Related papers: Early Multimodal Prediction of Cross-Lingual Meme …
Current models for predicting social media virality rely heavily on static textual and structural features, effectively ignoring the highly dynamic nature of trend signals. We study whether real-world attention signals can improve the…
Internet memes have become an increasingly pervasive form of contemporary social communication that attracted a lot of research interest recently. In this paper, we analyze the data of 129,326 memes collected from Reddit in the middle of…
Much work in the space of NLP has used computational methods to explore sociolinguistic variation in text. In this paper, we argue that memes, as multimodal forms of language comprised of visual templates and text, also exhibit meaningful…
Internet memes are a central element of online culture, blending images and text. While substantial research has focused on either the visual or textual components of memes, little attention has been given to their interplay. This gap…
Memes are graphics and text overlapped so that together they present concepts that become dubious if one of them is absent. It is spread mostly on social media platforms, in the form of jokes, sarcasm, motivating, etc. After the success of…
Despite the increasingly important role played by image memes, we do not yet have a solid understanding of the elements that might make a meme go viral on social media. In this paper, we investigate what visual elements distinguish image…
Virality of online content on social networking websites is an important but esoteric phenomenon often studied in fields like marketing, psychology and data mining. In this paper we study viral images from a computer vision perspective. We…
Memes are a dominant medium for online communication and manipulation because meaning emerges from interactions between embedded text, imagery, and cultural context. Existing meme research is distributed across tasks (hate, misogyny,…
On the Internet, information circulates fast and widely, and the form of content adapts to comply with users' cognitive abilities. Memes are an emerging aspect of the internet system of signification, and their visual schemes evolve by…
Memes have become a distinctive and effective form of communication in the digital era, attracting online communities and cutting across cultural barriers. Even though memes are frequently linked with humor, they have an amazing capacity to…
Visual content on social media plays a key role in entertainment and information sharing, yet some images gain more engagement than others. We propose that image memorability - the ability to be remembered - may predict viral potential.…
The proliferation of social media has given rise to a new form of communication: memes. Memes are multimodal and often contain a combination of text and visual elements that convey meaning, humor, and cultural significance. While meme…
Memes have emerged as a popular form of multimodal online communication, where their interpretation heavily depends on the specific context in which they appear. Current approaches predominantly focus on isolated meme analysis, either for…
In the past few years, the meme has become a new way of communication on the Internet. As memes are the images with embedded text, it can quickly spread hate, offence and violence. Classifying memes are very challenging because of their…
Internet memes have gained significant influence in communicating political, psychological, and sociocultural ideas. While memes are often humorous, there has been a rise in the use of memes for trolling and cyberbullying. Although a wide…
Memes represent a tightly coupled, multimodal form of social expression, in which visual context and overlaid text jointly convey nuanced affect and commentary. Inspired by cognitive reappraisal in psychology, we introduce Meme Reappraisal,…
Hate speech online targets individuals or groups based on identity attributes and spreads rapidly, posing serious social risks. Memes, which combine images and text, have emerged as a nuanced vehicle for disseminating hate speech, often…
Memes are a powerful tool for communication over social media. Their affinity for evolving across politics, history, and sociocultural phenomena makes them an ideal communication vehicle. To comprehend the subtle message conveyed within a…
Dark humor in online memes poses unique challenges due to its reliance on implicit, sensitive, and culturally contextual cues. To address the lack of resources and methods for detecting dark humor in multimodal content, we introduce a novel…
Internet memes are characterised by the interspersing of text amongst visual elements. State-of-the-art multimodal meme classifiers do not account for the relative positions of these elements across the two modalities, despite the latent…