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Influence Maximization (IM) aims at finding the most influential users in a social network, i. e., users who maximize the spread of an opinion within a certain propagation model. Previous work investigated the correlation between influence…

Social and Information Networks · Computer Science 2020-04-02 Mehmet Simsek , Henning Meyerhenke

Influence Maximization(IM) aims to identify highly influential nodes to maximize influence spread in a network. Previous research on the IM problem has mainly concentrated on single-layer networks, disregarding the comprehension of the…

Physics and Society · Physics 2023-11-16 Su-Su Zhang , Ming Xie , Chuang Liu , Xiu-Xiu Zhan

Influence maximization (IM) is an important topic in network science where a small seed set is chosen to maximize the spread of influence on a network. Recently, this problem has attracted attention on temporal networks where the network…

Social and Information Networks · Computer Science 2023-07-04 Eric Yanchenko , Tsuyoshi Murata , Petter Holme

In a social network, influence diffusion is the process of spreading innovations from user to user. An activation state identifies who are the active users who have adopted the target innovation. Given an activation state of a certain…

Social and Information Networks · Computer Science 2016-12-13 Guangmo , Tong , Shasha Li , Weili Wu , Ding-Zhu Du

Influence maximization is a widely studied topic in network science, where the aim is to reach the maximum possible number of nodes, while only targeting a small initial set of individuals. It has critical applications in many fields,…

Identifying influential nodes is crucial in social network analysis. Existing methods often neglect local opinion leader tendencies, resulting in overlapping influence ranges for seed nodes. Furthermore, approaches based on vanilla graph…

Social and Information Networks · Computer Science 2025-08-15 Ronghua Lin , Runbin Yao , Yijia Wang , Junjie Lin , Zhengyang Wu , Yong Tang

We consider stochastic influence maximization problems arising in social networks. In contrast to existing studies that involve greedy approximation algorithms with a 63% performance guarantee, our work focuses on solving the problem…

Social and Information Networks · Computer Science 2020-06-02 Hao-Hsiang Wu , Simge Kucukyavuz

Nowadays, organizations use viral marketing strategies to promote their products through social networks. It is expensive to directly send the product promotional information to all the users in the network. In this context, Kempe et al.…

Social and Information Networks · Computer Science 2024-10-23 Rahul Kumar Gautam , Anjeneya Swami Kare , S. Durga Bhavani

Influence maximization (IM) is a fundamental problem in complex network analysis, with a wide range of real-world applications. To date, existing approaches to influential node identification in IM have predominantly relied on standard…

Social and Information Networks · Computer Science 2026-04-20 Qianshi Wang , Xilong Qu , Wenbin Pei , Nan Li , Qiang Zhang

We consider the problem of selecting a minimum size subset of nodes in a network, that allows to activate all the nodes of the network. We present a fast and simple algorithm that, in real-life networks, produces solutions that outperform…

Data Structures and Algorithms · Computer Science 2016-10-18 Gennaro Cordasco , Luisa Gargano , Adele Anna Rescigno

Finding a small subset of influential nodes to maximise influence spread in a complex network is an active area of research. Different methods have been proposed in the past to identify a set of seed nodes that can help achieve a faster…

Social and Information Networks · Computer Science 2022-12-23 Abida Sadaf , Luke Mathieson , Piotr Bródka , Katarzyna Musial

In this paper, we consider the problem of maximizing the spread of influence through a social network. Given a graph with a threshold value~$thr(v)$ attached to each vertex~$v$, the spread of influence is modeled as follows: A vertex~$v$…

Data Structures and Algorithms · Computer Science 2014-08-19 Cristina Bazgan , Morgan Chopin , André Nichterlein , Florian Sikora

In recent years, epidemic modeling in complex networks has found many applications, including modeling of information or gossip spread in online social networks, modeling of malware spread in communication networks, and the most recent…

Social and Information Networks · Computer Science 2024-11-25 Aybike Şimşek

For more than 20 years, social network analysis of student collaboration networks has focused on a student's centrality to predict academic performance. And even though a growing amount of sociological literature has supported that academic…

Social and Information Networks · Computer Science 2018-10-12 David Burstein , Franklin Kenter , Feng Shi

Many phenomena in real world social networks are interpreted as spread of influence between activated and non-activated network elements. These phenomena are formulated by combinatorial graphs, where vertices represent the elements and…

Discrete Mathematics · Computer Science 2024-03-01 Siavash Askari , Manouchehr Zaker

The spread of influence in networks is a topic of great importance in many application areas. For instance, one would like to maximise the coverage, limiting the budget for marketing campaign initialisation and use the potential of social…

Social and Information Networks · Computer Science 2020-09-11 Radosław Michalski , Jarosław Jankowski , Piotr Bródka

The integrity and functionality of many real-world complex systems hinge on a small set of pivotal nodes, or influencers. In different contexts, these influencers are defined as either structurally important nodes that maintain the…

Physics and Society · Physics 2019-08-30 Sen Pei , Jiannan Wang , Flaviano Morone , Hernán A Makse

In the context of influence propagation in a social graph, we can identify three orthogonal dimensions - the number of seed nodes activated at the beginning (known as budget), the expected number of activated nodes at the end of the…

Discrete Mathematics · Computer Science 2011-11-08 Amit Goyal , Francesco Bonchi , Laks V. S. Lakshmanan , Suresh Venkatasubramanian

Influence overlap is a universal phenomenon in influence spreading for social networks. In this paper, we argue that the redundant influence generated by influence overlap cause negative effect for maximizing spreading influence. Firstly,…

Social and Information Networks · Computer Science 2019-03-04 Ning Wang , Zi-Yi Wang , Jian-Guo Liu , Jing-Ti Han

This paper investigates causal influences between agents linked by a social graph and interacting over time. In particular, the work examines the dynamics of social learning models and distributed decision-making protocols, and derives…

Social and Information Networks · Computer Science 2026-05-19 Mert Kayaalp , Ali H. Sayed