相关论文: Using a market basket analysis in tourism studies

With the emergence of e-hailing taxi services, a growing number of scholars have attempted to analyze the taxi trips data to gain insights from drivers' and passengers' flow patterns and understand different dynamics of urban public…

What people buy is an important aspect or view of lifestyles. Studying people's shopping patterns in different urban regions can not only provide valuable information for various commercial opportunities, but also enable a better…

Public transportation systems play a crucial role in daily commutes, business operations, and leisure activities, emphasizing the need for effective management to meet public demands. One approach to achieve this goal is by predicting…

Developing safe infrastructure for micromobility like bicycles or e-scooters is an efficient pathway towards climate-friendly, sustainable, and livable cities. However, urban micromobility infrastructure is typically planned ad-hoc and at…

The exploitation of high volume of geolocalized data from social sport tracking applications of outdoor activities can be useful for natural resource planning and to understand the human mobility patterns during leisure activities. This…

The growth in availability of large-scale GPS mobility data from mobile devices has the potential to aid traditional travel demand models (TDMs) such as the four-step planning model, but those processing methods are not commonly used in…

Mobile geo-location advertising, where mobile ads are targeted based on a user's location, has been identified as a key growth factor for the mobile market. As with online advertising, a crucial ingredient for their success is the…

Tourism destinations behave as dynamic evolving complex systems, encompassing numerous factors and activities which are interdependent and whose relationships might be highly nonlinear. Traditional research in this field has looked after a…

Digitalization and virtualization are extremely active and important approaches in a large scope of activities (marketing, selling, enterprise management, logistics). Tourism management is also highly concerned by this evolution. In this…

In this article we present the results of a data analysis project for a public-transport company. This project encompassed data preparation, analysis and visualization of three years of historical data. The data consisted in ticket…

One of the elements that have popularized and facilitated the use of geographical information on a variety of computational applications has been the use of Web maps; this has opened new research challenges on different subjects, from…

A data marketplace is an online venue that brings data owners, data brokers, and data consumers together and facilitates commoditisation of data amongst them. Data pricing, as a key function of a data marketplace, demands quantifying the…

Metaverse is an engaging way to recreate in a digital environment the real world. It allows people to connect not by just browsing a website, but by using headsets and virtual reality techniques. The metaverse is actually in a rapid…

In the advent of a pervasive presence of location sharing services researchers gained an unprecedented access to the direct records of human activity in space and time. This paper analyses geo-located Twitter messages in order to uncover…

With an increasingly large number of Chinese tourists in Japan, the hotel industry is in need of an affordable market research tool that does not rely on expensive and time-consuming surveys or interviews. Because this problem is real and…

Accurate prediction of trips between zones is critical for transportation planning, as it supports resource allocation and infrastructure development across various modes of transport. Although the gravity model has been widely used due to…

Classical demand modeling analyzes travel behavior using only low-dimensional numeric data (i.e. sociodemographics and travel attributes) but not high-dimensional urban imagery. However, travel behavior depends on the factors represented by…

Shuttle buses have been a popular means to move commuters sharing similar origins and destinations during periods of high travel demand. However, planning and deploying reasonable, customized service bus systems becomes challenging when the…

Social media marketing is an emerging marketing technique worldwide. This research concentrates on how effectively social media can be used to promote a product in tourism industry. The efficient use of social media develops a tourism…

This research introduces a mathematical framework to comprehending human mobility patterns, integrating mathematical modeling and economic analysis. The study focuses on latent-variable networks, investigating the dynamics of human mobility…