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Socio-demographic prompting is a commonly employed approach to study cultural biases in LLMs as well as for aligning models to certain cultures. In this paper, we systematically probe four LLMs (Llama 3, Mistral v0.2, GPT-3.5 Turbo and…

Computation and Language · Computer Science 2024-06-21 Sagnik Mukherjee , Muhammad Farid Adilazuarda , Sunayana Sitaram , Kalika Bali , Alham Fikri Aji , Monojit Choudhury

Human judgments are inherently subjective and are actively affected by personal traits such as gender and ethnicity. While Large Language Models (LLMs) are widely used to simulate human responses across diverse contexts, their ability to…

Computation and Language · Computer Science 2025-02-18 Huaman Sun , Jiaxin Pei , Minje Choi , David Jurgens

Culture shapes reasoning, values, prioritization, and strategic decision-making, yet large language models (LLMs) often exhibit cultural biases that misalign with target populations. As LLMs are increasingly used for strategic…

Artificial Intelligence · Computer Science 2026-03-18 Maksim Eren , Eric Michalak , Brian Cook , Johnny Seales

Persona prompting is increasingly used in large language models (LLMs) to simulate views of various sociodemographic groups. However, how a persona prompt is formulated can significantly affect outcomes, raising concerns about the fidelity…

Computation and Language · Computer Science 2025-10-06 Marlene Lutz , Indira Sen , Georg Ahnert , Elisa Rogers , Markus Strohmaier

Large language models (LLMs) have demonstrated remarkable capabilities in simulating human behaviour and social intelligence. However, they risk perpetuating societal biases, especially when demographic information is involved. We introduce…

Computers and Society · Computer Science 2025-06-11 Bryan Chen Zhengyu Tan , Roy Ka-Wei Lee

Large Language Models (LLMs), though shown to be effective in many applications, can vary significantly in their response quality. In this paper, we investigate this problem of prompt fairness: specifically, the phrasing of a prompt by…

Machine Learning · Computer Science 2025-11-26 Meiyu Zhong , Noel Teku , Ravi Tandon

A crucial challenge for generative large language models (LLMs) is diversity: when a user's prompt is under-specified, models may follow implicit assumptions while generating a response, which may result in homogenization of the responses,…

To recognize and mitigate harms from large language models (LLMs), we need to understand the prevalence and nuances of stereotypes in LLM outputs. Toward this end, we present Marked Personas, a prompt-based method to measure stereotypes in…

Computation and Language · Computer Science 2023-05-30 Myra Cheng , Esin Durmus , Dan Jurafsky

For socially sensitive tasks like hate speech detection, the quality of explanations from Large Language Models (LLMs) is crucial for factors like user trust and model alignment. While Persona prompting (PP) is increasingly used as a way to…

Computation and Language · Computer Science 2026-01-29 Jing Yang , Moritz Hechtbauer , Elisabeth Khalilov , Evelyn Luise Brinkmann , Vera Schmitt , Nils Feldhus

Large Language Models (LLMs) are known to lack cultural representation and overall diversity in their generations, from expressing opinions to answering factual questions. To mitigate this problem, we propose multilingual prompting: a…

Computation and Language · Computer Science 2025-09-30 Qihan Wang , Shidong Pan , Tal Linzen , Emily Black

Large Language Models (LLMs) are widely used in Automated Essay Scoring (AES) due to their ability to capture semantic meaning. Traditional fine-tuning approaches required technical expertise, limiting accessibility for educators with…

Computation and Language · Computer Science 2025-05-01 Kaixun Yang , Mladen Raković , Dragan Gašević , Guanliang Chen

Large Language Models (LLMs) have seen widespread deployment in various real-world applications. Understanding these biases is crucial to comprehend the potential downstream consequences when using LLMs to make decisions, particularly for…

Computation and Language · Computer Science 2024-01-10 Abel Salinas , Parth Vipul Shah , Yuzhong Huang , Robert McCormack , Fred Morstatter

Large language models (LLMs) are increasingly used as substitutes for human subjects in behavioral simulations, including synthetic social network generation. Yet it remains unclear how their relational outputs depend on prompt design,…

Social and Information Networks · Computer Science 2026-05-14 Sai Hemanth Kilaru , Sriram Theerdh Manikyala , Raghav Upadhyay , Sri Sai Kumar Ramavath , Srivika Nunavathu , Dalal Alharthi

Mainstream LLM research has primarily focused on enhancing their generative capabilities. However, even the most advanced LLMs experience uncertainty in their outputs, often producing varied results on different runs or when faced with…

Computation and Language · Computer Science 2024-07-17 Jihyun Janice Ahn , Ryo Kamoi , Lu Cheng , Rui Zhang , Wenpeng Yin

Large language models (LLMs) are employed to simulate human-like responses in social surveys, yet it remains unclear if they develop biases like social desirability response (SDR) bias. To investigate this, GPT-4 was assigned personas from…

Artificial Intelligence · Computer Science 2024-10-22 Sanguk Lee , Kai-Qi Yang , Tai-Quan Peng , Ruth Heo , Hui Liu

As Large Language Models (LLMs) grow increasingly adept at managing complex tasks, the evaluation set must keep pace with these advancements to ensure it remains sufficiently discriminative. Item Discrimination (ID) theory, which is widely…

Computation and Language · Computer Science 2024-10-08 Fan Lin , Shuyi Xie , Yong Dai , Wenlin Yao , Tianjiao Lang , Zishan Xu , Zhichao Hu , Xiao Xiao , Yuhong Liu , Yu Zhang

In this work, we survey the way in which classification is used as a sensemaking practice in cultural analytics, and assess where large language models can fit into this landscape. We identify ten tasks supported by publicly available…

Computation and Language · Computer Science 2024-10-17 David Bamman , Kent K. Chang , Li Lucy , Naitian Zhou

As generative large language models (LLMs) grow more performant and prevalent, we must develop comprehensive enough tools to measure and improve their fairness. Different prompt-based datasets can be used to measure social bias across…

Large Language Model (LLM) alignment conventionally relies on supervised fine-tuning or reinforcement learning based alignment frameworks. These methods typically require labeled or preference datasets and involve updating model weights to…

Computation and Language · Computer Science 2025-03-21 Reem I. Masoud , Martin Ferianc , Philip Treleaven , Miguel Rodrigues

Large language models (LLMs) are widely applied across diverse domains, raising concerns about their limitations and potential risks. In this study, we investigate two types of bias that LLMs may display: stereotype bias and deviation bias.…

Computation and Language · Computer Science 2026-05-20 Daniel Wang , Eli Brignac , Minjia Mao , Xiao Fang
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