Related papers: OmniTrend: Content-Context Modeling for Scalable S…
We here focus on the problem of predicting the popularity trend of user generated content (UGC) as early as possible. Taking YouTube videos as case study, we propose a novel two-step learning approach that: (1) extracts popularity trends…
Users of social media sites like Facebook and Twitter rely on crowdsourced content recommendation systems (e.g., Trending Topics) to retrieve important and useful information. Contents selected for recommendation indirectly give the initial…
Predicting the popularity of social media content in real time requires approaches that efficiently operate at global scale. Popularity prediction is important for many applications, including detection of harmful viral content to enable…
Social media have substantially altered the way brands and businesses advertise: Online Social Networks provide brands with more versatile and dynamic channels for advertisement than traditional media (e.g., TV and radio). Levels of…
Influencer marketing involves a wide range of strategies in which brands collaborate with popular content creators (i.e., influencers) to leverage their reach, trust, and impact on their audience to promote and endorse products or services.…
We study learning on social media with an equilibrium model of users interacting with shared news stories. Rational users arrive sequentially, observe an original story (i.e., a private signal) and a sample of predecessors' stories in a…
Most previous works in privacy of Online Social Networks (OSN) focus on a restricted scenario of using one type of information to infer another type of information or using only static profile data such as username, profile picture or home…
We use customer demand data for fashion articles on Myntra, and derive a fashionability or style quotient, which represents customer demand for the stylistic content of a fashion article, decoupled with its commercials (price, offers,…
Opinion evolution and judgment revision are mediated through social influence. Based on a large crowdsourced in vitro experiment (n=861), it is shown how a consensus model can be used to predict opinion evolution in online collective…
Urban transit agencies increasingly turn to social media to monitor emerging service risks such as crowding, delays, and safety incidents, yet the signals of concern are sparse, short, and easily drowned by routine chatter. We address this…
Our consumption of online information is mediated by filtering, ranking, and recommendation algorithms that introduce unintentional biases as they attempt to deliver relevant and engaging content. It has been suggested that our reliance on…
Social media platforms serve as central hubs for content dissemination, opinion expression, and public engagement across diverse modalities. Accurately predicting the popularity of social media videos enables valuable applications in…
The truth is significantly hampered by massive rumors that spread along with breaking news or popular topics. Since there is sufficient corpus gathered from the same domain for model training, existing rumor detection algorithms show…
Fashion is a multi-billion dollar industry with social and economic implications worldwide. To gain popularity, brands want to be represented by the top popular models. As new faces are selected using stringent (and often criticized)…
The evolution of clothing styles and their migration across the world is intriguing, yet difficult to describe quantitatively. We propose to discover and quantify fashion influences from catalog and social media photos. We explore fashion…
We present a detailed study of the part of the Web related to media content, i.e., the Media Web. Using publicly available data, we analyze the evolution of incoming and outgoing links from and to media pages. Based on our observations, we…
Statistical inference using social sensors is an area that has witnessed remarkable progress and is relevant in applications including localizing events for targeted advertising, marketing, localization of natural disasters and predicting…
To answer a question, language models often need to integrate prior knowledge learned during pretraining and new information presented in context. We hypothesize that models perform this integration in a predictable way across different…
Building a successful recommender system depends on understanding both the dimensions of people's preferences as well as their dynamics. In certain domains, such as fashion, modeling such preferences can be incredibly difficult, due to the…
Opinion diffusion is a crucial phenomenon in social networks, often underlying the way in which a collective of agents develops a consensus on relevant decisions. The voter model is a well-known theoretical model to study opinion spreading…