English
Related papers

Related papers: Multi-Object Advertisement Creative Generation

200 papers

With the rapid growth of online video consumption, video advertising has become increasingly dominant in the digital advertising landscape. Yet diverse users and viewing contexts makes one-size-fits-all ad creatives insufficient for…

Information Retrieval · Computer Science 2026-03-03 Yiyan Xu , Ruoxuan Xia , Wuqiang Zheng , Fengbin Zhu , Wenjie Wang , Fuli Feng

The rapid advancement of Artificial Intelligence Generated Content (AIGC) techniques has unlocked opportunities in generating diverse and compelling advertising images based on referenced product images and textual scene descriptions. This…

Graphics · Computer Science 2025-08-19 Yiyun Chen , Weikai Yang

Customized generative text-to-image models have the ability to produce images that closely resemble a given subject. However, in the context of generating advertising images for e-commerce scenarios, it is crucial that the generated…

Computer Vision and Pattern Recognition · Computer Science 2024-04-09 Youze Xue , Binghui Chen , Yifeng Geng , Xuansong Xie , Jiansheng Chen , Hongbing Ma

We present DeepGen, a system deployed at web scale for automatically creating sponsored search advertisements (ads) for BingAds customers. We leverage state-of-the-art natural language generation (NLG) models to generate fluent ads from…

Computation and Language · Computer Science 2022-10-21 Konstantin Golobokov , Junyi Chai , Victor Ye Dong , Mandy Gu , Bingyu Chi , Jie Cao , Yulan Yan , Yi Liu

Generating realistic and user-preferred advertisements is a key challenge in e-commerce. Existing approaches utilize multiple independent models driven by click-through-rate (CTR) to controllably create attractive image or text…

Computer Vision and Pattern Recognition · Computer Science 2026-05-13 Yexing Xu , Wei Feng , Shen Zhang , Haohan Wang , Yuxin Qin , Yaoyu Li , Ao Ma , Yuhao Luo , Lu Wang , Xudong Ren , Haoran Wang , Run Ling , Zheng Zhang , Jingjing Lv , Junjie Shen , Ching Law , Longguang Wang , Yulan Guo

Generative AI (GenAI) models excel in their ability to recognize patterns in existing data and generate new and unexpected content. Recent advances have motivated applications of GenAI tools (e.g., Stable Diffusion, ChatGPT) to professional…

Human-Computer Interaction · Computer Science 2023-06-05 Matthew K. Hong , Shabnam Hakimi , Yan-Ying Chen , Heishiro Toyoda , Charlene Wu , Matt Klenk

Product images strongly influence consumer decision-making in online marketplaces. Empowered by multimodal contrastive learning, generative AI can output images that closely align with text prompts. Yet existing generative AI models do not…

Artificial Intelligence · Computer Science 2026-05-28 Xiaohang Feng , Yiling Xie

Generative Artificial Intelligence (GenAI) has emerged as a fundamental component of intelligent interactive systems, enabling the automatic generation of multimodal media content. The continuous enhancement in the quality of Artificial…

Human-Computer Interaction · Computer Science 2024-07-23 Yongquan Hu , Dawen Zhang , Mingyue Yuan , Kaiqi Xian , Don Samitha Elvitigala , June Kim , Gelareh Mohammadi , Zhenchang Xing , Xiwei Xu , Aaron Quigley

With the advancement of neural generative capabilities, the art community has actively embraced GenAI (generative artificial intelligence) for creating painterly content. Large text-to-image models can quickly generate aesthetically…

Artificial Intelligence · Computer Science 2024-02-12 Aven-Le Zhou , Yu-Ao Wang , Wei Wu , Kang Zhang

Modern machine learning techniques, such as deep neural networks, are transforming many disciplines ranging from image recognition to language understanding, by uncovering patterns in big data and making accurate predictions. They have also…

Machine Learning · Computer Science 2021-03-11 Amin Heyrani Nobari , Muhammad Fathy Rashad , Faez Ahmed

Generative AI (GenAI) has significantly advanced the ease and flexibility of image creation. However, it remains a challenge to precisely control spatial compositions, including object arrangement and scene conditions. To bridge this gap,…

Human-Computer Interaction · Computer Science 2025-08-12 Runlin Duan , Yuzhao Chen , Rahul Jain , Yichen Hu , Jingyu Shi , Karthik Ramani

Homepage is the first touch point in the customer's journey and is one of the prominent channels of revenue for many e-commerce companies. A user's attention is mostly captured by homepage banner images (also called Ads/Creatives). The set…

Information Retrieval · Computer Science 2019-08-28 Sreekanth Vempati , Korah T Malayil , Sruthi V , Sandeep R

Generative art is a rules-driven approach to creating artistic outputs in various mediums. For example, a fluid simulation can govern the flow of colored pixels across a digital display or a rectangle placement algorithm can yield a…

Neural and Evolutionary Computing · Computer Science 2024-07-30 Erik M. Fredericks , Denton Bobeldyk , Jared M. Moore

In e-commerce advertising, selecting the most compelling combination of creative elements -- such as titles, images, and highlights -- is critical for capturing user attention and driving conversions. However, existing methods often…

Machine Learning · Computer Science 2025-08-14 Qiaolei Gu , Yu Li , DingYi Zeng , Lu Wang , Ming Pang , Changping Peng , Zhangang Lin , Ching Law , Jingping Shao

In the online advertising industry, the process of designing an ad creative (i.e., ad text and image) requires manual labor. Typically, each advertiser launches multiple creatives via online A/B tests to infer effective creatives for the…

Computation and Language · Computer Science 2020-12-03 Shaunak Mishra , Manisha Verma , Yichao Zhou , Kapil Thadani , Wei Wang

Major deployed generative AI advertising systems preserve a visible boundary between commercial content and AI-generated responses. Yet empirical research shows that ads woven directly into large language model (LLM) outputs often go…

Computers and Society · Computer Science 2026-05-19 Jingyi Qiu , Qiaozhu Mei

Recent improvements to Generative Adversarial Networks (GANs) have made it possible to generate realistic images in high resolution based on natural language descriptions such as image captions. Furthermore, conditional GANs allow us to…

Computer Vision and Pattern Recognition · Computer Science 2019-01-04 Tobias Hinz , Stefan Heinrich , Stefan Wermter

Personalized content filtering, such as recommender systems, has become a critical infrastructure to alleviate information overload. However, these systems merely filter existing content and are constrained by its limited diversity, making…

Information Retrieval · Computer Science 2025-02-05 Yiyan Xu , Wenjie Wang , Yang Zhang , Biao Tang , Peng Yan , Fuli Feng , Xiangnan He

Diversity in image generation is essential to ensure fair representations and support creativity in ideation. Hence, many text-to-image models have implemented diversification mechanisms. Yet, after a few iterations of generation, a lack of…

Human-Computer Interaction · Computer Science 2025-06-25 M. Michelessa , J. Ng , C. Hurter , B. Y. Lim

Generative AI (GenAI) is transforming filmmaking, equipping artists with tools like text-to-image and image-to-video diffusion, neural radiance fields, avatar generation, and 3D synthesis. This paper examines the adoption of these…

‹ Prev 1 2 3 10 Next ›