Related papers: Brand Intelligence Analytics
As software in industry grows in size and complexity, so does the volume of engineering data that companies generate and use. Ideally, this data could be used for many purposes, including informing decisions on engineering priorities.…
One major sub-domain in the subject of polling public opinion with social media data is electoral prediction. Electoral prediction utilizing social media data potentially would significantly affect campaign strategies, complementing…
Depression is a mental health disorder that has a profound impact on people's lives. Recent research suggests that signs of depression can be detected in the way individuals communicate, both through spoken words and written texts. In…
The digital town hall of Twitter becomes a preferred medium of communication for individuals and organizations across the globe. Some of them reach audiences of millions, while others struggle to get noticed. Given the impact of social…
The integrity of democratic political discourse is at the core to guarantee free and fair elections. With social media often dictating the tones and trends of politics-related discussion, it is of paramount important to be able to study…
Businesses communicate using Twitter for a variety of reasons -- to raise awareness of their brands, to market new products, to respond to community comments, and to connect with their customers and potential customers in a targeted manner.…
Large language models (LLMs) have traditionally relied on static training data, limiting their knowledge to fixed snapshots. Recent advancements, however, have equipped LLMs with web browsing capabilities, enabling real time information…
Sentiment Analysis (SA) or opinion mining is analysis of emotions and opinions from any kind of text. SA helps in tracking peoples viewpoints and it is an important factor when it comes to social media monitoring product and brand…
We are living in an information era from Twitter to Fitocracy every episode of peoples life is converted to numbers. That abundance of data is also available in information technologies. From Stackoverflow to GitHub many big data sources…
Public opinion is a crucial factor in shaping political decision-making. Nowadays, social media has become an essential platform for individuals to engage in political discussions and express their political views, presenting researchers…
The design of new products and services starts with the identification of needs of potential customers or users. Many existing methods like observations, surveys, and experiments draw upon specific efforts to elicit unsatisfied needs from…
This project addresses the problem of sentiment analysis in twitter; that is classifying tweets according to the sentiment expressed in them: positive, negative or neutral. Twitter is an online micro-blogging and social-networking platform…
In this paper, we propose a new measure to estimate the similarity between brands via posts of brands' followers on social network services (SNS). Our method was developed with the intention of exploring the brands that customers are likely…
This work presents a large-scale analysis of artificial intelligence (AI) and machine learning (ML) references within news articles and scientific publications between 2011 and 2019. We implement word association measurements that…
As part of the SMILK Joint Lab, we studied the use of Natural Language Processing to: (1) enrich knowledge bases and link data on the web, and conversely (2) use this linked data to contribute to the improvement of text analysis and the…
The rapid growth of e-commerce has led to an overwhelming volume of customer feedback, from product reviews to service interactions. Extracting meaningful insights from this data is crucial for businesses aiming to improve customer…
Studies conducted on financial market prediction lack a comprehensive feature set that can carry a broad range of contributing factors; therefore, leading to imprecise results. Furthermore, while cooperating with the most recent innovations…
This paper presents a deep learning based approach to extract product comparison information out of user reviews on various e-commerce websites. Any comparative product review has three major entities of information: the names of the…
Social Networking Sites (SNS) are one of the most important ways of communication. In particular, microblogging sites are being used as analysis avenues due to their peculiarities (promptness, short texts...). There are countless researches…
While small businesses are increasingly turning to online crowdfunding platforms for essential funding, over 40% of these campaigns may fail to raise any money, especially those from low socio-economic areas. We utilize the latest…