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Multilayer networks are the underlying structures of multiple real-world systems where we have more than one type of interaction/relation between nodes: social, biological, computer, or communication, to name only a few. In many cases, they…

Social and Information Networks · Computer Science 2021-03-15 Piotr Bródka , Jarosław Jankowski , Radosław Michalski

When trying to maximize the adoption of a behavior in a population connected by a social network, it is common to strategize about where in the network to seed the behavior, often with an element of randomness. Selecting seeds uniformly at…

Methodology · Statistics 2020-06-22 Alex Chin , Dean Eckles , Johan Ugander

Influence maximization serves as the main goal of a variety of social network activities such as viral marketing and campaign advertising. The independent cascade model for the influence spread assumes a one-time chance for each activated…

Social and Information Networks · Computer Science 2017-08-08 Ali Vardasbi , Heshaam Faili , Masoud Asadpour

Online social networks have become an important platform for people to communicate, share knowledge and disseminate information. Given the widespread usage of social media, individuals' ideas, preferences and behavior are often influenced…

Social and Information Networks · Computer Science 2023-09-12 Hui Li , Susu Yang , Mengting Xu , Sourav S Bhowmick , Jiangtao Cui

In recent years, social networking platforms have developed into extraordinary channels for spreading and consuming information. Along with the rise of such infrastructure, there is continuous progress on techniques for spreading…

Social and Information Networks · Computer Science 2024-11-14 Thibaut Horel , Yaron Singer

Social networks, due to their popularity, have been studied extensively these years. A rich body of these studies is related to influence maximization, which aims to select a set of seed nodes for maximizing the expected number of active…

Social and Information Networks · Computer Science 2015-10-14 Zhefeng Wang , Enhong Chen , Qi Liu , Yu Yang , Yong Ge , Biao Chang

The spread of new ideas, behaviors or technologies has been extensively studied using epidemic models. Here we consider a model of diffusion where the individuals' behavior is the result of a strategic choice. We study a simple coordination…

Probability · Mathematics 2015-03-17 Marc Lelarge

The information flows among the people while they communicate through social media websites. Due to the dependency on digital media, a person shares important information or regular updates with friends and family. The set of persons on…

Social and Information Networks · Computer Science 2024-06-14 Rahul Kumar Gautam , Anjeneya Swami Kare , Durga Bhavani S

We study the effectiveness of using multiple phases for maximizing the extent of information diffusion through a social network, and present insights while considering various aspects. In particular, we focus on the independent cascade…

Social and Information Networks · Computer Science 2018-02-27 Swapnil Dhamal

We study fairness in social influence maximization, whereby one seeks to select seeds that spread a given information throughout a network, ensuring balanced outreach among different communities (e.g. demographic groups). In the literature,…

Social and Information Networks · Computer Science 2025-01-31 Shubham Chowdhary , Giulia De Pasquale , Nicolas Lanzetti , Ana-Andreea Stoica , Florian Dorfler

In a social network, even about the same information the excitements between different pairs of users are different. If you want to spread a piece of new information and maximize the expected total amount of excitements, which seed users…

Social and Information Networks · Computer Science 2016-10-26 Zhefeng Wang , Yu Yang , Jian Pei , Enhong Chen

Online influence maximization aims to maximize the influence spread of a content in a social network with unknown network model by selecting a few seed nodes. Recent studies followed a non-adaptive setting, where the seed nodes are selected…

Machine Learning · Computer Science 2022-07-01 Kaixuan Huang , Yu Wu , Xuezhou Zhang , Shenyinying Tu , Qingyun Wu , Mengdi Wang , Huazheng Wang

Using network-based information to facilitate information spreading is an essential task for spreading dynamics in complex networks, which will benefit the promotion of technical innovations, healthy behaviors, new products, etc. Focusing…

Physics and Society · Physics 2016-06-20 Lei Gao , Wei Wang , Liming Pan , Ming Tang , Hai-Feng Zhang

Given a budget and arbitrary cost for selecting each node, the budgeted influence maximization (BIM) problem concerns selecting a set of seed nodes to disseminate some information that maximizes the total number of nodes influenced (termed…

Social and Information Networks · Computer Science 2013-01-23 Huy Nguyen , Rong Zheng

Influence maximization is the task of finding a set of seed nodes in a social network such that the influence spread of these seed nodes based on certain influence diffusion model is maximized. Topic-aware influence diffusion models have…

Social and Information Networks · Computer Science 2014-11-24 Wei Chen , Tian Lin , Cheng Yang

Influence maximization (IM) is an important topic in network science where a small seed set is chosen to maximize the spread of influence on a network. Recently, this problem has attracted attention on temporal networks where the network…

Social and Information Networks · Computer Science 2023-07-04 Eric Yanchenko , Tsuyoshi Murata , Petter Holme

Information spreading is an interesting field in the domain of online social media. In this work, we are investigating how well different seed selection strategies affect the spreading processes simulated using independent cascade model on…

Social and Information Networks · Computer Science 2017-11-30 Fredrik Erlandsson , Piotr Bródka , Anton Borg

For maximizing influence spread in a social network, given a certain budget on the number of seed nodes, we investigate the effects of selecting and activating the seed nodes in multiple phases. In particular, we formulate an appropriate…

Social and Information Networks · Computer Science 2015-02-24 Swapnil Dhamal , Prabuchandran K. J. , Y. Narahari

In public health interventions such as distributing preexposure prophylaxis (PrEP) for HIV prevention, decision makers often use seeding algorithms to identify key individuals who can amplify intervention impact. However, building a…

Social and Information Networks · Computer Science 2025-11-27 Yuxin Liu , M. Amin Rahimian , Fang-Yi Yu

In social networks, control of rumor spread is an active area of research. SIR model is generally used to study the rumor dynamics in network while considering the rumor as an epidemic. In disease spreading model, epidemic is controlled by…

Social and Information Networks · Computer Science 2015-09-29 Anoop Mehta , Ruchir Gupta