Related papers: Google Search Advertising after Dobbs v. Jackson
Most search engines sell slots to place advertisements on the search results page through keyword auctions. Advertisers offer bids for how much they are willing to pay when someone enters a search query, sees the search results, and then…
Many researchers and organizations, such as WHO and UNICEF, have raised awareness of the dangers of advertisements targeted at children. While most existing laws only regulate ads on television that may reach children, lawmakers have been…
If popular online platforms systematically expose their users to partisan and unreliable news, they could potentially contribute to societal issues like rising political polarization. This concern is central to the echo chamber and filter…
Targeted advertising remains an important part of the free web browsing experience, where advertisers' targeting and personalization algorithms together find the most relevant audience for millions of ads every day. However, given the wide…
Search engines play a central role in routing political information to citizens. The algorithmic personalization of search results by large search engines like Google implies that different users may be offered systematically different…
Online advertising on platforms such as Google or Facebook has become an indispensable outreach tool, including for applications where it is desirable to engage different demographics in an equitable fashion, such as hiring, housing, civic…
Interleaving sponsored results (advertisements) amongst organic results on search engine result pages (SERP) has become a common practice across multiple digital platforms. Advertisements have catered to consumer satisfaction and fostered…
Search engines like Google have become major information gatekeepers that use artificial intelligence (AI) to determine who and what voters find when searching for political information. This article proposes and tests a framework of…
Search engines are used and trusted by hundreds of millions of people every day. However, the algorithms used by search engines to index, filter, and rank web content are inherently biased, and will necessarily prefer some views and…
With the reversal of Roe v. Wade in 2022, many U.S. employers announced they would reimburse employees for abortion-related travel expenses. This action complements increasingly common employer policies subsidizing employee access to…
Search engine results depend not only on the algorithms but also on how users interact with them. However, factors affecting the selection of a search query remain understudied. Using a representative survey of Swiss citizens before a round…
Despite ample supply of COVID-19 vaccines, the proportion of fully vaccinated individuals remains suboptimal across much of the US. Rapid vaccination of additional people will prevent new infections among both the unvaccinated and the…
In 2020, Google announced it would disable third-party cookies in the Chrome browser to improve user privacy. In order to continue to enable interest-based advertising while mitigating risks of individualized user tracking, Google proposed…
Is Google Search a monopoly with gatekeeping power? Regulators from the US, UK, and Europe have argued that it is based on the assumption that Google Search dominates the market for horizontal (a.k.a. "general") web search. Google disputes…
This study examines the influence of Google's search algorithm on news diversity by analyzing search results in Brazil, the UK, and the US. It explores how Google's system preferentially favors a limited number of news outlets. Utilizing…
This representative study of German search engine users (N=1,000) focuses on the ability of users to distinguish between organic results and advertisements on Google results pages. We combine questions about Google's business with…
Users rely on search engines for information in critical contexts, such as public health emergencies. Understanding how users evaluate the trustworthiness of search results is therefore essential. Research has identified rank and the…
Users of search systems often reformulate their queries by adding query terms to reflect their evolving information need or to more precisely express their information need when the system fails to surface relevant content. Analyzing these…
Search engines, often viewed as reliable gateways to information, tailor search results using customization algorithms based on user preferences, location, and more. While this can be useful for routine queries, it raises concerns when the…
The paper discusses the legal requirements and implications of the processing of information and personal data for advertising purposes, particularly in the light of the "Planet49" decision of the European Court of Justice (ECJ) and the…