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The focus of this work is on designing influencing strategies to shape the collective opinion of a network of individuals. We consider a variant of the voter model where opinions evolve in one of two ways. In the absence of external…

社会与信息网络 · 计算机科学 2020-02-04 Anmol Gupta , Sharayu Moharir , Neeraja Sahasrabudhe

In this work, we focus on strategies to influence the opinion dynamics of a well-connected society. We propose a generalization of the popular voter model. This variant of the voter model can capture a wide range of individuals including…

社会与信息网络 · 计算机科学 2020-02-17 Arunabh Saxena , Bhumesh Kumar , Anmol Gupta , Neeraja Sahasrabudhe , Sharayu Moharir

In this paper, we study influence maximization in the voter model in the presence of biased voters (or zealots) on complex networks. Under what conditions should an external controller with finite budget who aims at maximizing its influence…

物理与社会 · 物理学 2020-08-25 Guillermo Romero Moreno , Edoardo Manino , Long Tran-Thanh , Markus Brede

We investigate the novel problem of voting-based opinion maximization in a social network: Find a given number of seed nodes for a target campaigner, in the presence of other competing campaigns, so as to maximize a voting-based score for…

社会与信息网络 · 计算机科学 2022-09-15 Arkaprava Saha , Xiangyu Ke , Arijit Khan , Laks V. S. Lakshmanan

The problem of finding the optimal set of source nodes in a diffusion network that maximizes the spread of information, influence, and diseases in a limited amount of time depends dramatically on the underlying temporal dynamics of the…

社会与信息网络 · 计算机科学 2012-05-09 Manuel Gomez Rodriguez , Bernhard Schölkopf

We consider the problem of influence maximization in fixed networks for contagion models in an adversarial setting. The goal is to select an optimal set of nodes to seed the influence process, such that the number of influenced nodes at the…

社会与信息网络 · 计算机科学 2019-01-23 Justin Khim , Varun Jog , Po-Ling Loh

The increasing prominence of temporal networks in online social platforms and dynamic communication systems has made influence maximization a critical research area. Various diffusion models have been proposed to capture the spread of…

社会与信息网络 · 计算机科学 2025-07-31 Aaqib Zahoor , Iqra Altaf Gillani , Janibul Bashir

The problem of influence maximization, i.e., finding the set of nodes having maximal influence on a network, is of great importance for several applications. In the past two decades, many heuristic metrics to spot influencers have been…

物理与社会 · 物理学 2023-06-07 Siddharth Patwardhan , Filippo Radicchi , Santo Fortunato

In social networks, it is often of interest to identify the most influential users who can successfully spread information to others. This is particularly important for marketing (e.g., targeting influencers for a marketing campaign) and to…

社会与信息网络 · 计算机科学 2025-07-24 Caroline B. Pena , David J. P. O'Sullivan , Pádraig MacCarron , Akrati Saxena

We study a family online influence maximization problems where in a sequence of rounds $t=1,\ldots,T$, a decision maker selects one from a large number of agents with the goal of maximizing influence. Upon choosing an agent, the decision…

机器学习 · 计算机科学 2021-09-27 Gábor Lugosi , Gergely Neu , Julia Olkhovskaya

Influence maximization (IM) is an important topic in network science where a small seed set is chosen to maximize the spread of influence on a network. Recently, this problem has attracted attention on temporal networks where the network…

社会与信息网络 · 计算机科学 2023-07-04 Eric Yanchenko , Tsuyoshi Murata , Petter Holme

The well-known influence maximization problem aims at maximizing the influence of one information cascade in a social network by selecting appropriate seed users prior to the diffusion process. In its adaptive version, additional seed users…

社会与信息网络 · 计算机科学 2020-03-30 Guangmo Tong , Ruiqi Wang , Zheng Dong , Xiang Li

Influence maximization aims to identify a set of influential individuals, referred to as influencers, as information sources to maximize the spread of information within networks, constituting a vital combinatorial optimization problem with…

社会与信息网络 · 计算机科学 2024-05-16 Wenfeng Shi , Tianlong Fan , Shuqi Xu , Rongmei Yang , Linyuan Lü

In many instances of election, the electorate appears to be a composite of partisan and independent voters. Given that partisans are not likely to convert to a different party, a main goal for a party could be to mobilize independent voters…

物理与社会 · 物理学 2015-03-31 Naoki Masuda

Online influence maximization aims to maximize the influence spread of a content in a social network with unknown network model by selecting a few seed nodes. Recent studies followed a non-adaptive setting, where the seed nodes are selected…

机器学习 · 计算机科学 2022-07-01 Kaixuan Huang , Yu Wu , Xuezhou Zhang , Shenyinying Tu , Qingyun Wu , Mengdi Wang , Huazheng Wang

Influence maximization is the problem of finding a set of users in a social network, such that by targeting this set, one maximizes the expected spread of influence in the network. Most of the literature on this topic has focused…

数据库 · 计算机科学 2011-10-03 Amit Goyal , Francesco Bonchi , Laks V. S. Lakshmanan

We analyze optimal strategies for the allocation of a finite budget that can be invested in different advertising channels over time with the objective of influencing social opinions in a network of individuals. In our analysis, we consider…

Influence Maximization is a NP-hard problem of selecting the optimal set of influencers in a network. Here, we propose two new approaches to influence maximization based on two very different metrics. The first metric, termed Balanced Index…

社会与信息网络 · 计算机科学 2019-12-02 Panagiotis D. Karampourniotis , Boleslaw K. Szymanski , Gyorgy Korniss

The problem of influence maximization is to select the most influential individuals in a social network. With the popularity of social network sites, and the development of viral marketing, the importance of the problem has been increased.…

社会与信息网络 · 计算机科学 2019-04-30 Maryam Adineh , Mostafa Nouri-Baygi

Influence maximization is a problem of finding a small set of highly influential users, also known as seeds, in a social network such that the spread of influence under certain propagation models is maximized. In this paper, we consider…

社会与信息网络 · 计算机科学 2015-07-14 Wei Chen , Wei Lu , Ning Zhang
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