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The rise of Large Language Models (LLMs) has raised questions about their ability to understand climate-related contexts. Though climate change dominates social media, analyzing its multimodal expressions is understudied, and current tools…
Memes are a dominant medium for online communication and manipulation because meaning emerges from interactions between embedded text, imagery, and cultural context. Existing meme research is distributed across tasks (hate, misogyny,…
Humans are influenced by how information is presented, a phenomenon known as the framing effect. Prior work suggests that LLMs may also be susceptible to framing, but it has relied on synthetic data and did not compare to human behavior. To…
As large language models (LLMs) become increasingly integrated into online platforms and digital communication spaces, their potential to influence public discourse - particularly in contentious areas like climate change - requires…
Narrative frames are a powerful way of conceptualizing and communicating complex, controversial ideas, however automated frame analysis to date has mostly overlooked this framing device. In this paper, we connect elements of narrativity…
With the rapid proliferation of information across digital platforms, stance detection has emerged as a pivotal challenge in social media analysis. While most of the existing approaches focus solely on textual data, real-world social media…
Climate change is the defining issue of our time, and we are at a defining moment. Various interest groups, social movement organizations, and individuals engage in collective action on this issue on social media. In addition, issue…
Memes have emerged as a popular form of multimodal online communication, where their interpretation heavily depends on the specific context in which they appear. Current approaches predominantly focus on isolated meme analysis, either for…
Stance detection has emerged as a popular task in natural language processing research, enabled largely by the abundance of target-specific social media data. While there has been considerable research on the development of stance detection…
News media structure their reporting of events or issues using certain perspectives. When describing an incident involving gun violence, for example, some journalists may focus on mental health or gun regulation, while others may emphasize…
Internet memes represent a popular form of multimodal online communication and often use figurative elements to convey layered meaning through the combination of text and images. However, it remains largely unclear how multimodal large…
Image-with-text memes combine text with imagery to achieve comedy, but in today's world, they also play a pivotal role in online communication, influencing politics, marketing, and social norms. A "meme template" is a preexisting layout or…
Climate change (CC) has attracted increasing attention in NLP in recent years. However, detecting the stance on CC in multimodal data is understudied and remains challenging due to a lack of reliable datasets. To improve the understanding…
Democratic societies need reliable information. Misinformation in popular media, such as news articles or videos, threatens to impair civic discourse. Citizens are, unfortunately, not equipped to verify the flood of content consumed daily…
The framing of political issues can influence policy and public opinion. Even though the public plays a key role in creating and spreading frames, little is known about how ordinary people on social media frame political issues. By creating…
Social media platforms have become primary arenas for climate communication, generating millions of images and posts that - if systematically analysed - can reveal which communication strategies mobilise public concern and which fall flat.…
Climate change has become one of the biggest challenges of our time. Social media platforms such as Twitter play an important role in raising public awareness and spreading knowledge about the dangers of the current climate crisis. With the…
Social media platforms provide a goldmine for mining public opinion on issues of wide societal interest and impact. Opinion mining is a problem that can be operationalised by capturing and aggregating the stance of individual social media…
Memes are a powerful tool for communication over social media. Their affinity for evolving across politics, history, and sociocultural phenomena makes them an ideal communication vehicle. To comprehend the subtle message conveyed within a…
In the current media landscape, understanding the framing of information is crucial for critical consumption and informed decision making. Framing analysis is a valuable tool for identifying the underlying perspectives used to present…