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Motion prediction is crucial for autonomous driving systems to understand complex driving scenarios and make informed decisions. However, this task is challenging due to the diverse behaviors of traffic participants and complex…

Computer Vision and Pattern Recognition · Computer Science 2024-03-12 Shaoshuai Shi , Li Jiang , Dengxin Dai , Bernt Schiele

In search systems, effectively coordinating the two core objectives of search relevance matching and click-through rate (CTR) prediction is crucial for discovering users' interests and enhancing platform revenue. In our prior work PRECTR,…

Information Retrieval · Computer Science 2026-02-25 Shuzhi Cao , Rong Chen , Ailong He , Shuguang Han , Jufeng Chen

The click-through rate (CTR) prediction task is to predict whether a user will click on the recommended item. As mind-boggling amounts of data are produced online daily, accelerating CTR prediction model training is critical to ensuring an…

As a critical component for online advertising and marking, click-through rate (CTR) prediction has draw lots of attentions from both industry and academia field. Recently, the deep learning has become the mainstream methodological choice…

Information Retrieval · Computer Science 2022-07-12 Zhishan Zhao , Sen Yang , Guohui Liu , Dawei Feng , Kele Xu

Click-Through Rate (CTR) prediction is one of the main tasks of the recommendation system, which is conducted by a user for different items to give the recommendation results. Cross-domain CTR prediction models have been proposed to…

Information Retrieval · Computer Science 2023-05-23 Menglin Kong , Muzhou Hou , Shaojie Zhao , Feng Liu , Ri Su , Yinghao Chen

In digital advertising, Click-Through Rate (CTR) and Conversion Rate (CVR) are very important metrics for evaluating ad performance. As a result, ad event prediction systems are vital and widely used for sponsored search and display…

Machine Learning · Computer Science 2019-07-04 Saeid Soheily Khah , Yiming Wu

The prediction of click-through rate (CTR) is crucial for industrial applications, such as online advertising. AUC is a commonly used evaluation indicator for CTR models. For advertising platforms, online performance is generally evaluated…

Machine Learning · Computer Science 2019-04-24 Zhaocheng Liu , Guangxue Yin

Industrial recommender systems are frequently tasked with approximating probabilities for multiple, often closely related, user actions. For example, predicting if a user will click on an advertisement and if they will then purchase the…

Information Retrieval · Computer Science 2021-09-01 Conor O'Brien , Kin Sum Liu , James Neufeld , Rafael Barreto , Jonathan J Hunt

The development of driverless vehicles has spurred the need to predict human driving behavior to facilitate interaction between driverless and human-driven vehicles. Predicting human driving movements can be challenging, and poor prediction…

Applications · Statistics 2025-09-16 Yaoyuan Vincent Tan , Carol A. C. Flannagan , Michael R. Elliott

Ad creatives are one of the prominent mediums for online e-commerce advertisements. Ad creatives with enjoyable visual appearance may increase the click-through rate (CTR) of products. Ad creatives are typically handcrafted by advertisers…

Information Retrieval · Computer Science 2021-03-03 Jin Chen , Tiezheng Ge , Gangwei Jiang , Zhiqiang Zhang , Defu Lian , Kai Zheng

Traditional recommendation systems estimate user preference on items from past interaction history, thus suffering from the limitations of obtaining fine-grained and dynamic user preference. Conversational recommendation system (CRS) brings…

Information Retrieval · Computer Science 2020-07-02 Wenqiang Lei , Gangyi Zhang , Xiangnan He , Yisong Miao , Xiang Wang , Liang Chen , Tat-Seng Chua

Historical features are important in ads click-through rate (CTR) prediction, because they account for past engagements between users and ads. In this paper, we study how to efficiently construct historical features through counting…

Machine Learning · Computer Science 2021-01-01 Hongjian Wang , Qi Li , Lanbo Zhang , Yue Lu , Steven Yoo , Srinivas Vadrevu , Zhenhui Li

Effective feature interaction modeling is critical for enhancing the accuracy of click-through rate (CTR) prediction in industrial recommender systems. Most of the current deep CTR models resort to building complex network architectures to…

Information Retrieval · Computer Science 2026-03-24 Honghao Li , Qiuze Ru , Yiwen Zhang , Yi Zhang , Lei Sang , Yun Yang

Although deep pre-trained language models have shown promising benefit in a large set of industrial scenarios, including Click-Through-Rate (CTR) prediction, how to integrate pre-trained language models that handle only textual signals into…

Computation and Language · Computer Science 2023-08-23 Dong Wang , Kavé Salamatian , Yunqing Xia , Weiwei Deng , Qi Zhiang

Capturing the evolving trends of user interest is important for both recommendation systems and advertising systems, and user behavior sequences have been successfully used in Click-Through-Rate(CTR) prediction problems. However, if the…

Information Retrieval · Computer Science 2022-10-10 Dike Sun , Kai Liu , ShengKai Yang

Modeling feature interactions plays a crucial role in accurately predicting click-through rates (CTR) in advertising systems. To capture the intricate patterns of interaction, many existing models employ matrix-factorization techniques to…

Information Retrieval · Computer Science 2024-11-20 Yu Kang , Junwei Pan , Jipeng Jin , Shudong Huang , Xiaofeng Gao , Lei Xiao

Click-through rate prediction plays an important role in the field of recommender system and many other applications. Existing methods mainly extract user interests from user historical behaviors. However, behavioral sequences only contain…

Information Retrieval · Computer Science 2021-09-28 Yunfei Chu , Xiaofu Chang , Kunyang Jia , Jingzhen Zhou , Hongxia Yang

Recommendation is a prevalent and critical service in information systems. To provide personalized suggestions to users, industry players embrace machine learning, more specifically, building predictive models based on the click behavior…

Information Retrieval · Computer Science 2021-05-25 Wenjie Wang , Fuli Feng , Xiangnan He , Hanwang Zhang , Tat-Seng Chua

Recent research works establish deep neural networks as high performing tools for radar target detection, especially on challenging environments (presence of clutter or interferences, multi-target scenarii...). However, the usually large…

Signal Processing · Electrical Eng. & Systems 2025-06-30 Noé Lallouet , Tristan Cazenave , Cyrille Enderli , Stéphanie Gourdin

Modeling high-order feature interactions is crucial for click-through rate (CTR) prediction, yet traditional approaches typically predefine a maximum interaction order and exhaustively enumerate feature combinations up to that order. This…

Machine Learning · Computer Science 2025-12-05 Yunxiao Shi , Wujiang Xu , Haimin Zhang , Qiang Wu , Min Xu