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The study of influence maximization in social networks has largely ignored disparate effects these algorithms might have on the individuals contained in the social network. Individuals may place a high value on receiving information, e.g.…

社会与信息网络 · 计算机科学 2019-03-07 Benjamin Fish , Ashkan Bashardoust , danah boyd , Sorelle A. Friedler , Carlos Scheidegger , Suresh Venkatasubramanian

One key problem in network analysis is the so-called influence maximization problem, which consists in finding a set $S$ of at most $k$ seed users, in a social network, maximizing the spread of information from $S$. This paper studies a…

计算机科学与博弈论 · 计算机科学 2020-03-19 Ruben Becker , Gianlorenzo D'Angelo , Hugo Gilbert

Influence maximization, fundamental for word-of-mouth marketing and viral marketing, aims to find a set of seed nodes maximizing influence spread on social network. Early methods mainly fall into two paradigms with certain benefits and…

社会与信息网络 · 计算机科学 2014-02-18 Suqi Cheng , Hua-Wei Shen , Junming Huang , Wei Chen , Xue-Qi Cheng

Influence maximization is the problem of finding a subset of the most influential individuals in a network. The impact of social networks on the dissemination of information and the development of viral marketing has made this problem as…

社会与信息网络 · 计算机科学 2020-12-08 Maryam Adineh , Mostafa Nouri-Baygi

The spread of influence in social networks is studied in two main categories: the progressive model and the non-progressive model (see e.g. the seminal work of Kempe, Kleinberg, and Tardos in KDD 2003). While the progressive models are…

Given its vast application on online social networks, Influence Maximization (IM) has garnered considerable attention over the last couple of decades. Due to the intricacy of IM, most current research concentrates on estimating the…

社会与信息网络 · 计算机科学 2023-04-14 Zonghan Zhang , Zhiqian Chen

In the context of influence propagation in a social graph, we can identify three orthogonal dimensions - the number of seed nodes activated at the beginning (known as budget), the expected number of activated nodes at the end of the…

离散数学 · 计算机科学 2011-11-08 Amit Goyal , Francesco Bonchi , Laks V. S. Lakshmanan , Suresh Venkatasubramanian

Influence maximization, the fundamental of viral marketing, aims to find top-$K$ seed nodes maximizing influence spread under certain spreading models. In this paper, we study influence maximization from a game perspective. We propose a…

人工智能 · 计算机科学 2020-06-04 Yu Zhang , Yan Zhang

In this paper, we study the Multi-Round Influence Maximization (MRIM) problem, where influence propagates in multiple rounds independently from possibly different seed sets, and the goal is to select seeds for each round to maximize the…

社会与信息网络 · 计算机科学 2019-06-07 Lichao Sun , Weiran Huang , Philip S. Yu , Wei Chen

Social connections are conduits through which individuals communicate, information propagates, and diseases spread. Identifying individuals who are more likely to adopt ideas and spread them is essential in order to develop effective…

社会与信息网络 · 计算机科学 2024-10-31 Vedran Sekara , Ivan Dotu , Manuel Cebrian , Esteban Moro , Manuel Garcia-Herranz

Online social networks have been one of the most effective platforms for marketing and advertising. Through "word of mouth" effects, information or product adoption could spread from some influential individuals to millions of users in…

社会与信息网络 · 计算机科学 2023-05-17 Tiantian Chen , Bin Liu , Wenjing Liu , Qizhi Fang , Jing Yuan , Weili Wu

Social networks, due to their popularity, have been studied extensively these years. A rich body of these studies is related to influence maximization, which aims to select a set of seed nodes for maximizing the expected number of active…

社会与信息网络 · 计算机科学 2015-10-14 Zhefeng Wang , Enhong Chen , Qi Liu , Yu Yang , Yong Ge , Biao Chang

We consider the *adaptive influence maximization problem*: given a network and a budget $k$, iteratively select $k$ seeds in the network to maximize the expected number of adopters. In the *full-adoption feedback model*, after selecting…

社会与信息网络 · 计算机科学 2022-06-15 Wei Chen , Binghui Peng , Grant Schoenebeck , Biaoshuai Tao

The identification of the minimal set of nodes that maximizes the propagation of information is one of the most relevant problems in network science. In this paper, we introduce a new method to find the set of initial spreaders to maximize…

We consider the problem of selecting a seed set to maximize the expected number of influenced nodes in the social network, referred to as the \textit{influence maximization} (IM) problem. We assume that the topology of the social network is…

机器学习 · 计算机科学 2019-11-26 Xiaojin Zhang

The information flows among the people while they communicate through social media websites. Due to the dependency on digital media, a person shares important information or regular updates with friends and family. The set of persons on…

社会与信息网络 · 计算机科学 2024-06-14 Rahul Kumar Gautam , Anjeneya Swami Kare , Durga Bhavani S

Influence maximization (IM) is a crucial optimization task related to analyzing complex networks in the real world, such as social networks, disease propagation networks, and marketing networks. Publications to date about the IM problem…

社会与信息网络 · 计算机科学 2024-05-16 Xilong Qu , Wenbin Pei , Yingchao Yang , Xirong Xu , Renquan Zhang , Qiang Zhang

Given a network represented by a graph $G=(V,E)$, we consider a dynamical process of influence diffusion in $G$ that evolves as follows: Initially only the nodes of a given $S\subseteq V$ are influenced; subsequently, at each round, the set…

数据结构与算法 · 计算机科学 2016-10-13 Gennaro Cordasco , Luisa Gargano , Marco Mecchia , Adele A. Rescigno , Ugo Vaccaro

The study of graph-based submodular maximization problems was initiated in a seminal work of Kempe, Kleinberg, and Tardos (2003): An {\em influence} function of subsets of nodes is defined by the graph structure and the aim is to find…

数据结构与算法 · 计算机科学 2016-09-09 Edith Cohen

We restrict the propagation of misinformation in a social-media-like environment while preserving the spread of correct information. We model the environment as a random network of users in which each news item propagates in the network in…

社会与信息网络 · 计算机科学 2022-11-10 Yigit E. Bayiz , Ufuk Topcu