English

MemeLens: Multilingual Multitask VLMs for Memes

Artificial Intelligence 2026-05-05 v3 Computation and Language

Abstract

Memes are a dominant medium for online communication and manipulation because meaning emerges from interactions between embedded text, imagery, and cultural context. Existing meme research is distributed across tasks (hate, misogyny, propaganda, sentiment, humour) and languages, which limits cross-domain generalization. To address this gap we propose MemeLens, a unified multilingual and multitask explanation-enhanced Vision Language Model (VLM) for meme understanding. We consolidate 3838 public meme datasets, filter and map dataset-specific labels into a shared taxonomy of 2020 tasks spanning harm, targets, figurative/pragmatic intent, and affect. We present a comprehensive empirical analysis across modeling paradigms, task categories, and datasets. Our findings suggest that robust meme understanding requires multimodal training, exhibits substantial variation across semantic categories, and remains sensitive to over-specialization when models are fine-tuned on individual datasets rather than trained in a unified setting. We make the experimental resources (https://github.com/MohamedBayan/MemeLens), model (https://huggingface.co/QCRI/MemeLens-VLM) and datasets (https://huggingface.co/datasets/QCRI/MemeLens) publicly available to the community.

Keywords

Cite

@article{arxiv.2601.12539,
  title  = {MemeLens: Multilingual Multitask VLMs for Memes},
  author = {Ali Ezzat Shahroor and Mohamed Bayan Kmainasi and Abul Hasnat and Dimitar Dimitrov and Giovanni Da San Martino and Preslav Nakov and Firoj Alam},
  journal= {arXiv preprint arXiv:2601.12539},
  year   = {2026}
}

Comments

disinformation, misinformation, factuality, harmfulness, fake news, propaganda, hateful meme, multimodality, text, images

R2 v1 2026-07-01T09:09:42.579Z