相关论文: Public Wi-Fi Monetization via Advertising

This paper investigates the incentives of mobile network operators (MNOs) for acquiring additional spectrum to offer mobile virtual network operators (MVNOs) and thereby inviting competition for a common pool of end users (EUs). We consider…

Recently, Metaverse has attracted increasing attention from both industry and academia, because of the significant potential to integrate real and digital worlds ever more seamlessly. By combining advanced wireless communications, edge…

Crowdsourcing services, such as Waze, leverage a mass of mobile users to learn massive point-of-interest (PoI) information while traveling and share it as a public good. Given that crowdsourced users mind their travel costs and possess…

In this paper, a salary-plus-bonus incentive mechanism is proposed to motivate WiFi Access Points (APs) to provide data offloading service for mobile network operators (MNOs). Under the proposed salary-plus-bonus scheme, WiFi APs are…

Due to its agility and mobility, the unmanned aerial vehicle (UAV) is a promising technology to provide high-quality mobile services (e.g., fast Internet access, edge computing, and local caching) to ground users. Major Internet Service…

Online Social Networks (OSNs) attract billions of users to share information and communicate where viral marketing has emerged as a new way to promote the sales of products. An OSN provider is often hired by an advertiser to conduct viral…

In this paper, we analyse how a peer-to-peer sharing platform should price its service (when imagined as an excludable public good) to maximize profit, when each user's participation adds value to the platform service by creating a positive…

As WiFi grows ever more popular, airtime contention becomes an increasing problem. One way to alleviate this is through network policy enforcement. Unfortunately, WiFi lacks protocol support for configuring policies for its usage, and since…

In this paper, we propose a stochastic model to describe how search service providers charge client companies based on users' queries for the keywords related to these companies' ads by using certain advertisement assignment strategies. We…

In mobile edge computing (MEC) systems, users offload computationally intensive tasks to edge servers at base stations. However, with unequal demand across the network, there might be excess demand at some locations and underutilized…

In wireless mesh network (WMN), multiple service providers (SPs) can cooperate to share resources (e.g., relay nodes and spectrum), to serve their collective subscribed customers for better service. As a reward, SPs are able to achieve more…

As compared to the traditional advertising, the word-of-mouth (WOM) communications have striking advantages such as significantly lower cost and rapid delivery; this is especially the case with the popularity of online social networks. This…

Networking on white spaces (i.e., locally unused spectrum) relies on active monitoring of spectrum usage. Spectrum databases based on empirical radio propagation models are widely adopted but shown to be error-prone, since they do not…

Vehicular ad-hoc networks (VANETs) have recently attracted a lot of attention due to their immense potentials and applications. Wide range of coverage and accessibility to end users make VANETs a good target for commercial companies. In…

Over the last decade, the bandwidth expansion and MU-MIMO spectral efficiency have promised to increase data throughput by allowing concurrent communication between one Access Point and multiple users. However, we are still a long way from…

The Web of Data (WoD) has experienced a phenomenal growth in the past. This growth is mainly fueled by tireless volunteers, government subsidies, and open data legislations. The majority of commercial data has not made the transition to the…

In this paper we study a revenue maximization problem for optical routing nodes. We model the routing node as a single server polling model with the aim to assign visit periods (service windows) to the different stations (ports) such that…

The stunning growth of WiFi networks, together with the spreading of mobile telephony and the increasing use of Voice over IP (VoIP) on top of Internet, pose relevant questions on the application of WiFi networks to support VoIP services…

As mobile crowdsensing techniques are steering many smart-city applications, an incentive scheme that motivates the crowd to actively participate becomes a key to the success of such city-scale applications. This paper presents a…

Recently, video broadcast/multicast over wireless networks has created a significant interest in the field of wireless communication. However, the wireless resources have limitations to broadcast/multicast many video sessions at the same…