Related papers: Online Advertising Revenue Forecasting: An Interpr…
Over the past decade, advertising has emerged as the primary source of revenue for many web sites and apps. In this paper we report a first-of-its-kind study that seeks to broadly understand the features, mechanisms and dynamics of display…
Frame-online speech enhancement systems in the short-time Fourier transform (STFT) domain usually have an algorithmic latency equal to the window size due to the use of overlap-add in the inverse STFT (iSTFT). This algorithmic latency…
In this paper we investigate the use of reinforcement-learning based prediction approaches for a real drinking-water treatment plant. Developing such a prediction system is a critical step on the path to optimizing and automating water…
This article presents a comprehensive survey of online test-time adaptation (OTTA), focusing on effectively adapting machine learning models to distributionally different target data upon batch arrival. Despite the recent proliferation of…
In the transformative landscape of smart cities, the integration of the cutting-edge web technologies into time series forecasting presents a pivotal opportunity to enhance urban planning, sustainability, and economic growth. The…
Accurately predicting conversions in advertisements is generally a challenging task, because such conversions do not occur frequently. In this paper, we propose a new framework to support creating high-performing ad creatives, including the…
The short term passenger flow prediction of the urban rail transit system is of great significance for traffic operation and management. The emerging deep learning-based models provide effective methods to improve prediction accuracy.…
We present a unified framework for Batch Online Learning (OL) for Click Prediction in Search Advertisement. Machine Learning models once deployed, show non-trivial accuracy and calibration degradation over time due to model staleness. It is…
In online advertising, our aim is to match the advertisers with the most relevant users to optimize the campaign performance. In the pursuit of achieving this goal, multiple data sources provided by the advertisers or third-party data…
Crowdsourcing platforms use various truth discovery algorithms to aggregate annotations from multiple labelers. In an online setting, however, the main challenge is to decide whether to ask for more annotations for each item to efficiently…
We study the well-motivated problem of online distribution shift in which the data arrive in batches and the distribution of each batch can change arbitrarily over time. Since the shifts can be large or small, abrupt or gradual, the length…
Efficient and truthful mechanisms to price resources on remote servers/machines has been the subject of much work in recent years due to the importance of the cloud market. This paper considers revenue maximization in the online stochastic…
We consider a network of agents. Associated with each agent are her covariate and outcome. Agents influence each other's outcomes according to a certain connection/influence structure. A subset of the agents participate on a platform, and…
Auto-bidding is crucial in facilitating online advertising by automatically providing bids for advertisers. While previous work has made great efforts to model bidding environments for better ad performance, it has limitations in…
The emergence of deep learning has yielded noteworthy advancements in time series forecasting (TSF). Transformer architectures, in particular, have witnessed broad utilization and adoption in TSF tasks. Transformers have proven to be the…
While small businesses are increasingly turning to online crowdfunding platforms for essential funding, over 40% of these campaigns may fail to raise any money, especially those from low socio-economic areas. We utilize the latest…
We consider the revenue maximization problem for an online retailer who plans to display in order a set of products differing in their prices and qualities. Consumers have attention spans, i.e., the maximum number of products they are…
The long-term forecasting of electricity demand has been a prevalent research topic, primarily because of its economic and strategic relevance. Several machine learning as well as deep learning techniques have been developed in parallel…
In this paper, we conduct a systematic large-scale analysis of order book-driven predictability in high-frequency returns by leveraging deep learning techniques. First, we introduce a new and robust representation of the order book, the…
Online learning has become crucial to many problems in machine learning. As more data is collected sequentially, quickly adapting to changes in the data distribution can offer several competitive advantages such as avoiding loss of prior…