizational leadership styles, as appearing to Twitter users. We collected Twitter data over 51 days, related to the first 30 Italian…

This study uses an innovative measure, the Semantic Brand Score, to assess the interest of stakeholders in different company core values. Among others, we focus on corporate social responsibility (CSR) core value statements, and on the…

In recent years, the interest in Big Data sources has been steadily growing within the Official Statistic community. The Italian National Institute of Statistics (Istat) is currently carrying out several Big Data pilot studies. One of these…

An increasing number of people are using online social networking services (SNSs), and a significant amount of information related to experiences in consumption is shared in this new media form. Text mining is an emerging technique for…

Since internet technologies have advanced, one of the primary factors in company development is customer happiness. Online platforms have become prominent places for sharing reviews. Twitter is one of these platforms where customers…

Social network has gained remarkable attention in the last decade. Accessing social network sites such as Twitter, Facebook LinkedIn and Google+ through the internet and the web 2.0 technologies has become more affordable. People are…

The Covid-19 pandemic caused disruptive effects for individuals, firms, and societies. In this paper, we offer insights on the major issues and challenges firms are facing in the Covid-19 pandemic, as well as their concerns for Corporate…

Data reflecting social and business relations has often form of network of connections between entities (called social network). In such network important and influential users can be identified as well as groups of strongly connected…

Twitter is increasingly used for political, advertising and marketing campaigns, where the main aim is to influence users to support specific causes, individuals or groups. We propose a novel methodology for mining and analyzing Twitter…

This study explores the role of external audiences in determining the importance of family firm brands and the relationship with firm performance. Drawing on text mining and social network analysis techniques, and considering the brand…

In the last couple decades, social network services like Twitter have generated large volumes of data about users and their interests, providing meaningful business intelligence so organizations can better understand and engage their…

To achieve sustainable development worldwide, the United Nations set 17 Sustainable Development Goals (SDGs) for humanity to reach by 2030. Society is involved in the challenge, with firms playing a crucial role. Thus, a key question is to…

Social media play a key role in shaping citizens' political opinion. According to the Eurobarometer, the percentage of EU citizens employing online social networks on a daily basis has increased from 18% in 2010 to 48% in 2019. The…

Text mining approaches are being used increasingly for business analytics. In particular, such approaches are now central to understanding users' feedback regarding systems delivered via online application distribution platforms such as…

In this paper we have focused a variety of techniques, approaches and different areas of the research which are helpful and marked as the important field of data mining Technologies. As we are aware that many Multinational companies and…

The recent availability of large, high-resolution data sets of online human activity allowed for the study and characterization of the mechanisms shaping human interactions at an unprecedented level of accuracy. To this end, many efforts…

Financial analyses of stock markets rely heavily on quantitative approaches in an attempt to predict subsequent or market movements based on historical prices and other measurable metrics. These quantitative analyses might have missed out…

Cluster analysis is a field of data analysis that extracts underlying patterns in data. One application of cluster analysis is in text-mining, the analysis of large collections of text to find similarities between documents. We used a…

The Information and Communication Technologies revolution brought a digital world with huge amounts of data available. Enterprises use mining technologies to search vast amounts of data for vital insight and knowledge. Mining tools such as…

In this work, we introduce a multimodal analysis pipeline that leverages large foundation models in vision and language to analyze corporate social media content, with a focus on sustainability-related communication. Addressing the…