相关论文: Large Foundation Model for Ads Recommendation

We study user history modeling via Transformer encoders in deep learning recommendation models (DLRM). Such architectures can significantly improve recommendation quality, but usually incur high latency cost necessitating infrastructure…

The CTR (Click-Through Rate) prediction plays a central role in the domain of computational advertising and recommender systems. There exists several kinds of methods proposed in this field, such as Logistic Regression (LR), Factorization…

The importance of recommender systems is growing rapidly due to the exponential increase in the volume of content generated daily. This surge in content presents unique challenges for designing effective recommender systems. Key among these…

In recent years, integrating large language models (LLMs) into recommender systems has created new opportunities for improving recommendation quality. However, a comprehensive benchmark is needed to thoroughly evaluate and compare the…

In the rapidly evolving landscape of information retrieval, search engines strive to provide more personalized and relevant results to users. Query suggestion systems play a crucial role in achieving this goal by assisting users in…

Latent diffusion models (LDM) have revolutionized text-to-image generation, leading to the proliferation of various advanced models and diverse downstream applications. However, despite these significant advancements, current diffusion…

We present LLM-KT, a flexible framework designed to enhance collaborative filtering (CF) models by seamlessly integrating LLM (Large Language Model)-generated features. Unlike existing methods that rely on passing LLM-generated features as…

Recent progress in large language model (LLM) based generative recommendation (GR) shows that leveraging LLM world knowledge can substantially improve performance. However, existing methods rely on fixed, manually designed instructions to…

Federated recommendations (FRs), facilitating multiple local clients to collectively learn a global model without disclosing user private data, have emerged as a prevalent on-device service. In conventional FRs, a dominant paradigm is to…

Real-time Bidding (RTB) advertisers wish to \textit{know in advance} the expected cost and yield of ad campaigns to avoid trial-and-error expenses. However, Campaign Performance Forecasting (CPF), a sequence modeling task involving tens of…

CTR prediction in real-world business is a difficult machine learning problem with large scale nonlinear sparse data. In this paper, we introduce an industrial strength solution with model named Large Scale Piece-wise Linear Model (LS-PLM).…

A Conversational Recommender System (CRS) offers increased transparency and control to users by enabling them to engage with the system through a real-time multi-turn dialogue. Recently, Large Language Models (LLMs) have exhibited an…

Industrial B2B applications (e.g., construction site risk prediction, material procurement) face extreme data sparsity yet feature rich textual interactions. In such environments, traditional ID-based collaborative filtering fails lacking…

This paper presents LLM4ES, a novel framework that exploits large pre-trained language models (LLMs) to derive user embeddings from event sequences. Event sequences are transformed into a textual representation, which is subsequently used…

Effective personalization on large-scale job platforms requires modeling members based on heterogeneous textual sources, including profiles, professional data, and search activity logs. As recommender systems increasingly adopt Large…

Sequential recommendation aims to infer user preferences from historical interaction sequences and predict the next item that users may be interested in the future. The current mainstream design approach is to represent items as fixed…

We propose Rec-R1, a general reinforcement learning framework that bridges large language models (LLMs) with recommendation systems through closed-loop optimization. Unlike prompting and supervised fine-tuning (SFT), Rec-R1 directly…

User activity sequences have emerged as one of the most important signals in recommender systems. We present a foundational model, PinFM, for understanding user activity sequences across multiple applications at a billion-scale visual…

Click-through rate (CTR) prediction plays important role in personalized advertising and recommender systems. Though many models have been proposed such as FM, FFM and DeepFM in recent years, feature engineering is still a very important…

Graph Foundation Models (GFMs) have emerged as a frontier in graph learning, which are expected to deliver transferable representations across diverse tasks. However, GFMs remain constrained by in-memory bottlenecks: they attempt to encode…