相关论文: The Impact of Technologies in Political Campaigns
Social media has been a paramount arena for election campaigns for political actors. While many studies have been paying attention to the political campaigns related to partisanship, politicians also can conduct different campaigns…
Political campaigns are among the most sophisticated marketing exercises in the United States. As part of their marketing communication strategy, an increasing number of politicians adopt social media to inform their constituencies. This…
Political campaigns involve, in the simplest case, two competing campaign groups which try to obtain a majority of votes. We propose a novel mathematical framework to study political campaign dynamics on social networks whose constituents…
Social media are now a routine part of political campaigns all over the world. However, studies of the impact of campaigning on social platform have thus far been limited to cross-sectional datasets from one election period which are…
Online social networks are used to diffuse opinions and ideas among users, enabling a faster communication and a wider audience. The way in which opinions are conditioned by social interactions is usually called social influence. Social…
How does targeted advertising influence electoral outcomes? This paper presents a one-dimensional spatial model of voting in which a privately informed challenger persuades voters to support him over the status quo. I show that targeted…
Online political microtargeting involves monitoring people's online behaviour, and using the collected data, sometimes enriched with other data, to show people-targeted political advertisements. Online political microtargeting is widely…
Many networks do not live in isolation but are strongly interacting, with profound consequences on their dynamics. Here, we consider the case of two interacting social networks and, in the context of a simple model, we address the case of…
Election control considers the problem of an adversary who attempts to tamper with a voting process, in order to either ensure that their favored candidate wins (constructive control) or another candidate loses (destructive control). As…
An increasing number of politicians are relying on cheaper, easier to access technologies such as online social media platforms to communicate with their constituency. These platforms present a cheap and low-barrier channel of communication…
We compare two scenarios in a model where politicians offer local public goods to heterogeneous voters: one where politicians have access to data on voters and thus can target specific ones, and another where politicians only decide on the…
Detailed targeting of advertisements has long been one of the core offerings of online platforms. Unfortunately, malicious advertisers have frequently abused such targeting features, with results that range from violating civil rights laws…
This study considers a simple variation of the voter model with two competing parties. In particular, we represent the case of political elections, where people can choose to support one of the two candidates or to remain neutral. People…
In political campaigning substantial resources are spent on voter mobilization, that is, on identifying and influencing as many people as possible to vote. Campaigns use statistical tools for deciding whom to target ("microtargeting"). In…
In an election, we are given a set of voters, each having a preference list over a set of candidates, that are distributed on a social network. We consider a scenario where voters may change their preference lists as a consequence of the…
The election control problem through social influence asks to find a set of nodes in a social network of voters to be the starters of a political campaign aiming at supporting a given target candidate. Voters reached by the campaign change…
People who are involved with political campaigns face increased digital security threats from well-funded, sophisticated attackers, especially nation-states. Improving political campaign security is a vital part of protecting democracy. To…
We propose a framework to measure, evaluate, and rank campaign effectiveness in the ongoing 2016 U.S. presidential election. Using Twitter data collected from Sept. 2015 to Jan. 2016, we first uncover the tweeting tactics of the candidates…
We study the problem of election control through social influence when the manipulator is allowed to use the locations that she acquired on the network for sending \emph{both} positive and negative messages on \emph{multiple} candidates,…
Twitter is increasingly used for political, advertising and marketing campaigns, where the main aim is to influence users to support specific causes, individuals or groups. We propose a novel methodology for mining and analyzing Twitter…