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Influence maximization (IM) is a combinatorial problem of identifying a subset of nodes called the seed nodes in a network (graph), which when activated, provide a maximal spread of influence in the network for a given diffusion model and a…

机器学习 · 计算机科学 2022-05-31 Sai Munikoti , Balasubramaniam Natarajan , Mahantesh Halappanavar

Aiming at selecting a small subset of nodes with maximum influence on networks, the Influence Maximization (IM) problem has been extensively studied. Since it is #P-hard to compute the influence spread given a seed set, the state-of-the-art…

社会与信息网络 · 计算机科学 2023-05-17 Tiantian Chen , Siwen Yan , Jianxiong Guo , Weili Wu

Node popularity is recognized as a key factor in modeling real-world networks, capturing heterogeneity in connectivity across communities. This concept is equally important in bipartite networks, where nodes in different partitions may…

机器学习 · 统计学 2025-11-25 Jony Karki , Dongzhou Huang , Yunpeng Zhao

Influence propagation has been the subject of extensive study due to its important role in social networks, epidemiology, and many other areas. Understanding propagation mechanisms is critical to control the spread of fake news or…

最优化与控制 · 数学 2022-09-28 Vinicius Ferreira , Artur Pessoa , Thibaut Vidal

In this paper, we investigate the discount allocation problem in social networks. It has been reported that 40\% of consumers will share an email offer with their friend and 28\% of consumers will share deals via social media platforms.…

社会与信息网络 · 计算机科学 2016-06-28 Shaojie Tang , Jing Yuan

The Viral Marketing is a relatively new form of marketing that exploits social networks to promote a brand, a product, etc. The idea behind it is to find a set of influencers on the network that can trigger a large cascade of propagation…

社会与信息网络 · 计算机科学 2019-07-12 Siwar Jendoubi , Arnaud Martin

Diffusion of information, innovation, and ideas is an important phenomenon in social networks. Information propagates through the network and reaches from one person to the next. In many settings, it is meaningful to restrict diffusion so…

社会与信息网络 · 计算机科学 2026-02-03 Poonam Sharma , Suman Banerjee

On the occasion of the 20th Mixed Integer Program Workshop's computational competition, this work introduces a new approach for learning to solve MIPs online. Influence branching, a new graph-oriented variable selection strategy, is applied…

机器学习 · 计算机科学 2025-10-07 Paul Strang , Zacharie Alès , Côme Bissuel , Olivier Juan , Safia Kedad-Sidhoum , Emmanuel Rachelson

In this paper, we consider the problem of maximizing the spread of influence through a social network. Given a graph with a threshold value~$thr(v)$ attached to each vertex~$v$, the spread of influence is modeled as follows: A vertex~$v$…

数据结构与算法 · 计算机科学 2014-08-19 Cristina Bazgan , Morgan Chopin , André Nichterlein , Florian Sikora

We model information dissemination as a susceptible-infected epidemic process and formulate a problem to jointly optimize seeds for the epidemic and time varying resource allocation over the period of a fixed duration campaign running on a…

社会与信息网络 · 计算机科学 2017-06-29 Kundan Kandhway , Joy Kuri

Profit maximization (PM) is to select a subset of users as seeds for viral marketing in online social networks, which balances between the cost and the profit from influence spread. We extend PM to that under the general marketing strategy,…

社会与信息网络 · 计算机科学 2021-03-16 Jianxiong Guo , Weili Wu

We consider the fractional influence maximization problem, i.e., identifying users on a social network to be incentivized with potentially partial discounts to maximize the influence on the network. The larger the discount given to a user,…

社会与信息网络 · 计算机科学 2024-07-09 Akhil Bhimaraju , Eliot W. Robson , Lav R. Varshney , Abhishek K. Umrawal

Given a hypergraph, influence maximization (IM) is to discover a seed set containing $k$ vertices that have the maximal influence. Although the existing vertex-based IM algorithms perform better than the hyperedge-based algorithms by…

社会与信息网络 · 计算机科学 2024-06-05 Lingling Zhang , Hong Jiang , Ye Yuan , Guoren Wang

Influence maximization is the problem of selecting a set of influential users in the social network. Those users could adopt the product and trigger a large cascade of adoptions through the " word of mouth " effect. In this paper, we…

社会与信息网络 · 计算机科学 2017-01-23 Siwar Jendoubi , Arnaud Martin , Ludovic Liétard , Ben Hend , Ben Boutheina

Community partition is an important problem in many areas such as biology network, social network. The objective of this problem is to analyse the relationships among data via the network topology. In this paper, we consider the community…

社会与信息网络 · 计算机科学 2020-07-07 Qiufen Ni , Jianxiong Guo , Chuanhe Huang , Weili Wu

Most previous work on influence maximization in social networks is limited to the non-adaptive setting in which the marketer is supposed to select all of the seed users, to give free samples or discounts to, up front. A disadvantage of this…

社会与信息网络 · 计算机科学 2016-04-28 Sharan Vaswani , Laks V. S. Lakshmanan

Influence maximization is a well-studied problem that asks for a small set of influential users from a social network, such that by targeting them as early adopters, the expected total adoption through influence cascades over the network is…

社会与信息网络 · 计算机科学 2015-11-06 Wei Lu , Wei Chen , Laks V. S. Lakshmanan

Influence maximization aims to find a subset of seeds that maximize the influence spread under a given budget. In this paper, we mainly address the data-driven version of this problem, where the diffusion model is not given but needs to be…

社会与信息网络 · 计算机科学 2023-11-21 Yuxin Zuo , Haojia Sun , Yongyi Hu , Jianxiong Guo , Xiaofeng Gao

The classic influence maximization problem finds a limited number of influential seed users in a social network such that the expected number of influenced users in the network, following an influence cascade model, is maximized. The…

社会与信息网络 · 计算机科学 2019-10-29 Kaivalya Rawal , Arijit Khan

Motivated by applications such as viral marketing, the problem of influence maximization (IM) has been extensively studied in the literature. The goal is to select a small number of users to adopt an item such that it results in a large…

社会与信息网络 · 计算机科学 2019-06-03 Prithu Banerjee , Wei Chen , Laks V. S. Lakshmanan