Related papers: LaMP-Val: Large Language Models Empower Personaliz…
Large Language Models (LLMs) excel in handling general knowledge tasks, yet they struggle with user-specific personalization, such as understanding individual emotions, writing styles, and preferences. Personalized Large Language Models…
This study deeply explores the application of large language model (LLM) in personalized recommendation system of e-commerce. Aiming at the limitations of traditional recommendation algorithms in processing large-scale and multi-dimensional…
The growing scale of ad auctions on online advertising platforms has intensified competition, making manual bidding impractical and necessitating auto-bidding to help advertisers achieve their economic goals. Current auto-bidding methods…
Recent advancements in Large Language Models (LLMs) showcase advanced reasoning, yet NLP evaluations often depend on static benchmarks. Evaluating this necessitates environments that test strategic reasoning in dynamic, competitive…
Data marketplaces, which mediate the purchase and exchange of data from third parties, have attracted growing attention for reducing the cost and effort of data collection while enabling the trading of diverse datasets. However, a…
Data is a critical asset for training large language models (LLMs), alongside compute resources and skilled workers. While some training data is publicly available, substantial investment is required to generate proprietary datasets, such…
The development of large language models (LLMs) has significantly enhanced the capabilities of multimodal LLMs (MLLMs) as general assistants. However, lack of user-specific knowledge still restricts their application in human's daily life.…
Personalized preference alignment for large language models (LLMs), the process of tailoring LLMs to individual users' preferences, is an emerging research direction spanning the area of NLP and personalization. In this survey, we present…
Topic modeling has been a widely used tool for unsupervised text analysis. However, comprehensive evaluations of a topic model remain challenging. Existing evaluation methods are either less comparable across different models (e.g.,…
Recent work in large language modeling (LLMs) has used fine-tuning to align outputs with the preferences of a prototypical user. This work assumes that human preferences are static and homogeneous across individuals, so that aligning to a a…
This paper introduces LalaEval, a holistic framework designed for the human evaluation of domain-specific large language models (LLMs). LalaEval proposes a comprehensive suite of end-to-end protocols that cover five main components…
We present a new approach to machine learning-powered combinatorial auctions, which is based on the principles of Differential Privacy. Our methodology guarantees that the auction mechanism is truthful, meaning that rational bidders have…
Auto-bidding is a crucial task in real-time advertising markets, where policies must optimize long-horizon value under delivery constraints (e.g., budget and CPA). Existing methods for auto-bidding rely on compact numerical state…
Large Language Models (LLMs) have recently developed new advanced functionalities. Their effectiveness relies on statistical learning and generalization capabilities. However, they face limitations in internalizing the data they process and…
We study whether multiple large language models (LLMs) can autonomously improve each other in a negotiation game by playing, reflecting, and criticizing. We are interested in this question because if LLMs were able to improve each other, it…
Embedding advertisements into large language model (LLM) outputs introduces a fundamental tension: revenue optimization can distort content and degrade user experience. Existing approaches largely ignore this trade-off, often forcing…
Being able to predict people's opinions on issues and behaviors in realistic scenarios can be helpful in various domains, such as politics and marketing. However, conducting large-scale surveys like the European Social Survey to solicit…
The ability of large language models (LLMs) to manage and acquire economic resources remains unclear. In this paper, we introduce \textbf{Market-Bench}, a comprehensive benchmark that evaluates the capabilities of LLMs in…
Accurate query-product relevance labeling is indispensable to generate ground truth dataset for search ranking in e-commerce. Traditional approaches for annotating query-product pairs rely on human-based labeling services, which is…
Auction-based recommender systems are prevalent in online advertising platforms, but they are typically optimized to allocate recommendation slots based on immediate expected return metrics, neglecting the downstream effects of…