相关论文: Ad Delivery Algorithms: The Hidden Arbiters of Pol…

The enormous financial success of online advertising platforms is partially due to the precise targeting features they offer. Although researchers and journalists have found many ways that advertisers can target---or exclude---particular…

Political advertising on social media has become a central element in election campaigns. However, granular information about political advertising on social media was previously unavailable, thus raising concerns regarding fairness,…

Communication strongly influences attitudes on climate change. Within sponsored communication, high spend and high reach advertising dominates. In the advertising ecosystem we can distinguish actors with adversarial stances: organizations…

Detailed targeting of advertisements has long been one of the core offerings of online platforms. Unfortunately, malicious advertisers have frequently abused such targeting features, with results that range from violating civil rights laws…

Targeted advertising platforms are widely used by job advertisers to reach potential employees; thus issues of discrimination due to targeting that have surfaced have received widespread attention. Advertisers could misuse targeting tools…

Ad platforms such as Facebook, Google and LinkedIn promise value for advertisers through their targeted advertising. However, multiple studies have shown that ad delivery on such platforms can be skewed by gender or race due to hidden…

Online advertising platforms use algorithmic systems to power the process of matching ads to users, termed ad delivery. Prior audits have demonstrated that ad delivery can be skewed by demographic attributes, such that ads are…

Social media platforms are currently the main channel for political messaging, allowing politicians to target specific demographics and adapt based on their reactions. However, making this communication transparent is challenging, as the…

Nowadays, artificial intelligence algorithms are used for targeted and personalized content distribution in the large scale as part of the intense competition for attention in the digital media environment. Unfortunately, targeted…

Online platforms play an increasingly important role in shaping democracy by influencing the distribution of political information to the electorate. In recent years, political campaigns have spent heavily on the platforms' algorithmic…

Online political advertising has grown significantly over the last few years. To monitor online sponsored political discourse, companies such as Facebook, Google, and Twitter have created public Ad Libraries collecting the political ads…

Targeted advertising remains an important part of the free web browsing experience, where advertisers' targeting and personalization algorithms together find the most relevant audience for millions of ads every day. However, given the wide…

During the summer of 2018, Facebook, Google, and Twitter created policies and implemented transparent archives that include U.S. political advertisements which ran on their platforms. Through our analysis of over 1.3 million ads with…

The reports of Russian interference in the 2016 United States elections brought into the center of public attention concerns related to the ability of foreign actors to increase social discord and take advantage of personal user data for…

Facebook and other advertising platforms exploit users data for marketing purposes by allowing advertisers to select specific users and target them (the practice is being called micro-targeting). However, advertisers such as Cambridge…

Ad targeting is getting more powerful with introduction of new tools, such as Custom Audiences, behavioral targeting, and Audience Insights. Although this is beneficial for businesses as it enables people to receive more relevant…

The 2016 United States presidential election was marked by the abuse of targeted advertising on Facebook. Concerned with the risk of the same kind of abuse to happen in the 2018 Brazilian elections, we designed and deployed an independent…

Online advertising on platforms such as Google or Facebook has become an indispensable outreach tool, including for applications where it is desirable to engage different demographics in an equitable fashion, such as hiring, housing, civic…

Social media broadly refers to digital platforms and applications that simulate social interactions online. This study investigates the impact of social media platforms and their algorithms on political interest among users. As social media…

Facebook uses Artificial Intelligence for targeting users with advertisements based on the events in which they engage like sharing, liking, making comments, posts by a friend, a group creation, etcetera. Each user interacts with these…