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Social networks are commonly used for marketing purposes. For example, free samples of a product can be given to a few influential social network users (or "seed nodes"), with the hope that they will convince their friends to buy it. One…

社会与信息网络 · 计算机科学 2019-01-17 Siyu Lei , Silviu Maniu , Luyi Mo , Reynold Cheng , Pierre Senellart

Online social networks have become an important platform for people to communicate, share knowledge and disseminate information. Given the widespread usage of social media, individuals' ideas, preferences and behavior are often influenced…

社会与信息网络 · 计算机科学 2023-09-12 Hui Li , Susu Yang , Mengting Xu , Sourav S Bhowmick , Jiangtao Cui

Given a social network $G$ and an integer $k$, the influence maximization (IM) problem asks for a seed set $S$ of $k$ nodes from $G$ to maximize the expected number of nodes influenced via a propagation model. The majority of the existing…

社会与信息网络 · 计算机科学 2020-04-15 Keke Huang , Jing Tang , Kai Han , Xiaokui Xiao , Wei Chen , Aixin Sun , Xueyan Tang , Andrew Lim

Due to much closer to real application scenarios,the budgeted influence maximization (BIM) problem has attracted great attention among researchers. As a variant of the influence maximization (IM) problem, the BIM problem aims at mining…

社会与信息网络 · 计算机科学 2022-03-23 Jianshe Wu , Junjun Gao , Hongde Zhu , Zulei Zhang

Given a budget and arbitrary cost for selecting each node, the budgeted influence maximization (BIM) problem concerns selecting a set of seed nodes to disseminate some information that maximizes the total number of nodes influenced (termed…

社会与信息网络 · 计算机科学 2013-01-23 Huy Nguyen , Rong Zheng

Information diffusion in networks has received a lot of recent attention. Most previous work addresses the influence maximization problem of selecting an appropriate set of seed nodes to initiate the diffusion process so that the largest…

社会与信息网络 · 计算机科学 2016-09-13 Konstantinos Liontis , Evaggelia Pitoura

Influence maximization (IM) aims at maximizing the spread of influence by offering discounts to influential users (called seeding). In many applications, due to user's privacy concern, overwhelming network scale etc., it is hard to target…

社会与信息网络 · 计算机科学 2020-10-06 Chen Feng , Luoyi Fu , Bo Jiang , Haisong Zhang , Xinbing Wang , Feilong Tang , Guihai Chen

The influence maximization (IM) problem aims at finding a subset of seed nodes in a social network that maximize the spread of influence. In this study, we focus on a sub-class of IM problems, where whether the nodes are willing to be the…

社会与信息网络 · 计算机科学 2021-06-15 Haipeng Chen , Wei Qiu , Han-Ching Ou , Bo An , Milind Tambe

Influence Maximization (IM) aims to maximize the number of people that become aware of a product by finding the `best' set of `seed' users to initiate the product advertisement. Unlike prior arts on static social networks containing fixed…

社会与信息网络 · 计算机科学 2019-11-14 Xudong Wu , Luoyi Fu , Zixin Zhang , Jingfan Meng , Xinbing Wang , Guihai Chen

Influence Maximization (IM) is a classical combinatorial optimization problem, which can be widely used in mobile networks, social computing, and recommendation systems. It aims at selecting a small number of users such that maximizing the…

社会与信息网络 · 计算机科学 2023-06-16 Yandi Li , Haobo Gao , Yunxuan Gao , Jianxiong Guo , Weili Wu

Given a social network, where each user is associated with a selection cost, the problem of \textsc{Budgeted Influence Maximization} (\emph{BIM Problem} in short) asks to choose a subset of them (known as seed users) within an allocated…

数据库 · 计算机科学 2021-04-20 Suman Banerjee , Bithika Pal

The well-known influence maximization problem aims at maximizing the influence of one information cascade in a social network by selecting appropriate seed users prior to the diffusion process. In its adaptive version, additional seed users…

社会与信息网络 · 计算机科学 2020-03-30 Guangmo Tong , Ruiqi Wang , Zheng Dong , Xiang Li

Given a social network with nonuniform selection cost of the users, the problem of \textit{Budgeted Influence Maximization} (BIM in short) asks for selecting a subset of the nodes within an allocated budget for initial activation, such that…

社会与信息网络 · 计算机科学 2020-04-09 Suman Banerjee , Mamata Jenamani , Dilip Kumar Pratihar

Link recommendation systems in online social networks (OSNs), such as Facebook's ``People You May Know'', Twitter's ``Who to Follow'', and Instagram's ``Suggested Accounts'', facilitate the formation of new connections among users. This…

社会与信息网络 · 计算机科学 2024-03-01 Xiaolong Chen , Yifan Song , Jing Tang

Influence maximization is the problem of finding a set of users in a social network, such that by targeting this set, one maximizes the expected spread of influence in the network. Most of the literature on this topic has focused…

数据库 · 计算机科学 2011-10-03 Amit Goyal , Francesco Bonchi , Laks V. S. Lakshmanan

Most studies on influence maximization focus on one-shot propagation, i.e. the influence is propagated from seed users only once following a probabilistic diffusion model and users' activation are determined via single cascade. In reality…

社会与信息网络 · 计算机科学 2017-02-21 Xiaohan Shan , Wei Chen , Qiang Li , Xiaoming Sun , Jialin Zhang

One key problem in network analysis is the so-called influence maximization problem, which consists in finding a set $S$ of at most $k$ seed users, in a social network, maximizing the spread of information from $S$. This paper studies a…

计算机科学与博弈论 · 计算机科学 2020-03-19 Ruben Becker , Gianlorenzo D'Angelo , Hugo Gilbert

Influence maximization (IM) is the problem of identifying a limited number of initial influential users within a social network to maximize the number of influenced users. However, previous research has mostly focused on individual…

社会与信息网络 · 计算机科学 2024-03-29 Zirui Yuan , Minglai Shao , Zhiqian Chen

A social network (SN) is a social structure consisting of a group representing the interaction between them. SNs have recently been widely used and, subsequently, have become suitable and popular platforms for product promotion and…

社会与信息网络 · 计算机科学 2022-09-13 Saeid Ghafouri , Seyed Hossein Khasteh , Seyed Omid Azarkasb

Influence maximization (IM) has garnered a lot of attention in the literature owing to applications such as viral marketing and infection containment. It aims to select a small number of seed users to adopt an item such that adoption…

社会与信息网络 · 计算机科学 2020-12-08 Prithu Banerjee , Wei Chen , Laks V. S. Lakshmanan
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