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Internet memes represent a popular form of multimodal online communication and often use figurative elements to convey layered meaning through the combination of text and images. However, it remains largely unclear how multimodal large…
Memes are a dominant medium for online communication and manipulation because meaning emerges from interactions between embedded text, imagery, and cultural context. Existing meme research is distributed across tasks (hate, misogyny,…
Memes have emerged as a popular form of multimodal online communication, where their interpretation heavily depends on the specific context in which they appear. Current approaches predominantly focus on isolated meme analysis, either for…
Understanding humor is a core aspect of social intelligence, yet it remains a significant challenge for Large Multimodal Models (LMMs). We introduce PixelHumor, a benchmark dataset of 2,800 annotated multi-panel comics designed to evaluate…
Memes have emerged as a powerful form of communication, integrating visual and textual elements to convey humor, satire, and cultural messages. Existing research has focused primarily on aspects such as emotion classification, meme…
Large Language Models (LLMs), representing a significant achievement in artificial intelligence (AI) research, have demonstrated their ability in a multitude of tasks. This project aims to explore the capabilities of GPT-3.5, a leading…
Much work in the space of NLP has used computational methods to explore sociolinguistic variation in text. In this paper, we argue that memes, as multimodal forms of language comprised of visual templates and text, also exhibit meaningful…
Image-with-text memes combine text with imagery to achieve comedy, but in today's world, they also play a pivotal role in online communication, influencing politics, marketing, and social norms. A "meme template" is a preexisting layout or…
Large language models (LLMs) are trained on vast amounts of text from the Internet, but do they truly understand the viral content that rapidly spreads online -- commonly known as memes? In this paper, we introduce CHIME, a dataset for…
Internet memes, now a staple of digital communication, play a pivotal role in how users engage within online communities and allow researchers to gain insight into contemporary digital culture. These engaging user-generated content are…
The proliferation of multimodal memes in the social media era demands that multimodal Large Language Models (mLLMs) effectively understand meme harmfulness. Existing benchmarks for assessing mLLMs on harmful meme understanding rely on…
Memes are graphics and text overlapped so that together they present concepts that become dubious if one of them is absent. It is spread mostly on social media platforms, in the form of jokes, sarcasm, motivating, etc. After the success of…
Memes are powerful means for effective communication on social media. Their effortless amalgamation of viral visuals and compelling messages can have far-reaching implications with proper marketing. Previous research on memes has primarily…
Puns play a vital role in academic research due to their distinct structure and clear definition, which aid in the comprehensive analysis of linguistic humor. However, the understanding of puns in large language models (LLMs) has not been…
Humorous memes blend visual and textual cues to convey irony, satire, or social commentary, posing unique challenges for AI systems that must interpret intent rather than surface correlations. Existing multimodal or prompting-based models…
With the recent advances in Artificial Intelligence (AI) and Large Language Models (LLMs), the automation of daily tasks, like automatic writing, is getting more and more attention. Hence, efforts have focused on aligning LLMs with human…
Memes represent a tightly coupled, multimodal form of social expression, in which visual context and overlaid text jointly convey nuanced affect and commentary. Inspired by cognitive reappraisal in psychology, we introduce Meme Reappraisal,…
Collaboration has been shown to enhance creativity, leading to more innovative and effective outcomes. While previous research has explored the abilities of Large Language Models (LLMs) to serve as co-creative partners in tasks like writing…
Memes have become a dominant form of communication in social media in recent years. Memes are typically humorous and harmless, however there are also memes that promote hate speech, being in this way harmful to individuals and groups based…
Memes have become a distinctive and effective form of communication in the digital era, attracting online communities and cutting across cultural barriers. Even though memes are frequently linked with humor, they have an amazing capacity to…