相关论文: Harnessing Natural Experiments to Quantify the Cau…
Badges are a common, and sometimes the only, method of incentivizing users to perform certain actions on online sites. However, due to many competing factors influencing user temporal dynamics, it is difficult to determine whether the badge…
User modeling plays an important role in delivering customized web services to the users and improving their engagement. However, most user models in the literature do not explicitly consider the temporal behavior of users. More recently,…
Badges are commonly used in online platforms as incentives for promoting contributions. It is widely accepted that badges "steer" people's behavior toward increasing their rate of contributions before obtaining the badge. This paper…
Badges are endemic to online interaction sites, from Question and Answer (Q&A) websites to ride sharing, as systems for rewarding participants for their contributions. This paper studies how badge design affects people's contributions and…
Randomized experiments have become a cornerstone of evidence-based decision-making in contexts ranging from online platforms to public health. However, in experimental settings with network interference, a unit's treatment can influence…
To incentivize users' participations and steer their online activities, online social networks start to provide users with various kinds of rewards for their contributions to the sites. The most frequently distributed rewards include…
Product badges are ubiquitous in e-commerce platforms, acting as effective psychological triggers to nudge customers to buy specific products, boosting revenues. However, to the best of our knowledge, there has been no attempt to…
Evaluating the causal effect of recommendations is an important objective because the causal effect on user interactions can directly leads to an increase in sales and user engagement. To select an optimal recommendation model, it is common…
Randomized experiments (A/B testings) have become the standard way for web-facing companies to guide innovation, evaluate new products, and prioritize ideas. There are times, however, when running an experiment is too complicated (e.g., we…
As online shopping becomes ever more prevalent, customers rely increasingly on product rating websites for making purchase decisions. The reliability of online ratings, however, is potentially compromised by the so-called herding effect:…
Many marketing applications, including credit card incentive programs, offer rewards to customers who exceed specific spending thresholds to encourage increased consumption. Quantifying the causal effect of these thresholds on customers is…
Recent years have witnessed remarkable progress towards computational fake news detection. To mitigate its negative impact, we argue that it is critical to understand what user attributes potentially cause users to share fake news. The key…
Pathogenic social media accounts such as terrorist supporters exploit communities of supporters for conducting attacks on social media. Early detection of PSM accounts is crucial as they are likely to be key users in making a harmful…
Many online experiments exhibit dependence between users and items. For example, in online advertising, observations that have a user or an ad in common are likely to be associated. Because of this, even in experiments involving millions of…
A/B tests serve the purpose of reliably identifying the effect of changes introduced in online services. It is common for online platforms to run a large number of simultaneous experiments by splitting incoming user traffic randomly in…
Scientists have been interested in estimating causal peer effects to understand how people's behaviors are affected by their network peers. However, it is well known that identification and estimation of causal peer effects are challenging…
Regulators and academics are increasingly interested in the causal effect that algorithmic actions of a digital platform have on consumption. We introduce a general causal inference problem we call the steerability of consumption that…
Causal inference in observational studies is notoriously difficult, due to the fact that the experimenter is not in charge of the treatment assignment mechanism. Many potential con- founding factors (PCFs) exist in such a scenario, and if…
This paper develops a framework for identification, estimation, and inference on the causal mechanisms driving endogenous social network formation. Identification is challenging because of unobserved confounders and reverse causality;…
Estimating causal effects from large experimental and observational data has become increasingly prevalent in both industry and research. The bootstrap is an intuitive and powerful technique used to construct standard errors and confidence…