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Explainable recommendation is far from being well solved partly due to three challenges. The first is the personalization of preference learning, which requires that different items/users have different contributions to the learning of user…

Information Retrieval · Computer Science 2020-01-29 Huanrui Luo , Ning Yang , Philip S. Yu

Click-Through Rate (CTR) prediction holds a pivotal place in online advertising and recommender systems since CTR prediction performance directly influences the overall satisfaction of the users and the revenue generated by companies. Even…

Information Retrieval · Computer Science 2024-05-22 Serdarcan Dilbaz , Hasan Saribas

Attention mechanism is effective in both focusing the deep learning models on relevant features and interpreting them. However, attentions may be unreliable since the networks that generate them are often trained in a weakly-supervised…

Machine Learning · Statistics 2020-06-11 Jay Heo , Hae Beom Lee , Saehoon Kim , Juho Lee , Kwang Joon Kim , Eunho Yang , Sung Ju Hwang

Deep learning models have demonstrated exceptional performance across a wide range of computer vision tasks. However, their performance often degrades significantly when faced with distribution shifts, such as domain or dataset changes.…

Computer Vision and Pattern Recognition · Computer Science 2025-07-09 Samuel Barbeau , Pedram Fekri , David Osowiechi , Ali Bahri , Moslem Yazdanpanah , Masih Aminbeidokhti , Christian Desrosiers

Conversion rate (CVR) prediction is a core component of online advertising systems, where the attribution mechanisms-rules for allocating conversion credit across user touchpoints-fundamentally determine label generation and model…

Machine Learning · Computer Science 2025-08-22 Sishuo Chen , Zhangming Chan , Xiang-Rong Sheng , Lei Zhang , Sheng Chen , Chenghuan Hou , Han Zhu , Jian Xu , Bo Zheng

Data Attribution (DA) is an emerging approach in the field of eXplainable Artificial Intelligence (XAI), aiming to identify influential training datapoints which determine model outputs. It seeks to provide transparency about the model and…

Machine Learning · Computer Science 2025-12-22 Galip Ümit Yolcu , Moritz Weckbecker , Thomas Wiegand , Wojciech Samek , Sebastian Lapuschkin

Incrementality, which is used to measure the causal effect of showing an ad to a potential customer (e.g. a user in an internet platform) versus not, is a central object for advertisers in online advertising platforms. This paper…

Machine Learning · Computer Science 2023-01-18 Ashwinkumar Badanidiyuru , Zhe Feng , Tianxi Li , Haifeng Xu

Interpretability is a pressing issue for machine learning. Common approaches to interpretable machine learning constrain interactions between features of the input, rendering the effects of those features on a model's output comprehensible…

Machine Learning · Computer Science 2023-05-11 Kieran A. Murphy , Dani S. Bassett

In the Click-Through Rate (CTR) prediction scenario, user's sequential behaviors are well utilized to capture the user interest in the recent literature. However, despite being extensively studied, these sequential methods still suffer from…

Information Retrieval · Computer Science 2021-11-04 Kai Zhang , Hao Qian , Qing Cui , Qi Liu , Longfei Li , Jun Zhou , Jianhui Ma , Enhong Chen

Forecasting product demand in retail supply chains presents a complex challenge due to noisy, heterogeneous features and rapidly shifting consumer behavior. While traditional gradient boosting decision trees (GBDT) offer strong predictive…

Machine Learning · Computer Science 2026-03-06 Yadi Liu , Xiaoli Ma , Muxin Ge , Zeyu Han , Jingxi Qiu , Ye Aung Moe , Yilan Shen , Wenbin Wei , Cheng Huang

This paper revisits building machine learning algorithms that involve interactions between entities, such as those between financial assets in an actively managed portfolio, or interactions between users in a social network. Our goal is to…

Machine Learning · Computer Science 2022-12-05 Qiong Wu , Jian Li , Zhenming Liu , Yanhua Li , Mihai Cucuringu

Online experimentation platforms collect user feedback at low cost and large scale. Some systems even support real-time or near real-time data processing, and can update metrics and statistics continuously. Many commonly used metrics, such…

Applications · Statistics 2022-11-01 Alex Deng , Michelle Du , Anna Matlin

In natural language processing (NLP), deep neural networks (DNNs) could model complex interactions between context and have achieved impressive results on a range of NLP tasks. Prior works on feature interaction attribution mainly focus on…

Computation and Language · Computer Science 2023-10-27 Xiaolei Lu , Jianghong Ma , Haode Zhang

Training data attribution (TDA) plays a critical role in understanding the influence of individual training data points on model predictions. Gradient-based TDA methods, popularized by \textit{influence function} for their superior…

Machine Learning · Computer Science 2025-09-17 Shiyuan Zhang , Junwei Deng , Juhan Bae , Jiaqi Ma

Click-Through Rate (CTR) prediction has become an essential task in digital industries, such as digital advertising or online shopping. Many deep learning-based methods have been implemented and have become state-of-the-art models in the…

Information Retrieval · Computer Science 2024-06-19 Ibrahim Can Yilmaz , Said Aldemir

Click-through rate (CTR) prediction is critical for industrial applications such as recommender system and online advertising. Practically, it plays an important role for CTR modeling in these applications by mining user interest from rich…

Information Retrieval · Computer Science 2019-05-27 Qi Pi , Weijie Bian , Guorui Zhou , Xiaoqiang Zhu , Kun Gai

Click-through rate (CTR) prediction is an essential task in industrial applications such as video recommendation. Recently, deep learning models have been proposed to learn the representation of users' overall interests, while ignoring the…

Machine Learning · Computer Science 2020-01-10 Shu-Ting Shi , Wenhao Zheng , Jun Tang , Qing-Guo Chen , Yao Hu , Jianke Zhu , Ming Li

The motivations of users to make interactions can be divided into static preference and dynamic interest. To accurately model user representations over time, recent studies in sequential recommendation utilize information propagation and…

Information Retrieval · Computer Science 2023-09-19 Qingtian Bian , Jiaxing Xu , Hui Fang , Yiping Ke

Click-Through Rate (CTR) prediction, estimating the probability of a user clicking on an item, is essential in industrial applications, such as online advertising. Many works focus on user behavior modeling to improve CTR prediction…

Information Retrieval · Computer Science 2023-08-14 Xuyang Hou , Zhe Wang , Qi Liu , Tan Qu , Jia Cheng , Jun Lei

Click-Through Rate (CTR) prediction plays a core role in recommender systems, serving as the final-stage filter to rank items for a user. The key to addressing the CTR task is learning feature interactions that are useful for prediction,…

Information Retrieval · Computer Science 2023-04-27 Yang Zhang , Tianhao Shi , Fuli Feng , Wenjie Wang , Dingxian Wang , Xiangnan He , Yongdong Zhang