Network Internet-communications as an instrument of marketing
Computers and Society
2015-05-14 v1
Abstract
The article is about the features of application of network Internet-communications for advancement of the goods. Wide development of Internet technologies has transformed social communications into the independent tool of marketing. Authors classify and analyze possibilities of use of network Internet-communications in the marketing environment.
Keywords
Cite
@article{arxiv.1505.03308,
title = {Network Internet-communications as an instrument of marketing},
author = {Mikhail Kaluzhsky and Valery Karpov},
journal= {arXiv preprint arXiv:1505.03308},
year = {2015}
}
Comments
12 pages, in Russian. ISSN 2071-3762