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Click-through rate (CTR) prediction is an essential task in industrial applications such as video recommendation. Recently, deep learning models have been proposed to learn the representation of users' overall interests, while ignoring the…

Machine Learning · Computer Science 2020-01-10 Shu-Ting Shi , Wenhao Zheng , Jun Tang , Qing-Guo Chen , Yao Hu , Jianke Zhu , Ming Li

Click-through rate (CTR) prediction plays a pivotal role in the success of recommendations. Inspired by the recent thriving of language models (LMs), a surge of works improve prediction by organizing user behavior data in a \textbf{textual}…

Information Retrieval · Computer Science 2023-08-17 Shuwei Chen , Xiang Li , Jian Dong , Jin Zhang , Yongkang Wang , Xingxing Wang

This paper addresses the challenge of jointly modeling user intent diversity and behavioral uncertainty in recommender systems. A unified representation learning framework is proposed. The framework builds a multi-intent representation…

Information Retrieval · Computer Science 2025-09-08 Wei Xu , Jiasen Zheng , Junjiang Lin , Mingxuan Han , Junliang Du

Click-Through Rate (CTR) prediction on cold users is a challenging task in recommender systems. Recent researches have resorted to meta-learning to tackle the cold-user challenge, which either perform few-shot user representation learning…

Information Retrieval · Computer Science 2022-10-31 Yanyan Shen , Lifan Zhao , Weiyu Cheng , Zibin Zhang , Wenwen Zhou , Kangyi Lin

Accurate click-through rate (CTR) prediction is vital for online advertising and recommendation systems. Recent deep learning advancements have improved the ability to capture feature interactions and understand user interests. However,…

Information Retrieval · Computer Science 2025-02-24 Kefan Wang , Hao Wang , Kenan Song , Wei Guo , Kai Cheng , Zhi Li , Yong Liu , Defu Lian , Enhong Chen

Most current click-through rate prediction(CTR)models create explicit or implicit high-order feature crosses through Hadamard product or inner product, with little attention to the importance of feature crossing; only few models are either…

Machine Learning · Computer Science 2024-05-16 Hao Wang , Nao Li

User profiling has long been an important problem that investigates user interests in many real applications. Some recent works regard users and their interacted objects as entities of a graph and turn the problem into a node classification…

Information Retrieval · Computer Science 2021-10-15 Qilong Yan , Yufeng Zhang , Qiang Liu , Shu Wu , Liang Wang

The remarkable progress of network embedding has led to state-of-the-art algorithms in recommendation. However, the sparsity of user-item interactions (i.e., explicit preferences) on websites remains a big challenge for predicting users'…

Information Retrieval · Computer Science 2019-07-30 Jun Zhao , Zhou Zhou , Ziyu Guan , Wei Zhao , Wei Ning , Guang Qiu , Xiaofei He

Existing click-through rate (CTR) prediction works have studied the role of feature interaction through a variety of techniques. Each interaction technique exhibits its own strength, and solely using one type usually constrains the model's…

Information Retrieval · Computer Science 2025-06-23 Xu Chen , Zida Cheng , Yuangang Pan , Shuai Xiao , Xiaoming Liu , Jinsong Lan , Xiaoyong Zhu , Bo Zheng , Ivor W. Tsang

Click-through rate (CTR) prediction is a crucial issue in recommendation systems. There has been an emergence of various public CTR datasets. However, existing datasets primarily suffer from the following limitations. Firstly, users…

Information Retrieval · Computer Science 2023-09-01 Zhaoxin Huan , Ke Ding , Ang Li , Xiaolu Zhang , Xu Min , Yong He , Liang Zhang , Jun Zhou , Linjian Mo , Jinjie Gu , Zhongyi Liu , Wenliang Zhong , Guannan Zhang

Text-based interactive recommendation provides richer user feedback and has demonstrated advantages over traditional interactive recommender systems. However, recommendations can easily violate preferences of users from their past…

Computation and Language · Computer Science 2020-05-05 Ruiyi Zhang , Tong Yu , Yilin Shen , Hongxia Jin , Changyou Chen , Lawrence Carin

Recently, click-through rate (CTR) prediction models have evolved from shallow methods to deep neural networks. Most deep CTR models follow an Embedding\&MLP paradigm, that is, first mapping discrete id features, e.g. user visited items,…

Machine Learning · Statistics 2019-06-26 Guorui Zhou , Kailun Wu , Weijie Bian , Zhao Yang , Xiaoqiang Zhu , Kun Gai

Click-through rates prediction is critical in modern advertising systems, where ranking relevance and user engagement directly impact platform efficiency and business value. In this project, we explore how to model CTR more effectively…

Machine Learning · Computer Science 2025-12-01 Hongyu Yang , Chunxi Wen , Jiyin Zhang , Nanfei Shen , Shijiao Zhang , Xiyan Han

Click-through rate~(CTR) prediction, whose goal is to estimate the probability of the user clicks, has become one of the core tasks in advertising systems. For CTR prediction model, it is necessary to capture the latent user interest behind…

Machine Learning · Statistics 2018-11-19 Guorui Zhou , Na Mou , Ying Fan , Qi Pi , Weijie Bian , Chang Zhou , Xiaoqiang Zhu , Kun Gai

Recommendation Systems have become integral to modern user experiences, but lack transparency in their decision-making processes. Existing explainable recommendation methods are hindered by reliance on a post-hoc paradigm, wherein…

Information Retrieval · Computer Science 2024-12-04 Xiaohan Yu , Li Zhang , Chong Chen

In the era of modern education, addressing cross-school learner diversity is crucial, especially in personalized recommender systems for elective course selection. However, privacy concerns often limit cross-school data sharing, which…

Information Retrieval · Computer Science 2024-02-20 Chengyi Ju , Jiannong Cao , Yu Yang , Zhen-Qun Yang , Ho Man Lee

Recommendation is a prevalent application of machine learning that affects many users; therefore, it is important for recommender models to be accurate and interpretable. In this work, we propose a method to both interpret and augment the…

Machine Learning · Statistics 2020-06-22 Michael Tsang , Dehua Cheng , Hanpeng Liu , Xue Feng , Eric Zhou , Yan Liu

CTR (Click-Through Rate) prediction, crucial for recommender systems and online advertising, etc., has been confirmed to benefit from modeling long-term user behaviors. Nonetheless, the vast number of behaviors and complexity of noise…

Information Retrieval · Computer Science 2025-09-22 Weijiang Lai , Beihong Jin , Yapeng Zhang , Yiyuan Zheng , Rui Zhao , Jian Dong , Jun Lei , Xingxing Wang

Recommender systems often use text-side information to improve their predictions, especially in cold-start or zero-shot recommendation scenarios, where traditional collaborative filtering approaches cannot be used. Many approaches to…

Information Retrieval · Computer Science 2024-10-10 Vojtěch Vančura , Pavel Kordík , Milan Straka

Most of the existing methods for debaising in click-through rate (CTR) prediction depend on an oversimplified assumption, i.e., the click probability is the product of observation probability and relevance probability. However, since there…

Information Retrieval · Computer Science 2021-12-07 Wenjie Chu , Shen Li , Chao Chen , Longfei Xu , Hengbin Cui , Kaikui Liu