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Click-Through Rate (CTR) prediction on cold users is a challenging task in recommender systems. Recent researches have resorted to meta-learning to tackle the cold-user challenge, which either perform few-shot user representation learning…

Information Retrieval · Computer Science 2022-10-31 Yanyan Shen , Lifan Zhao , Weiyu Cheng , Zibin Zhang , Wenwen Zhou , Kangyi Lin

Cross-Domain Recommendation (CDR) aims to leverage knowledge from a relatively data-richer source domain to address the data sparsity problem in a relatively data-sparser target domain. While CDR methods need to address the distribution…

Information Retrieval · Computer Science 2025-05-23 Jiajie Zhu , Yan Wang , Feng Zhu , Pengfei Ding , Hongyang Liu , Zhu Sun

Click-through rate (CTR) prediction is of great importance in recommendation systems and online advertising platforms. When served in industrial scenarios, the user-generated data observed by the CTR model typically arrives as a stream.…

Information Retrieval · Computer Science 2023-04-19 Congcong Liu , Fei Teng , Xiwei Zhao , Zhangang Lin , Jinghe Hu , Jingping Shao

Discovering user preferences across different domains is pivotal in cross-domain recommendation systems, particularly when platforms lack comprehensive user-item interactive data. The limited presence of shared users often hampers the…

Information Retrieval · Computer Science 2025-06-10 Zongyi Xiang , Yan Zhang , Lixin Duan , Hongzhi Yin , Ivor W. Tsang

Click-Through Rate prediction (CTR) is a crucial task in recommender systems, and it gained considerable attention in the past few years. The primary purpose of recent research emphasizes obtaining meaningful and powerful representations…

Information Retrieval · Computer Science 2022-10-26 Shereen Elsayed , Lars Schmidt-Thieme

Out-of-distribution (OOD) detection, i.e., finding test samples derived from a different distribution than the training set, as well as reasoning about such samples (OOD reasoning), are necessary to ensure the safety of results generated by…

Machine Learning · Computer Science 2022-10-19 Zahra Rahiminasab , Michael Yuhas , Arvind Easwaran

Sequential recommender systems have achieved state-of-the-art recommendation performance by modeling the sequential dynamics of user activities. However, in most recommendation scenarios, the popular items comprise the major part of the…

Information Retrieval · Computer Science 2023-08-08 Yi Ren , Xu Zhao , Hongyan Tang , Shuai Li

Cross domain recommender system constitutes a powerful method to tackle the cold-start and sparsity problem by aggregating and transferring user preferences across multiple category domains. Therefore, it has great potential to improve…

Information Retrieval · Computer Science 2021-06-08 Pan Li , Zhichao Jiang , Maofei Que , Yao Hu , Alexander Tuzhilin

Recommendation is a prevalent and critical service in information systems. To provide personalized suggestions to users, industry players embrace machine learning, more specifically, building predictive models based on the click behavior…

Information Retrieval · Computer Science 2021-05-25 Wenjie Wang , Fuli Feng , Xiangnan He , Hanwang Zhang , Tat-Seng Chua

Click-through rate (CTR) prediction plays an indispensable role in online platforms. Numerous models have been proposed to capture users' shifting preferences by leveraging user behavior sequences. However, these historical sequences often…

Information Retrieval · Computer Science 2024-04-16 Junjie Huang , Guohao Cai , Jieming Zhu , Zhenhua Dong , Ruiming Tang , Weinan Zhang , Yong Yu

Learning informative representations of users and items from the interaction data is of crucial importance to collaborative filtering (CF). Present embedding functions exploit user-item relationships to enrich the representations, evolving…

Information Retrieval · Computer Science 2020-07-06 Xiang Wang , Hongye Jin , An Zhang , Xiangnan He , Tong Xu , Tat-Seng Chua

Detecting out-of-distribution (OOD) inputs is a principal task for ensuring the safety of deploying deep-neural-network classifiers in open-set scenarios. OOD samples can be drawn from arbitrary distributions and exhibit deviations from…

Computer Vision and Pattern Recognition · Computer Science 2024-09-11 Choubo Ding , Guansong Pang

Most of the existing methods for debaising in click-through rate (CTR) prediction depend on an oversimplified assumption, i.e., the click probability is the product of observation probability and relevance probability. However, since there…

Information Retrieval · Computer Science 2021-12-07 Wenjie Chu , Shen Li , Chao Chen , Longfei Xu , Hengbin Cui , Kaikui Liu

The recommendation has been playing a key role in many industries, e.g., e-commerce, streaming media, social media, etc. Recently, a new recommendation scenario, called Trigger-Induced Recommendation (TIR), where users are able to…

Information Retrieval · Computer Science 2024-08-06 Zhibo Xiao , Luwei Yang , Tao Zhang , Wen Jiang , Wei Ning , Yujiu Yang

The prediction of click-through rate (CTR) is crucial for industrial applications, such as online advertising. AUC is a commonly used evaluation indicator for CTR models. For advertising platforms, online performance is generally evaluated…

Machine Learning · Computer Science 2019-04-24 Zhaocheng Liu , Guangxue Yin

Click-through rate (CTR) prediction is crucial for personalized online services. Sample-level retrieval-based models, such as RIM, have demonstrated remarkable performance. However, they face challenges including inference inefficiency and…

Information Retrieval · Computer Science 2024-10-07 Huanshuo Liu , Bo Chen , Menghui Zhu , Jianghao Lin , Jiarui Qin , Yang Yang , Hao Zhang , Ruiming Tang

Click-Through Rate (CTR) prediction, which aims to estimate the probability of a user clicking on an item, is a key task in online advertising. Numerous existing CTR models concentrate on modeling the feature interactions within a solitary…

Information Retrieval · Computer Science 2023-11-28 Zhen Tian , Changwang Zhang , Wayne Xin Zhao , Xin Zhao , Ji-Rong Wen , Zhao Cao

Click-Through Rate (CTR) prediction is essential in online advertising, where semantic information plays a pivotal role in shaping user decisions and enhancing CTR effectiveness. Capturing and modeling deep semantic information, such as a…

Machine Learning · Computer Science 2025-03-05 Guoxiao Zhang , Yi Wei , Yadong Zhang , Huajian Feng , Qiang Liu

Modeling user's long-term and short-term interests is crucial for accurate recommendation. However, since there is no manually annotated label for user interests, existing approaches always follow the paradigm of entangling these two…

Information Retrieval · Computer Science 2022-03-01 Yu Zheng , Chen Gao , Jianxin Chang , Yanan Niu , Yang Song , Depeng Jin , Yong Li

This paper proposes new methods to enhance click-through rate (CTR) prediction models using the Deep Interest Network (DIN) model, specifically applied to the advertising system of Alibaba's Taobao platform. Unlike traditional deep learning…

Information Retrieval · Computer Science 2024-06-18 Chang Zhou , Yang Zhao , Yuelin Zou , Jin Cao , Wenhan Fan , Yi Zhao , Chiyu Cheng
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