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The dynamics of information dissemination in social networks is of paramount importance in processes such as rumors or fads propagation, spread of product innovations or "word-of-mouth" communications. Due to the difficulty in tracking a…

One major feature of social networks (e.g., massive online social networks) is the dissemination of information, such as news, rumors and opinions. Information can be propagated via natural connections in written, oral or electronic forms.…

Information on social media spreads through an underlying diffusion network that connects people of common interests and opinions. This diffusion network often comprises multiple layers, each capturing the spreading dynamics of a certain…

Information diffusion and virus propagation are fundamental processes taking place in networks. While it is often possible to directly observe when nodes become infected with a virus or adopt the information, observing individual…

The extensive use of social media in the diffusion of information has also laid a fertile ground for the spread of rumors, which could significantly affect the credibility of social media. An ever-increasing number of users post news…

Large quantities of data flow on the internet. When a user decides to help the spread of a piece of information (by retweeting, liking, posting content), most research works assumes she does so according to information's content,…

Widespread interest in the diffusion of information through social networks has produced a large number of Social Dynamics models. A majority of them use theoretical hypothesis to explain their diffusion mechanisms while the few empirically…

Social media have become the main vehicle of information production and consumption online. Millions of users every day log on their Facebook or Twitter accounts to get updates and news, read about their topics of interest, and become…

How an information spreads throughout a social network is a valuable knowledge sought by many groups such as marketing enterprises and political parties. If they can somehow predict the impact of a given message or manipulate it in order to…

Diffusion channels are critical to determining the adoption scale which leads to the ultimate impact of an innovation. The aim of this study is to develop an integrative understanding of the impact of two diffusion channels (i.e.,…

The diffusion of information and behaviors over social networks is of considerable interest in research fields ranging from sociology to computer science and application domains such as marketing, finance, human health, and national…

Presented data contains the record of five spreading campaigns that occurred in a virtual world platform. Users distributed avatars between each other during the campaigns. The processes varied in time and range and were either incentivized…

Diffusion of information and viral content, social contagion and influence are still topics of broad evaluation. As theory explaining the role of influentials moves slightly to reduce their importance in the propagation of viral content,…

Social networks play a fundamental role in the diffusion of information. However, there are two different ways of how information reaches a person in a network. Information reaches us through connections in our social networks, as well as…

Diffusion models have revolutionized generative modeling, enabling unprecedented realism in image and video synthesis. This success has sparked interest in leveraging their representations for visual understanding tasks. While recent works…

The many decisions people make about what to pay attention to online shape the spread of information in online social networks. Due to the constraints of available time and cognitive resources, the ease of discovery strongly impacts how…

Information spread in social media depends on a number of factors, including how the site displays information, how users navigate it to find items of interest, users' tastes, and the `virality' of information, i.e., its propensity to be…

Online social media is a social vehicle in which people share various moments of their lives with their friends, such as playing sports, cooking dinner or just taking a selfie for fun, via visual means, that is, photographs. Our study takes…

Online social networking technologies enable individuals to simultaneously share information with any number of peers. Quantifying the causal effect of these technologies on the dissemination of information requires not only identification…

Existing studies of how information diffuses across social networks have thus far concentrated on analysing and recovering the spread of deterministic innovations such as URLs, hashtags, and group membership. However investigating how…