English

Marketing features of dropshipping in system of e-commerce

Computers and Society 2015-05-13 v1

Abstract

Today dropshipping wins the Internet promptly and transformed to one of the basic tools of marketing in e-commerce. Marketing features, mechanisms and value dropshipping in the conditions of network economy of the XXI century reveal in article. The author carries out the comparative analysis of institutional development dropshipping in the USA, China and Russia.

Keywords

Cite

@article{arxiv.1505.02767,
  title  = {Marketing features of dropshipping in system of e-commerce},
  author = {Mikhail Kaluzhsky},
  journal= {arXiv preprint arXiv:1505.02767},
  year   = {2015}
}

Comments

13 pages, in Russian. ISSN 2071-3762