Related papers: Social Media Impact on Website Ranking

Social media feeds have become central to the Internet. Among the most visible are trending feeds, which rank content deemed timely and relevant. To examine how feed signals influence behaviors and perceptions, we conducted a randomized…

Nowadays online social networks are used extensively for personal and commercial purposes. This widespread popularity makes them an ideal platform for advertisements. Social media can be used for both direct and word-of-mouth (WoM)…

This paper gives an absolute new search system that builds the information retrieval infrastructure for Internet. Now most search engine companies are mainly concerned with how to make profit from company users by advertisement and ranking…

Social networks represent nowadays in many contexts the main source of information transmission and the way opinions and actions are influenced. For instance, generic advertisements are way less powerful than suggestions from our contacts.…

Different search engines provide different outputs for the same keyword. This may be due to different definitions of relevance, and/or to different knowledge/anticipation of users' preferences, but rankings are also suspected to be biased…

Purpose: We model group advertising decisions, which are the collective decisions of every single advertiser within the set of advertisers who are competing in the same auction or vertical industry, and examine resulting market outcomes,…

The Internet has dramatically changed the relationship among people and their relationships with others people and made the valuable information available for the users. Email is the service, which the Internet provides today for its own…

Social networks play a fundamental role in the diffusion of information. However, there are two different ways of how information reaches a person in a network. Information reaches us through connections in our social networks, as well as…

This paper investigates the composition of search engine results pages. We define what elements the most popular web search engines use on their results pages (e.g., organic results, advertisements, shortcuts) and to which degree they are…

Social media broadly refers to digital platforms and applications that simulate social interactions online. This study investigates the impact of social media platforms and their algorithms on political interest among users. As social media…

An important part of online activities are intended to control the public opinion and behavior, being considered currently a global threat. This article identifies and conceptualizes seven online strategies employed in social media…

The World-Wide Web (WWW) is characterized by a strong community structure in which groups of webpages (e.g. those devoted to a common topic or belonging to the same organization) are densely interconnected by hyperlinks. We study how such…

Today's conventional search engines hardly do provide the essential content relevant to the user's search query. This is because the context and semantics of the request made by the user is not analyzed to the full extent. So here the need…

Web is now the undisputed warehouse for information. It can now provide most of the answers for modern problems. Search engines do a great job by combining and ranking the best results when the users try to search for any particular…

An increasing number of today's social interactions occurs using online social media as communication channels. Some online social networks have become extremely popular in the last decade. They differ among themselves in the character of…

Maintaining competitive advantage is significant in this present day of globalization, knowledge management and enormous economic activities. An organization's future developments are influenced by its managements' decisions. Businesses…

Recommendation systems represent an important tool for news distribution on the Internet. In this work we modify a recently proposed social recommendation model in order to deal with no explicit ratings of users on news. The model consists…

Social media platforms are popular venues for fashion brand marketing and advertising. With the introduction of native advertising, users don't have to endure banner ads that hold very little saliency and are unattractive. Using images and…

Social network analysis has long been an untiring topic of sociology. However, until the era of information technology, the availability of data, mainly collected by the traditional method of personal survey, was highly limited and…

Bots are, for many Web and social media users, the source of many dangerous attacks or the carrier of unwanted messages, such as spam. Nevertheless, crawlers and software agents are a precious tool for analysts, and they are continuously…