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Electromagnetic radiative penguin decays of the B meson were studied with the BaBar detector at SLAC's PEP-II asymmetric-energy B Factory. Branching fractions and isospin asymmetry of the decay B -> K* gamma, branching fractions of B ->…

The mixing-induced CP asymmetries in $B_d \to J/\psi K_S$ and $B_s \to J/\psi \phi$ are essential to detect or constrain new physics in the $B_d\! - \overline{\!B}{}_d$ and $B_s\! - \overline{\!B}{}_s$ mixing amplitudes, respectively. To…

We present a study of non-leptonic B-meson decays, partial widths and CP asymmetries, and discuss the possibilities of determining the penguin contributions through less model-dependent phenomenological analyses. In the last section we…

Measurements of CP violation in $B^0_d\to J/\psi K_{\rm S}^0$ and $B^0_s\to J/\psi \phi$ decays play key roles in testing the quark-flavour sector of the Standard Model. The theoretical interpretation of the corresponding observables is…

In minimal supersymmetric models the $Z$-penguin usually provides sub-dominant contributions to charged lepton flavour violating observables. In this study, we consider the supersymmetric inverse seesaw in which the non-minimal particle…

We give the detailed analyses for the gluonic-penguin effect on the $\kp$ and $\pp$ decays of the $B$ meson. In the standard model, it is shown that the ratio $BR(B\A\kp)/BR(B\A\pp)$ takes the value $0.5\sim 3.0$ with the strongly depending…

The branching ratios and CP asymmetries of $B\to \pi\pi$ decays measured in B factory experiments indicate a large ratio of color-suppressed ($C$) to color-allowed ($T$) tree contributions and a large relative phase between the tree and…

In the absence of the QCD penguin contributions a measurement of the time-dependent asymmetry in the decay $B^0(t)\to \pi^+\pi^-$ gives directly the weak angle $\alpha$. Several bounds have been proposed in the literature on the magnitude…

The theoretical precision of the measurement of the $B^0_{d,s}$-$\bar B^0_{d,s}$ mixing phases $\phi_{d,s}$ through the benchmark decays $B^0_d\to J/\psi K_S$, $B^0_s\to J/\psi \phi$ and $B^0_s\to J/\psi f_0(980)$ is limited by doubly…

New data from the BaBar, Belle, and CLEO Collaborations on B decays to two-body charmless final states are analyzed, with the following consequences: (1) The penguin amplitude which dominates the decay $B^+ \to \pi^+ K^{*0}$ has a magnitude…

In the light of new experimental results on B -> K pi decays, we critically study the decay processes B -> K pi in a phenomenological way. Using the quark diagram approach and the currently available data, we determine the allowed values of…

With the wealth of new data from the B-factories, b -> d penguin decays become available for study, in addition to their b -> s counterparts that have proven an indespensable tool for the exploration of new-physics effects in flavour…

Motivated by the recent experimental data, we have revisited the $B\to \pi K,\pi \pi$ decays in the framework of QCD factorization, with inclusion of the important strong penguin corrections of order $\alpha_s^2$ induced by $b\to D g^\ast…

A clean determination of the angle $\alpha$ of the unitary triangle from $B\to \pi\pi$ decays requires an isospin analysis. If the $B \to \pi^0\pi^0$ and $\bar B \to \pi^0\pi^0$ decay rates are small it may be hard to carry out this…

The complex phases $\phi_d$ and $\phi_s$, associated with the mixing between neutral $B_q^0$ and $\bar B_q^0$ mesons ($q\in\{d,s\}$), are key observables to test the Standard Model and search for contributions from new physics. They are…

Full expressions of the $B^0_d \to \pi^+ \pi^-$ and $B^0_d \to \pi^0 \pi^0$ amplitudes, given in terms of matrix elements of operators of the effective weak Hamiltonian, are used to study the dependence of the relevant branching ratios on…

The measured B -> pi pi, pi K branching ratios exhibit puzzling patterns. We point out that the B -> pi pi hierarchy can be nicely accommodated in the Standard Model (SM) through non-factorizable hadronic interference effects, whereas the B…

In minimal supersymmetric seesaw models, the contribution to lepton flavour violation from Z-penguins is usually negligible. In this study, we consider the supersymmetric inverse seesaw and show that, in this case, the Z-penguin…

We calculate branching ratios for pure penguin decay modes, $B\to \phi K$ decays using perturbative QCD approach. Our results of branching ratios are consistent with the experimental data and larger than those obtained from the naive…

An overview of exclusive two-body and three-body baryonic B decays is given. The threshold enhancement effect in the dibaryon invariant mass and the angular distributions in the dibaryon rest frame are stressed and explained. Weak radiative…