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This paper examines the problem of adaptive influence maximization in social networks. As adaptive decision making is a time-critical task, a realistic feedback model has been considered, called myopic. In this direction, we propose the…

Social and Information Networks · Computer Science 2018-07-09 Guillaume Salha , Nikolaos Tziortziotis , Michalis Vazirgiannis

Influence maximization (IM) is the task of finding the most important nodes in order to maximize the spread of influence or information on a network. This task is typically studied on static or temporal networks where the complete topology…

Social and Information Networks · Computer Science 2023-09-13 Eric Yanchenko , Tsuyoshi Murata , Petter Holme

A typical viral marketing model identifies influential users in a social network to maximize a single product adoption assuming unlimited user attention, campaign budgets, and time. In reality, multiple products need campaigns, users have…

Social and Information Networks · Computer Science 2017-01-31 Nan Du , Yingyu Liang , Maria-Florina Balcan , Manuel Gomez-Rodriguez , Hongyuan Zha , Le Song

Much research has been done on studying the diffusion of ideas or technologies on social networks including the \textit{Influence Maximization} problem and many of its variations. Here, we investigate a type of inverse problem. Given a…

Social and Information Networks · Computer Science 2014-04-28 Georgios Askalidis , Randall A. Berry , Vijay G. Subramanian

In this paper, we introduce the SDIR (Susceptible-Delayable-Infected-Recovered) model, an extension of the classical SIR epidemic framework, to provide a more explicit characterization of user behavior in online social networks. The newly…

Social and Information Networks · Computer Science 2025-12-04 Tran Van Khanh , Do Xuan Cho , Hoang Phi Dung

The whole frame of interconnections in complex networks hinges on a specific set of structural nodes, much smaller than the total size, which, if activated, would cause the spread of information to the whole network [1]; or, if immunized,…

Physics and Society · Physics 2015-08-27 Flaviano Morone , Hernan A. Makse

Social networks have been popular platforms for information propagation. An important use case is viral marketing: given a promotion budget, an advertiser can choose some influential users as the seed set and provide them free or discounted…

Social and Information Networks · Computer Science 2016-11-15 Yixin Bao , Xiaoke Wang , Zhi Wang , Chuan Wu , Francis C. M. Lau

Influence Maximization problem has received significant attention in recent years due to its application in various do?mains such as product recommendation, public opinion dissemination, and disease propagation. This paper proposes a…

Social and Information Networks · Computer Science 2023-11-23 Renquan Zhang , Xilong Qu , Qiang Zhang , Xirong Xu , Sen Pei

Influence diffusion has been central to the study of propagation of information in social networks, where influence is typically modeled as a binary property of entities: influenced or not influenced. We introduce the notion of attitude,…

Social and Information Networks · Computer Science 2020-10-27 Xiaoyun Fu , Madhavan Rajagopal Padmanabhan , Raj Gaurav Kumar , Samik Basu , Shawn Dorius , Pavan Aduri

We propose a distributionally robust model for the influence maximization problem. Unlike the classic independent cascade model \citep{kempe2003maximizing}, this model's diffusion process is adversarially adapted to the choice of seed set.…

Social and Information Networks · Computer Science 2022-02-23 Louis Chen , Divya Padmanabhan , Chee Chin Lim , Karthik Natarajan

This paper studies the multi-cascade influence maximization problem, which explores strategies for launching one information cascade in a social network with multiple existing cascades. With natural extensions to the classic models, we…

Social and Information Networks · Computer Science 2019-12-03 Guangmo Tong , Ruiqi Wang , Zheng Dong

In this paper, we study the problem of robust influence maximization in the independent cascade model under a hyperparametric assumption. In social networks users influence and are influenced by individuals with similar characteristics and…

Machine Learning · Computer Science 2019-05-14 Dimitris Kalimeris , Gal Kaplun , Yaron Singer

We consider the problem of maximizing the spread of influence in a social network by choosing a fixed number of initial seeds, formally referred to as the influence maximization problem. It admits a $(1-1/e)$-factor approximation algorithm…

Social and Information Networks · Computer Science 2022-06-15 Grant Schoenebeck , Biaoshuai Tao

Several significant models have been developed that enable the study of diffusion of signals across biological, social and engineered networks. Within these established frameworks, the inverse problem of identifying the source of the…

Social and Information Networks · Computer Science 2016-06-24 Soheil Feizi , Muriel Medard , Gerald Quon , Manolis Kellis , Ken Duffy

In the last few years, many closed social networks such as WhatsAPP and WeChat have emerged to cater for people's growing demand of privacy and independence. In a closed social network, the posted content is not available to all users or…

Social and Information Networks · Computer Science 2022-09-22 Shixun Huang , Wenqing Lin , Zhifeng Bao , Jiachen Sun

The fast growth of social networks and their data access limitations in recent years has led to increasing difficulty in obtaining the complete topology of these networks. However, diffusion information over these networks is available, and…

Social and Information Networks · Computer Science 2025-10-01 Maryam Ramezani , Aryan Ahadinia , Erfan Farhadi , Hamid R. Rabiee

Most studies on influence maximization focus on one-shot propagation, i.e. the influence is propagated from seed users only once following a probabilistic diffusion model and users' activation are determined via single cascade. In reality…

Social and Information Networks · Computer Science 2017-02-21 Xiaohan Shan , Wei Chen , Qiang Li , Xiaoming Sun , Jialin Zhang

Network seeding for efficient information diffusion over time-varying graphs~(TVGs) is a challenging task with many real-world applications. There are several ways to model this spatio-temporal influence maximization problem, but the…

Machine Learning · Computer Science 2020-11-30 Matheus R. F. Mendonça , André M. S. Barreto , Artur Ziviani

Influence estimation aims to predict the total influence spread in social networks and has received surged attention in recent years. Most current studies focus on estimating the total number of influenced users in a social network, and…

Social and Information Networks · Computer Science 2023-08-22 Yingdan Shi , Jingya Zhou , Congcong Zhang

In social online platforms, identifying influential seed users to maximize influence spread is a crucial as it can greatly diminish the cost and efforts required for information dissemination. While effective, traditional methods for…

Social and Information Networks · Computer Science 2025-01-03 Huyen Nguyen , Hieu Dam , Nguyen Do , Cong Tran , Cuong Pham