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Click-through rate (CTR) prediction plays important role in personalized advertising and recommender systems. Though many models have been proposed such as FM, FFM and DeepFM in recent years, feature engineering is still a very important…

Information Retrieval · Computer Science 2021-07-27 Qingyun She , Zhiqiang Wang , Junlin Zhang

Click-through rate (CTR) prediction is a core task in recommender systems. Existing methods (IDRec for short) rely on unique identities to represent distinct users and items that have prevailed for decades. On one hand, IDRec often faces…

Information Retrieval · Computer Science 2024-03-18 Yuanbo Gao , Peng Lin , Dongyue Wang , Feng Mei , Xiwei Zhao , Sulong Xu , Jinghe Hu

In recommendation systems, predicting Click-Through Rate (CTR) is crucial for accurately matching users with items. To improve recommendation performance for cold-start and long-tail items, recent studies focus on leveraging item multimodal…

Information Retrieval · Computer Science 2025-08-05 Yining Yao , Ziwei Li , Shuwen Xiao , Boya Du , Jialin Zhu , Junjun Zheng , Xiangheng Kong , Yuning Jiang

Cross features play an important role in click-through rate (CTR) prediction. Most of the existing methods adopt a DNN-based model to capture the cross features in an implicit manner. These implicit methods may lead to a sub-optimized…

Artificial Intelligence · Computer Science 2021-05-18 Feng Li , Bencheng Yan , Qingqing Long , Pengjie Wang , Wei Lin , Jian Xu , Bo Zheng

In modern advertising and recommender systems, multi-task learning (MTL) paradigm has been widely employed to jointly predict diverse user feedbacks (e.g. click and purchase). While, existing MTL approaches are either rigid to adapt to…

Information Retrieval · Computer Science 2023-02-07 Zihan Lin , Xuanhua Yang , Xiaoyu Peng , Wayne Xin Zhao , Shaoguo Liu , Liang Wang , Bo Zheng

Predicting the motion of surrounding vehicles is essential for autonomous vehicles, as it governs their own motion plan. Current state-of-the-art vehicle prediction models heavily rely on map information. In reality, however, this…

Computer Vision and Pattern Recognition · Computer Science 2022-02-11 Julian Schmidt , Julian Jordan , Franz Gritschneder , Klaus Dietmayer

Designing adequate and precise neural architectures is a challenging task, often done by highly specialized personnel. AutoML is a machine learning field that aims to generate good performing models in an automated way. Spectral data such…

Machine Learning · Computer Science 2020-12-04 Habib Asseiss Neto , Ronnie C. O. Alves , Sergio V. A. Campos

Cross-domain recommendation (CDR) mitigates data sparsity and cold-start issues in recommendation systems. While recent CDR approaches using graph neural networks (GNNs) capture complex user-item interactions, they rely on manually designed…

Information Retrieval · Computer Science 2025-04-11 Chendi Ge , Xin Wang , Ziwei Zhang , Yijian Qin , Hong Chen , Haiyang Wu , Yang Zhang , Yuekui Yang , Wenwu Zhu

Scene text recognition (STR) is very challenging due to the diversity of text instances and the complexity of scenes. The community has paid increasing attention to boost the performance by improving the pre-processing image module, like…

Computer Vision and Pattern Recognition · Computer Science 2020-07-17 Hui Zhang , Quanming Yao , Mingkun Yang , Yongchao Xu , Xiang Bai

Recently, models for user representation learning have been widely applied in click-through-rate (CTR) and conversion-rate (CVR) prediction. Usually, the model learns a universal user representation as the input for subsequent…

Machine Learning · Computer Science 2024-09-24 Xiaoyu Tan , Yongxin Deng , Chao Qu , Siqiao Xue , Xiaoming Shi , James Zhang , Xihe Qiu

Collaborative recommendation fundamentally involves learning high-quality user and item representations from interaction data. Recently, graph convolution networks (GCNs) have advanced the field by utilizing high-order connectivity patterns…

Information Retrieval · Computer Science 2024-12-30 Jiajia Chen , Jiancan Wu , Jiawei Chen , Chongming Gao , Yong Li , Xiang Wang

Deep learning models have become popular in the analysis of tabular data, as they address the limitations of decision trees and enable valuable applications like semi-supervised learning, online learning, and transfer learning. However,…

Machine Learning · Computer Science 2024-02-29 Jiaqi Luo , Shixin Xu

Advertising creatives are ubiquitous in E-commerce advertisements and aesthetic creatives may improve the click-through rate (CTR) of the products. Nowadays smart advertisement platforms provide the function of compositing creatives based…

Information Retrieval · Computer Science 2021-03-02 Jin Chen , Ju Xu , Gangwei Jiang , Tiezheng Ge , Zhiqiang Zhang , Defu Lian , Kai Zheng

Neural architecture search (NAS) has emerged as a promising avenue for automatically designing task-specific neural networks. Existing NAS approaches require one complete search for each deployment specification of hardware or objective.…

Computer Vision and Pattern Recognition · Computer Science 2021-03-23 Zhichao Lu , Gautam Sreekumar , Erik Goodman , Wolfgang Banzhaf , Kalyanmoy Deb , Vishnu Naresh Boddeti

User response prediction, which aims to predict the probability that a user will provide a predefined positive response in a given context such as clicking on an ad or purchasing an item, is crucial to many industrial applications such as…

Machine Learning · Computer Science 2021-08-24 Zekai Chen , Fangtian Zhong , Zhumin Chen , Xiao Zhang , Robert Pless , Xiuzhen Cheng

Predicting Click-Through Rate (CTR) in billion-scale recommender systems poses a long-standing challenge for Graph Neural Networks (GNNs) due to the overwhelming computational complexity involved in aggregating billions of neighbors. To…

Information Retrieval · Computer Science 2024-05-09 Hao Chen , Yuanchen Bei , Qijie Shen , Yue Xu , Sheng Zhou , Wenbing Huang , Feiran Huang , Senzhang Wang , Xiao Huang

With expansion of the video advertising market, research to predict the effects of video advertising is getting more attention. Although effect prediction of image advertising has been explored a lot, prediction for video advertising is…

Computer Vision and Pattern Recognition · Computer Science 2020-12-23 Jun Ikeda , Hiroyuki Seshime , Xueting Wang , Toshihiko Yamasaki

In this paper, we consider the Click-Through-Rate (CTR) prediction problem. Factorization Machines and their variants consider pair-wise feature interactions, but normally we won't do high-order feature interactions using FM due to high…

Artificial Intelligence · Computer Science 2021-11-30 Kai Wang , Chunxu Shen , Chaoyun Zhang Wenye Ma

Automated machine learning (AutoML) has seen a resurgence in interest with the boom of deep learning over the past decade. In particular, Neural Architecture Search (NAS) has seen significant attention throughout the AutoML research…

Neural and Evolutionary Computing · Computer Science 2020-09-23 Min Shi , David A. Wilson , Xingquan Zhu , Yu Huang , Yuan Zhuang , Jianxun Liu , Yufei Tang

Recommender systems exploit interaction history to estimate user preference, having been heavily used in a wide range of industry applications. However, static recommendation models are difficult to answer two important questions well due…

Information Retrieval · Computer Science 2021-09-27 Chongming Gao , Wenqiang Lei , Xiangnan He , Maarten de Rijke , Tat-Seng Chua
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