相关论文: Finding Early Adopters of Innovation in Social Net…
In a social network, adoption probability refers to the probability that a social entity will adopt a product, service, or opinion in the foreseeable future. Such probabilities are central to fundamental issues in social network analysis,…
Much work in Social Network Analysis has focused on the identification of the most important actors in a social network. This has resulted in several measures of influence and authority. While most of such sociometrics (e.g., PageRank) are…
We identify influential early adopters that achieve a target behavior distribution for a resource constrained social network with multiple costly behaviors. This problem is important for applications ranging from collective behavior change…
Identifying the most influential individuals can provide invaluable help in developing and deploying effective viral marketing strategies. Previous studies mainly focus on designing efficient algorithms or heuristics to find top-K…
When multiple innovations compete for adoption, historical chance leading to early advantage can generate lock-in effects that allow suboptimal innovations to succeed at the expense of superior alternatives. Research on the diffusion of…
In this paper, we propose a method of ranking recently created Twitter accounts according to their prospective popularity. Early detection of new promising accounts is useful for trend prediction, viral marketing, user recommendation, and…
A pivotal idea in network science, marketing research and innovation diffusion theories is that a small group of nodes -- called influencers -- have the largest impact on social contagion and epidemic processes in networks. Despite the…
A key step in influence maximization in online social networks is the identification of a small number of users, known as influencers, who are able to spread influence quickly and widely to other users. The evolving nature of the…
We identify influential early adopters in a social network, where individuals are resource constrained, to maximize the spread of multiple, costly behaviors. A solution to this problem is especially important for viral marketing. The…
Social networks constitute a new platform for information propagation, but its success is crucially dependent on the choice of spreaders who initiate the spreading of information. In this paper, we remove edges in a network at random and…
A fundamental feature for understanding the diffusion of innovations through a social group is the manner in which we are influenced by our own social interactions. It is usually assumed that only direct interactions, those that form our…
In recent years, recommendation systems have been widely applied in many domains. These systems are impotent in affecting users to choose the behavior that the system expects. Meanwhile, providing incentives has been proven to be a more…
Influence diffusion has been central to the study of propagation of information in social networks, where influence is typically modeled as a binary property of entities: influenced or not influenced. We introduce the notion of attitude,…
How would admissions look like in a university program for influencers? In the realm of social network analysis, influence maximization and link prediction stand out as pivotal challenges. Influence maximization focuses on identifying a set…
Most centralities proposed for identifying influential spreaders on social networks to either spread a message or to stop an epidemic require the full topological information of the network on which spreading occurs. In practice, however,…
A model, applicable to a range of innovation diffusion applications with a strong peer to peer component, is developed and studied, along with methods for its investigation and analysis. A particular application is to individual households…
In recent years, social networking platforms have developed into extraordinary channels for spreading and consuming information. Along with the rise of such infrastructure, there is continuous progress on techniques for spreading…
Influence maximization aims to identify a set of influential individuals, referred to as influencers, as information sources to maximize the spread of information within networks, constituting a vital combinatorial optimization problem with…
Identifying emerging influential or popular node/item in future on network is a current interest of the researchers. Most of previous works focus on identifying leaders in time evolving networks on the basis of network structure or node's…
The well-known Ising model used in statistical physics was adapted to a social dynamics context to simulate the adoption of a technological innovation. The model explicitly combines (a) an individual's perception of the advantages of an…