相关论文: Analyzing Location-Based Advertising for Vehicle S…

Significant development of ride-sharing services presents a plethora of opportunities to transform urban mobility by providing personalized and convenient transportation while ensuring efficiency of large-scale ride pooling. However, a core…

The technological transformation and automation of digital content delivery has revolutionized the media industry. Advertising landscape is gradually shifting its traditional media forms to the emergent of Internet advertising. In this…

Efficient data offloading plays a pivotal role in computational-intensive platforms as data rate over wireless channels is fundamentally limited. On top of that, high mobility adds an extra burden in vehicular edge networks (VENs),…

We study network revenue management problems motivated by applications such as railway ticket sales and hotel room bookings. Requests, each requiring a resource for a consecutive stay, arrive sequentially with known arrival probabilities.…

The problem of identifying the optimal location for a new retail store has been the focus of past research, especially in the field of land economy, due to its importance in the success of a business. Traditional approaches to the problem…

The transition of display ad exchanges from second-price auctions (SPA) to first-price auctions (FPA) has raised questions about its impact on revenue. Auction theory predicts the revenue equivalence between these two auction formats.…

This paper analyzes a service system modeled as a single-server queue, in which the service provider aims to dynamically maximize the expected revenue per unit of time. This is achieved by constructing a stochastic gradient descent…

Ranking systems in web search and recommendation allocate attention among items and providers, and therefore need to balance relevance-based effectiveness with provider fairness. Existing fair-ranking methods commonly focus on exposure…

We consider the problem of pricing a reusable resource service system. Potential customers arrive according to a Poisson process and purchase the service if their valuation exceeds the current price. If no units are available, customers…

Transportation services play a crucial part in the development of modern smart cities. In particular, on-demand ridesharing services, which group together passengers with similar itineraries, are already operating in several metropolitan…

Facility location problems aim to identify the best locations to set up new services. Majority of the existing works typically assume that the users are static. However, there exists a wide array of services such as fuel stations, ATMs,…

Mobile users' correlated mobility and data consumption patterns often lead to severe cellular network congestion in peak hours and hot spots. This paper presents an optimal design of time and location aware mobile data pricing, which…

In the context of smart city transportation, efficient matching of taxi supply with passenger demand requires real-time integration of urban traffic network data and mobility patterns. Conventional taxi hotspot prediction models often rely…

In this paper, we study the pickup and delivery problem with multiple transportation modalities, and address the challenge of efficiently allocating transportation resources while price matching users with their desired delivery modes. More…

Autonomous mobility on demand services have the potential to disrupt the future mobility system landscape. Ridepooling services in particular can decrease land consumption and increase transportation efficiency by increasing the average…

Autonomous cars are well known for being vulnerable to adversarial attacks that can compromise the safety of the car and pose danger to other road users. To effectively defend against adversaries, it is required to not only test autonomous…

Autonomous vehicles will be an integral part of ride-sharing services in the future. This setting differs from traditional ride-sharing marketplaces because of the absence of the supply side (drivers). However, it has far-reaching…

Mobile micro-clouds are promising for enabling performance-critical cloud applications. However, one challenge therein is the dynamics at the network edge. In this paper, we study how to place service instances to cope with these dynamics,…

This paper studies a practical regional demand continuous multifacility location problems whose main goal is to locate a given number of services and entry points in each region to distribute certain products to the users at minimum…

Most search engines sell slots to place advertisements on the search results page through keyword auctions. Advertisers offer bids for how much they are willing to pay when someone enters a search query, sees the search results, and then…