相关论文: Jointly Learning to Recommend and Advertise

In our previous work, we proposed a systematic cross-layer framework for dynamic multimedia systems, which allows each layer to make autonomous and foresighted decisions that maximize the system's long-term performance, while meeting the…

Traditional recommendation systems often grapple with "filter bubbles", underutilization of external knowledge, and a disconnect between model optimization and business policy iteration. To address these limitations, this paper introduces…

Based on the success of recommender systems in e-commerce, there is growing interest in their use in matching markets (e.g., labor). While this holds potential for improving market fluidity and fairness, we show in this paper that naively…

Nowadays, recommender systems and search engines play an integral role in fashion e-commerce. Still, many challenges lie ahead, and this study tries to tackle some. This article first suggests a content-based fashion recommender system that…

To mitigate privacy leakage and performance issues in personalized advertising, this paper proposes a framework that integrates federated learning and differential privacy. The system combines distributed feature extraction, dynamic privacy…

Recommendation is crucial in both academia and industry, and various techniques are proposed such as content-based collaborative filtering, matrix factorization, logistic regression, factorization machines, neural networks and multi-armed…

Existing recommendation algorithms mostly focus on optimizing traditional recommendation measures, such as the accuracy of rating prediction in terms of RMSE or the quality of top-$k$ recommendation lists in terms of precision, recall, MAP,…

Modern recommender systems aim to improve user experience. As reinforcement learning (RL) naturally fits this objective -- maximizing an user's reward per session -- it has become an emerging topic in recommender systems. Developing…

In recommender systems, reinforcement learning solutions have effectively boosted recommendation performance because of their ability to capture long-term user-system interaction. However, the action space of the recommendation policy is a…

Recommender systems have been widely applied in different real-life scenarios to help us find useful information. In particular, Reinforcement Learning (RL) based recommender systems have become an emerging research topic in recent years,…

In the online advertising industry, the process of designing an ad creative (i.e., ad text and image) requires manual labor. Typically, each advertiser launches multiple creatives via online A/B tests to infer effective creatives for the…

Recommender systems have played a vital role in online platforms due to the ability of incorporating users' personal tastes. Beyond accuracy, diversity has been recognized as a key factor in recommendation to broaden user's horizons as well…

Recommender systems have played a critical role in many web applications to meet user's personalized interests and alleviate the information overload. In this survey, we review the development of recommendation frameworks with the focus on…

Digital human recommendation system has been developed to help customers find their favorite products and is playing an active role in various recommendation contexts. How to timely catch and learn the dynamics of the preferences of the…

Product mapping, the task of deciding whether two e-commerce listings refer to the same product, is a core problem for price monitoring and channel visibility. In real marketplaces, however, sellers frequently inject promotional keywords,…

Online advertising platforms use automated auctions to connect advertisers with potential customers, requiring effective bidding strategies to maximize profits. Accurate ad impact estimation requires considering three key factors: delayed…

Automated recommendations can nowadays be found on many e-commerce platforms, and such recommendations can create substantial value for consumers and providers. Often, however, not all recommendable items have the same profit margin, and…

The lightweight ad ranking layer, living after the retrieval stage and before the fine ranker, plays a critical role in the success of a cascaded ad recommendation system. Due to the fact that there are multiple optimization tasks depending…

When online sellers use AI learning algorithms to automatically compete on e-commerce platforms, there is concern that they will learn to coordinate on higher than competitive prices. However, this concern was primarily raised in…

Unlike traditional recommendation tasks, finite user time budgets introduce a critical resource constraint, requiring the recommender system to balance item relevance and evaluation cost. For example, in a mobile shopping interface, users…