相关论文: Monetizing Mobile Data via Data Rewards

In this paper, we propose a novel incentive based Demand Response (DR) program with a self reported baseline mechanism. The System Operator (SO) managing the DR program recruits consumers or aggregators of DR resources. The recruited…

In programmatic advertising, ad slots are usually sold using second-price (SP) auctions in real-time. The highest bidding advertiser wins but pays only the second-highest bid (known as the winning price). In SP, for a single item, the…

In collaborative data sharing and machine learning, multiple parties aggregate their data resources to train a machine learning model with better model performance. However, as the parties incur data collection costs, they are only willing…

This paper presents a novel data-driven method that determines the daily consumption patterns of customers without smart meters (SMs) to enhance the observability of distribution systems. Using the proposed method, the daily consumption of…

We study the effects of data sharing between firms on prices, profits, and consumer welfare. Although indiscriminate sharing of consumer data decreases firm profits due to the subsequent increase in competition, selective sharing can be…

Recent advances in technology enable public or commercial establishments and individual data plan subscribers to operate as Wi-Fi providers, offering Internet access. However, the model of a monthly flat service fee charged by ISP to…

In this paper, we investigate cost-aware joint learning and optimization for multi-channel opportunistic spectrum access in a cognitive radio system. We investigate a discrete time model where the time axis is partitioned into frames. Each…

Crowdsourced wireless community networks can effectively alleviate the limited coverage issue of Wi-Fi access points (APs), by encouraging individuals (users) to share their private residential Wi-Fi APs with others. In this paper, we…

Sponsored search ads appear next to search results when people look for products and services on search engines. In recent years, they have become one of the most lucrative channels for marketing. As the fundamental basis of search ads,…

Ride-hailing marketplaces like Uber and Lyft use dynamic pricing, often called surge, to balance the supply of available drivers with the demand for rides. We study driver-side payment mechanisms for such marketplaces, presenting the…

The travel marketing platform of Alibaba serves an indispensable role for hundreds of different travel scenarios from Fliggy, Taobao, Alipay apps, etc. To provide personalized recommendation service for users visiting different scenarios,…

This paper presents the advantages of alternative data from Super-Apps to enhance user' s income estimation models. It compares the performance of these alternative data sources with the performance of industry-accepted bureau income…

The buying and selling of information is taking place at a scale unprecedented in the history of commerce, thanks to the formation of online marketplaces for user data. Data providing agencies sell user information to advertisers to allow…

Licensed Shared Access (LSA) is a spectrum sharing mechanism where bandwidth is shared between a primary network, called incumbent, and a secondary mobile network. In this work, we address dynamic spectrum management mechanisms for LSA…

User marketing is a key focus of consumer-based internet companies. Learning algorithms are effective to optimize marketing campaigns which increase user engagement, and facilitates cross-marketing to related products. By attracting users…

Online advertisement is the main source of revenue for Internet business. Advertisers are typically ranked according to a score that takes into account their bids and potential click-through rates(eCTR). Generally, the likelihood that a…

The revenue maximization problem of service provider is considered and different pricing schemes to solve the above problem are implemented. The service provider can choose an apt pricing scheme subjected to limited resources, if he knows…

Online platforms, including social media and search platforms, have routinely used their users' data for targeted ads, to improve their services, and to sell to third-party buyers. But an increasing awareness of the importance of users'…

Demand-side management (DSM) enables distribution system operators (DSOs) to steer electricity consumption through dynamic price signals or incentive mechanisms, thereby leveraging end-users' flexibility potential for delivering grid…

Future wireless networks will progressively displace service provisioning towards the edge to accommodate increasing growth in traffic. This paradigm shift calls for smart policies to efficiently share network resources and ensure service…