Related papers: How Many Customers Does a Retail Store Have?
A common sales strategy involves having account executives (AEs) actively reach out and contact potential customers. However, not all contact attempts have a positive effect: some attempts do not change customer decisions, while others…
In the rapidly evolving landscape of retail, assortment planning plays a crucial role in determining the success of a business. With the rise of sponsored products and their increasing prominence in online marketplaces, retailers face new…
Online fashion sales present a challenging use case for personalized recommendation: Stores offer a huge variety of items in multiple sizes. Small stocks, high return rates, seasonality, and changing trends cause continuous turnover of…
The outbreak of COVID-19 within the last two years has resulted in much further investigation into the safety of large events that involve a gathering of people. This study aims to investigate how COVID-19 can spread through a large crowd…
We consider a game where a finite number of retailers choose a location, given that their potential consumers are distributed on a network. Retailers do not compete on price but only on location, therefore each consumer shops at the closest…
Large eCommerce players introduced comparison tables as a new type of recommendations. However, building comparisons at scale without pre-existing training/taxonomy data remains an open challenge, especially within the operational…
The problem of identifying the optimal location for a new retail store has been the focus of past research, especially in the field of land economy, due to its importance in the success of a business. Traditional approaches to the problem…
Market research is generally performed by surveying a representative sample of customers with questions that includes contexts such as psycho-graphics, demographics, attitude and product preferences. Survey responses are used to segment the…
The credit scoring risk management is a fast growing field due to consumer's credit requests. Credit requests, of new and existing customers, are often evaluated by classical discrimination rules based on customers information. However,…
Many marketing applications, including credit card incentive programs, offer rewards to customers who exceed specific spending thresholds to encourage increased consumption. Quantifying the causal effect of these thresholds on customers is…
We present a graph-theoretic model of consumer choice, where final decisions are shown to be influenced by information and knowledge, in the form of individual awareness, discriminating ability, and perception of market structure. Building…
We present a fast, flexible heuristic for setting up warehouse locations for quick commerce businesses, with the goal of serving the largest number of customers under the constraints of delivery radius and maximum daily deliveries per…
We study how loyalty behavior of customers and differing costs to produce undifferentiated products by firms can influence market outcomes. In prior works that study such markets, firm costs have generally been assumed negligible or equal,…
Many web systems rank and present a list of items to users, from recommender systems to search and advertising. An important problem in practice is to evaluate new ranking policies offline and optimize them before they are deployed. We…
We propose an easy-to-use methodology to allocate one of the groups which have been previously built from a complete learning data base, to new individuals. The learning data base contains continuous and categorical variables for each…
The conventional practice of retail electric utilities is to aggregate customers geographically. The utility purchases electricity for its customers via bulk transactions on the wholesale market, and it passes these costs along to its…
Online user reviews describing various products and services are now abundant on the web. While the information conveyed through review texts and ratings is easily comprehensible, there is a wealth of hidden information in them that is not…
With a vast number of items, web-pages, and news to choose from, online services and the customers both benefit tremendously from personalized recommender systems. Such systems however provide great opportunities for targeted…
Newly available data on the spatial distribution of retail activities in cities makes it possible to build models formalized at the level of the single retailer. Current models tackle consumer location choices at an aggregate level and the…
A simple advertising strategy that can be used to help increase sales of a product is to mail out special offers to selected potential customers. Because there is a cost associated with sending each offer, the optimal mailing strategy…