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An outstanding problem of interdisciplinary interest is to understand quantitatively the role of social contacts in contagion dynamics. In general, there are two types of contacts: close ones among friends, colleagues and family members,…

Physics and Society · Physics 2018-12-26 Peng-Bi Cui , Wei Wang , Shi-Min Cai , Tao Zhou , Ying-Cheng Lai

Ideas, behaviors, and opinions spread through social networks. If the probability of spreading to a new individual is a non-linear function of the fraction of the individuals' affected neighbors, such a spreading process becomes a "complex…

Physics and Society · Physics 2023-08-30 Julian Kates-Harbeck , Michael M. Desai

We present the mathematical analysis of generalized complex contagions in clustered multiplex networks for susceptible-infected-recovered (SIR)-like dynamics. The model is intended to understand diffusion of influence, or any other…

Physics and Society · Physics 2017-02-01 Yong Zhuang , Alex Arenas , Osman Yağan

In spite of the study of epidemic dynamics on single-layer networks has received considerable attention, the epidemic dynamics on multiplex networks is still limited and is facing many challenges. In this work, we consider the…

Statistical Mechanics · Physics 2021-11-03 Huan Wang , Chuang Ma , Hanshuang Chen , Haifeng Zhang

We introduce a model to study the delicate relation between the spreading of information and the formation of opinions in social systems. For this purpose, we propose a two-layer multiplex network model in which consensus dynamics takes…

Physics and Society · Physics 2019-07-03 David Soriano-Paños , Quantong Guo , Vito Latora , Jesús Gómez-Gardeñes

In spite of the vast literature on spreading dynamics on complex networks, the role of local synergy, i.e., the interaction of elements that when combined produce a total effect greater than the sum of the individualelements, has been…

Physics and Society · Physics 2017-05-03 Quan-Hui Liu , Wei Wang , Ming Tang , Tao Zhou , Ying-Cheng Lai

In this brief, we study epidemic spreading dynamics taking place in complex networks. We specifically investigate the effect of synergy, where multiple interactions between nodes result in a combined effect larger than the simple sum of…

Social and Information Networks · Computer Science 2019-04-23 Masaki Ogura , Wenjie Mei , Kenji Sugimoto

The threshold model has been widely adopted as a classic model for studying contagion processes on social networks. We consider asymmetric individual interactions in social networks and introduce a persuasion mechanism into the threshold…

Physics and Society · Physics 2016-05-17 Wei-Min Huang , Li-Jie Zhang , Xin-Jian Xu , Xinchu Fu

Addiction to internet-based social media has increasingly emerged as a critical social problem, especially among young adults and teenagers. Based on multiple research studies, excessive usage of social media may have detrimental…

Physics and Society · Physics 2024-12-02 Dibyajyoti Mallick , Priya Chakraborty , Sayantari Ghosh

How does social network structure amplify or stifle behavior diffusion? Existing theory suggests that when social reinforcement makes the adoption of behavior more likely, it should spread more -- both farther and faster -- on clustered…

Social and Information Networks · Computer Science 2025-07-11 Allison Wan , Christoph Riedl , David Lazer

A key scientific challenge during the outbreak of novel infectious diseases is to predict how the course of the epidemic changes under different countermeasures that limit interaction in the population. Most epidemiological models do not…

Physics and Society · Physics 2023-01-25 Mansi Sood , Anirudh Sridhar , Rashad Eletreby , Chai Wah Wu , Simon A. Levin , H. Vincent Poor , Osman Yagan

The numerous expanding online social networks offer fast channels for misinformation spreading, which could have a serious impact on socioeconomic systems. Researchers across multiple areas have paid attention to this issue with a view of…

Physics and Society · Physics 2020-01-08 Jiajun Xian , Dan Yang , Liming Pan , Wei Wang , Zhen Wang

Social network analysis is now widely used to investigate the dynamics of infectious disease spread from person to person. Vaccination dramatically disrupts the disease transmission process on a contact network, and indeed, sufficiently…

Physics and Society · Physics 2012-11-05 Ellsworth Campbell , Marcel Salathé

Human social networks are inherently multiplex, comprising overlapping layers of relationships. Different layers may have distinct structural properties and interpersonal dynamics, but also may interact to form complex interdependent…

Social and Information Networks · Computer Science 2025-10-22 Yongren Shi , Edo Airoldi , Nicholas A. Christakis

Comparing with single networks, the multiplex networks bring two main effects on the spreading process among individuals. First, the pathogen or information can be transmitted to more individuals through different layers at one time, which…

Physics and Society · Physics 2017-11-29 Ming Li , Run-Ran Liu , Dan Peng , Chun-Xiao Jia , Bing-Hong Wang

Diffusion of information, behavioral patterns or innovations follows diverse pathways depending on a number of conditions, including the structure of the underlying social network, the sensitivity to peer pressure and the influence of…

Physics and Society · Physics 2015-11-25 Zhongyuan Ruan , Gerardo Iniguez , Marton Karsai , Janos Kertesz

We investigate the impact of network heterogeneity on synergistic contagion dynamics. By extending a synergistic contagion model to diverse heterogeneous network topologies, we uncover the emergence of novel dynamical regimes characterized…

Physics and Society · Physics 2025-07-09 Francisco J. Perez-Reche , Sergei N. Taraskin

It has recently become possible to study the dynamics of information diffusion in techno-social systems at scale, due to the emergence of online platforms, such as Twitter, with millions of users. One question that systematically recurs is…

Physics and Society · Physics 2017-11-01 Bjarke Mønsted , Piotr Sapieżyński , Emilio Ferrara , Sune Lehmann

Binary-state models are those in which the constituent elements can only appear in two possible configurations. These models are fundamental in the mathematical treatment of a number of phenomena such as spin interactions in magnetism,…

Physics and Society · Physics 2023-02-15 David Abella , Maxi San Miguel , José J. Ramasco

Random links between otherwise distant nodes can greatly facilitate the propagation of disease or information, provided contagion can be transmitted by a single active node. However we show that when the propagation requires simultaneous…

Physics and Society · Physics 2012-02-10 Damon Centola , Michael W. Macy , Victor M. Eguiluz