相关论文: Privacy Limitations Of Interest-based Advertising …
The Topics API for the web is Google's privacy-enhancing alternative to replace third-party cookies. Results of prior work have led to an ongoing discussion between Google and research communities about the capability of Topics to trade off…
Governments and researchers around the world are implementing digital contact tracing solutions to stem the spread of infectious disease, namely COVID-19. Many of these solutions threaten individual rights and privacy. Our goal is to break…
In the last decade, the advertisement market spread significantly in the web and mobile app system. Its effectiveness is also due thanks to the possibility to target the advertisement on the specific interests of the actual user, other than…
Websites with hyper-partisan, left or right-leaning focus offer content that is typically biased towards the expectations of their target audience. Such content often polarizes users, who are repeatedly primed to specific (extreme) content,…
Point-of-Interest (POI) recommendation has been extensively studied and successfully applied in industry recently. However, most existing approaches build centralized models on the basis of collecting users' data. Both private data and…
A website browser cookie is a small file created by a web server upon visitation, which is placed in the user's browser directory to enhance the user's experience. However, first and third-party cookies have become a significant threat to…
The web is global, but privacy laws differ by country. Which set of privacy rules do websites follow? We empirically study this question by detecting and analyzing cookie notices in an automated way. We crawl 1,500 European, American, and…
A key feature of federated learning (FL) is to preserve the data privacy of end users. However, there still exist potential privacy leakage in exchanging gradients under FL. As a result, recent research often explores the differential…
Collaborative-learning-based recommender systems, such as those employing Federated Learning (FL) and Gossip Learning (GL), allow users to train models while keeping their history of liked items on their devices. While these methods were…
Search engines have vast technical capabilities to retain Internet search logs for each user and thus present major privacy vulnerabilities to both individuals and organizations in revealing user intent. Additionally, many of the web search…
Search engine companies collect the "database of intentions", the histories of their users' search queries. These search logs are a gold mine for researchers. Search engine companies, however, are wary of publishing search logs in order not…
Since most countries are coming up with online privacy regulations, such as GDPR in the EU, online publishers need to find a balance between revenue from targeted advertisement and user privacy. One way to be able to still show targeted…
Federated learning (FL) is an emerging distributed machine learning paradigm proposed for privacy preservation. Unlike traditional centralized learning approaches, FL enables multiple users to collaboratively train a shared global model…
We propose a privacy-enhanced matrix factorization recommender that exploits the fact that users can often be grouped together by interest. This allows a form of "hiding in the crowd" privacy. We introduce a novel matrix factorization…
The content moderation systems used by social media sites are a topic of widespread interest and research, but less is known about the use of similar systems by web search engines. For example, Google Search attempts to help its users…
Third-party web cookies are often used for privacy-invasive behavior tracking. Partly due to privacy concerns, browser vendors have started to block all third-party cookies in recent years. To understand the effects of such third-party…
As third-party cookie blocking is becoming the norm in browsers, advertisers and trackers have started to use first-party cookies for tracking. We conduct a differential measurement study on 10K websites with third-party cookies allowed and…
Privacy preference signals are digital representations of how users want their personal data to be processed. Such signals must be adopted by both the sender (users) and intended recipients (data processors). Adoption represents a…
Users are daily exposed to a large volume of harmful content on various social network platforms. One solution is developing online moderation tools using Machine Learning techniques. However, the processing of user data by online platforms…
Sequential recommendation has attracted a lot of attention from both academia and industry, however the privacy risks associated to gathering and transferring users' personal interaction data are often underestimated or ignored. Existing…