相关论文: Accessibility Issues in Ad-Driven Web Applications

Targeted advertising remains an important part of the free web browsing experience, where advertisers' targeting and personalization algorithms together find the most relevant audience for millions of ads every day. However, given the wide…

This research explores the accessibility issues with regard to the e-commerce websites in developing countries, through a study of Sri Lankan hotel websites. A web survey and a web content analysis were conducted as the methods to elicit…

Autonomous multimodal language models are rapidly evolving into web agents that can browse, click, and purchase items on behalf of users, posing a threat to display advertising designed for human eyes. Yet little is known about how these…

Recent years have seen a sharp rise in adblocker use, driven by increased web tracking and personalized ads. However, a significant issue for adblocker users is the web breakages they encounter, which worsens their browsing experience and…

Ad targeting is getting more powerful with introduction of new tools, such as Custom Audiences, behavioral targeting, and Audience Insights. Although this is beneficial for businesses as it enables people to receive more relevant…

This research focuses on the critical process of upgrading a Design System from Web Content Accessibility Guidelines (WCAG) 2.0 to WCAG 2.1, which is an essential step in enhancing web accessibility. It emphasizes the importance of staying…

This research explores the accessibility issues with regard to the e-commerce websites in developing countries, through a subjective study of Sri Lankan hotel websites. A web survey and a web content analysis were conducted as the methods…

Accessibility of websites for visually impaired persons is mishandled by screen readers which are not always adapted to interactivity needed by actual web/multimedia technologies. This paper analyses the difficulties to access to…

Ensuring digital accessibility is essential for inclusive access to online services. However, many government and non-government websites that provide critical services - such as education, healthcare, and public administration - continue…

The vast majority of Web pages fail to comply with established Web accessibility guidelines, excluding a range of users with diverse abilities from interacting with their content. Making Web pages accessible to all users requires dedicated…

Ad and tracking blocking extensions are popular tools for improving web performance, privacy and aesthetics. Content blocking extensions typically rely on filter lists to decide whether a web request is associated with tracking or…

Websites employ third-party ads and tracking services leveraging cookies and JavaScript code, to deliver ads and track users' behavior, causing privacy concerns. To limit online tracking and block advertisements, several ad-blocking (black)…

In spite of the fact that e-government agency (ega) in Tanzania emphasize on the use of ICT within public institutions in Tanzania, accessibility, usability and web security vulnerabilities are still not considered by the majority of web…

Since the beginning of the pandemic, every state public health agency in the United States has created and maintained a website dedicated to COVID 19. Our goal was to evaluate these websites for conformity to accessibility guidelines.…

Adblocking tools like Adblock Plus continue to rise in popularity, potentially threatening the dynamics of advertising revenue streams. In response, a number of publishers have ramped up efforts to develop and deploy mechanisms for…

The proliferation of mobile applications (apps) has made it crucial to ensure their accessibility for users with disabilities. However, there is a lack of research on the real-world challenges developers face in implementing mobile…

User-generated content plays a key role in social networking, allowing a more active participation, socialisation, and collaboration among users. In particular, media content has been gaining a lot of ground, allowing users to express…

Limited transparency in targeted advertising on online content delivery platforms can breed mistrust for both viewers (of the content and ads) and advertisers. This user study (n=864) explores how explanations for targeted ads can bridge…

In E-commerce advertising, where product recommendations and product ads are presented to users simultaneously, the traditional setting is to display ads at fixed positions. However, under such a setting, the advertising system loses the…

The proliferation of audiovisual and web content has created an increasing need for media accessibility education in various fields. However, accessibility remains a low priority in university curricula. This project explores the…