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This work studies a well-known shared-cache coded caching scenario where each cache can serve an arbitrary number of users, analyzing the case where there is some knowledge about such number of users (i.e., the topology) during the content…

Caches in Content-Centric Networks (CCN) are increasingly adopting flash memory based storage. The current flash cache technology stores all files with the largest possible expiry date, i.e. the files are written in the memory so that they…

An information-centric network should realize significant economies by exploiting a favourable memory-bandwidth tradeoff: it is cheaper to store copies of popular content close to users than to fetch them repeatedly over the Internet. We…

This paper comprehensively studies a content-centric mobile network based on a preference learning framework, where each mobile user is equipped with a finite-size cache. We consider a practical scenario where each user requests a content…

Internet advertisers (buyers) repeatedly procure ad impressions from ad platforms (sellers) with the aim to maximize total conversion (i.e. ad value) while respecting both budget and return-on-investment (ROI) constraints for efficient…

Advancements in service sector and growing online platforms are intensifying the information exchange between customers through (electronic) word-of-mouth (WoM). The information obtained by WoM has shown to be a dominant factor in…

We study the problem of cache-aided communication for cellular networks with multi-user and multiple antennas at finite signal-to-noise ratio. Users are assumed to have non-symmetric links, modeled by wideband fading channels. We show that…

In many applications, ads are displayed together with the prices, so as to provide a direct comparison among similar products or services. The price-displaying feature not only influences the consumers' decisions, but also affects the…

In-network caching is likely to become an integral part of various networked systems (e.g., 5G networks, LPWAN and IoT systems) in the near future. In this paper, we compare and contrast model-based and machine learning approaches for…

Replicating or caching popular content in memories distributed across the network is a technique to reduce peak network loads. Conventionally, the performance gain of caching was thought to result from making part of the requested data…

Day after day, the number of mobile applications deployed on cloud computing continues in increasing because o f smartphone capabilities improvement. Cloud computing has already succeeded in the web based application, for that reason, the…

We are witnessing an increasing use of data-driven predictive models to inform decisions. As decisions have implications for individuals and society, there is increasing pressure on decision makers to be transparent about their decision…

Cache-enabled device-to-device (D2D) networks turn memory of the devices at the network edge, such as smart phones and tablets, into bandwidth by enabling asynchronous content sharing directly between proximate devices. Limited storage…

In recent years, machine intelligence (MI) applications have emerged as a major driver for the computing industry. Optimizing these workloads is important but complicated. As memory demands grow and data movement overheads increasingly…

Advertising becomes one of the most popular ways of monetizing an online transaction platform. Usually, sponsored advertisements are posted on the most attractive positions to enhance the number of clicks. However, multiple e-commerce…

Data sponsoring is a widely-used incentive method in today's cellular networks, where video content providers (CPs) cover part or all of the cellular data cost for mobile users so as to attract more video users and increase data traffic. In…

Prior works in designing caching policy do not distinguish content popularity with user preference. In this paper, we illustrate the caching gain by exploiting individual user behavior in sending requests. After showing the connection…

Caching popular contents at the edge of cellular networks has been proposed to reduce the load, and hence the cost of backhaul links. It is significant to decide which files should be cached and where to cache them. In this paper, we…

Content caching at the network edge has been considered an effective way of mitigating backhaul load and improving user experience. Caching efficiency can be enhanced by content recommendation and by keeping the information fresh. To the…

We consider the "Offline Ad Slot Scheduling" problem, where advertisers must be scheduled to "sponsored search" slots during a given period of time. Advertisers specify a budget constraint, as well as a maximum cost per click, and may not…