相关论文: Indirect social influence and diffusion of innovat…
Social contagion has been studied in various contexts. Many instances of social contagion can be modeled as an infection process where a specific state (adoption of product, fad, knowledge, behavior, etc.) spreads from individual to…
Interactions between pieces of information (entities) play a substantial role in the way an individual acts on them: adoption of a product, the spread of news, strategy choice, etc. However, the underlying interaction mechanisms are often…
Influence maximization is the problem of finding a set of influential users in a social network such that the expected spread of influence under a certain propagation model is maximized. Much of the previous work has neglected the important…
When multiple innovations compete for adoption, historical chance leading to early advantage can generate lock-in effects that allow suboptimal innovations to succeed at the expense of superior alternatives. Research on the diffusion of…
A micro-level agent-based model of innovation diffusion was developed that explicitly combines (a) an individual's perception of the advantages or relative utility derived from adoption, and (b) social influence from members of the…
Estimation of social influence in networks can be substantially biased in observational studies due to homophily and network correlation in exposure to exogenous events. Randomized experiments, in which the researcher intervenes in the…
Modeling interpersonal influence on different sentimental polarities is a fundamental problem in opinion formation and viral marketing. There has not been seen an effective solution for learning sentimental influences from users' behaviors…
Social media has enabled users and organizations to obtain information about technology usage like software usage and even security feature usage. However, on the dark side it has also allowed an adversary to potentially exploit the users…
Social power quantifies the ability of individuals to influence others and plays a central role in social influence networks. Yet, computing social power typically requires global knowledge and significant computational or storage…
Information diffusion on social media platforms is often assumed to occur primarily through explicit social connections, such as follower or friend ties. However, information frequently propagates beyond these observable ties -- through…
In recent years, a large body of research has demonstrated that judgments and behaviors can propagate from person to person. Phenomena as diverse as political mobilization, health practices, altruism, and emotional states exhibit similar…
The influence of the social relationships of an individual on the individual's opinions (about a topic, a product, or whatever else) is a well known phenomenon and it has been widely studied. This paper considers a network of positive (i.e.…
The spread of an infection on a real-world social network is determined by the interplay of two processes: the dynamics of the network, whose structure changes over time according to the encounters between individuals, and the dynamics on…
The diffusion of information and behaviors over social networks is of considerable interest in research fields ranging from sociology to computer science and application domains such as marketing, finance, human health, and national…
Social influence plays an important role in human behavior and decisions. The sources of influence can be generally divided into external, which are independent of social context, or as originating from peers, such as family and friends. An…
Much research has been done on studying the diffusion of ideas or technologies on social networks including the \textit{Influence Maximization} problem and many of its variations. Here, we investigate a type of inverse problem. Given a…
Understanding the forces governing human behavior and social dynamics is a challenging problem. Individuals' decisions and actions are affected by interlaced factors, such as physical location, homophily, and social ties. In this paper, we…
The ever-increasing amount of information flowing through Social Media forces the members of these networks to compete for attention and influence by relying on other people to spread their message. A large study of information propagation…
Collective adaptation, whether in innovation adoption, pro-environmental or organizational change, emerges from the interplay between individual decisions and social influence. Agent-based modeling provides a useful tool for studying such…
We generalize the classical Bass model of innovation diffusion to include a new class of agents --- Luddites --- that oppose the spread of innovation. Our model also incorporates ignorants, susceptibles, and adopters. When an ignorant and a…