相关论文: Marketing features of dropshipping in system of e-…
Article about the new form of trade in a network the Internet. Advantages of dropshipping open to the Russian manufacturers and businessmen new horizons in international trade and marketing. The author considers features of evolution and a…
An article about the transformation of the theory and practice of marketing in terms of e-commerce and network economy. The author considers Internet Marketing as an independent marketing communication in a virtual environment. The main…
The paper analyzes the socio-economic impacts of dropshipping - a new form of organization of sales, is rapidly gaining the Russian market. Dropshipping opens up tremendous prospects not only for ordinary people, but also for the Russian…
Article about objective laws of formation of a distributive infrastructure of e-commerce. The distributive infrastructure of e-commerce, according to the author, plays an important role in formation of network economy. The author opens…
Article about influence of e-commerce on transformation of the theory and practice of marketing. The author considers Internet-marketing as the independent form of marketing formed under the general laws in new institutional conditions.
The article is about the features of application of network Internet-communications for advancement of the goods. Wide development of Internet technologies has transformed social communications into the independent tool of marketing.…
The article is about transformation of the theory and practice of marketing in the conditions of e-commerce and network economy. The author considers Internet-marketing as an independent kind of marketing in the virtual communicative…
Development of network economy changes the institutional maintenance of economic relations. On change to traditional channels of distribution virtual networks of distribution of production come. In article features and mechanisms of…
The evolution of the Internet has manifested itself in many ways: the traffic characteristics, the interconnection topologies and the business relationships among the autonomous components. It is important to understand why (and how) this…
E-commerce is gradually transformed from a version of trading activity to independent branch of global network economy which cannot be ignored. The Russian Federation is in the lead in the CIS on development of e-commerce, but lags behind…
In the current digital age of the Internet, with ever-growing networks and data-driven business models, digital platforms and especially marketplaces are becoming increasingly important. These platforms focus primarily on digital businesses…
Article about transformation of methods of remote sales in the conditions of e-commerce. The author classifies and analyzes features of new methods of electronic sales in the virtual environment.
Economy, and consequently trade, is a fundamental part of human social organization which, until now, has not been studied within the network modelling framework. Networks are mathematical tools used in the modelling of a wide variety of…
Today web is the best medium of communication in modern business. Many companies are redefining their business strategies to improve the business output. Business over internet provides the opportunity to customers and partners where their…
In this big data era, it is hard for the current generation to find the right data from the huge amount of data contained within online platforms. In such a situation, there is a need for an information filtering system that might help them…
Viral marketing takes advantage of preexisting social networks among customers to achieve large changes in behaviour. Models of influence spread have been studied in a number of domains, including the effect of "word of mouth" in the…
Electronic commerce, or e-commerce, is the buying and selling of goods and services, or the transmitting of funds or data online. E-commerce platforms come in many kinds, with global players such as Amazon, Airbnb, Alibaba, eBay and…
The paper proposes a way to add marketing into the standard threshold model of social networks. Within this framework, the paper studies logical properties of the influence relation between sets of agents in social networks. Two different…
Quantifying the importance and power of individual nodes depending on their position in socio-economic networks constitutes a problem across a variety of applications. Examples include the reach of individuals in (online) social networks,…
One major feature of social networks (e.g., massive online social networks) is the dissemination of information, such as news, rumors and opinions. Information can be propagated via natural connections in written, oral or electronic forms.…