Related papers: Evaluating Google's Protected Audience Protocol
We present Tracking Protection in the Mozilla Firefox web browser. Tracking Protection is a new privacy technology to mitigate invasive tracking of users' online activity by blocking requests to tracking domains. We evaluate our approach…
The preservation of privacy has emerged as a critical topic in the era of artificial intelligence. However, current work focuses on user-oriented privacy, overlooking severe enterprise data leakage risks exacerbated by the…
In this work, we model the end-to-end pipeline of the advertising ecosystem, allowing us to identify two main issues with the current trajectory of private advertising proposals. First, prior work has largely considered ad targeting and…
This paper tackles the challenging and practical problem of multi-identifier private user profile matching for privacy-preserving ad measurement, a cornerstone of modern advertising analytics. We introduce a comprehensive cryptographic…
The recently introduced General Data Protection Regulation (GDPR) requires that when obtaining information online that could be used to identify individuals, their consents must be obtained. Among other things, this affects many common…
Modern websites frequently use and embed third-party services to facilitate web development, connect to social media, or for monetization. This often introduces privacy issues as the inclusion of third-party services on a website can allow…
Whistleblower laws protect individuals who inform the public or an authority about governmental or corporate misconduct. Despite these laws, whistleblowers frequently risk reprisals and sites such as WikiLeaks emerged to provide a level of…
This paper offers a new privacy approach for the growing ecosystem of services -- ranging from open banking to healthcare -- dependent on sensitive personal data sharing between individuals and third parties. While these services offer…
Privacy has deteriorated in the world wide web ever since the 1990s. The tracking of browsing habits by different third-parties has been at the center of this deterioration. Web cookies and so-called web beacons have been the classical ways…
The rise of online social networks, user-gene-rated content, and third-party apps made data sharing an inevitable trend, driven by both user behavior and the commercial value of personal information. As service providers amass vast amounts…
Protecting the privacy of keywords in the field of search over outsourced cloud data is a challenging task. In IEEE Transactions on Services Computing (Vol. 17 No. 2, March/April 2024), Li et al. proposed PRMKR: efficient privacy-preserving…
The concept of federated learning (FL) was first proposed by Google in 2016. Thereafter, FL has been widely studied for the feasibility of application in various fields due to its potential to make full use of data without compromising the…
Websites employ third-party ads and tracking services leveraging cookies and JavaScript code, to deliver ads and track users' behavior, causing privacy concerns. To limit online tracking and block advertisements, several ad-blocking (black)…
Federated Learning (FL) is a novel privacy-protection distributed machine learning paradigm that guarantees user privacy and prevents the risk of data leakage due to the advantage of the client's local training. Researchers have struggled…
When surfing the Internet, individuals leak personal and corporate information to third parties whose (legitimate or not) businesses revolve around the value of collected data. The implications are serious, from a person unwillingly…
Cake-cutting algorithms, which aim to fairly allocate a continuous resource based on individual agent preferences, have seen significant progress over the past two decades. Much of the research has concentrated on fairness, with…
Disclosure of data analytics results has important scientific and commercial justifications. However, no data shall be disclosed without a diligent investigation of risks for privacy of subjects. Privug is a tool-supported method to explore…
Online services routinely mine user data to predict user preferences, make recommendations, and place targeted ads. Recent research has demonstrated that several private user attributes (such as political affiliation, sexual orientation,…
Privacy is an increasingly important aspect of data publishing. Reasoning about privacy, however, is fraught with pitfalls. One of the most significant is the auxiliary information (also called external knowledge, background knowledge, or…
Many smartphone apps transmit personally identifiable information (PII), often without the users knowledge. To address this issue, we present PrivacyProxy, a system that monitors outbound network traffic and generates app-specific…