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Since its introduction in 2003, the influence maximization (IM) problem has drawn significant research attention in the literature. The aim of IM is to select a set of k users who can influence the most individuals in the social network.…

Social and Information Networks · Computer Science 2019-06-19 Hui Li , Mengting Xu , Sourav S Bhowmick , Changsheng Sun , Zhongyuan Jiang , Jiangtao Cui

Influence diffusion has been central to the study of propagation of information in social networks, where influence is typically modeled as a binary property of entities: influenced or not influenced. We introduce the notion of attitude,…

Social and Information Networks · Computer Science 2020-10-27 Xiaoyun Fu , Madhavan Rajagopal Padmanabhan , Raj Gaurav Kumar , Samik Basu , Shawn Dorius , Pavan Aduri

We study the online influence maximization (OIM) problem in social networks, where the learner repeatedly chooses seed nodes to generate cascades, observes the cascade feedback, and gradually learns the best seeds that generate the largest…

Social and Information Networks · Computer Science 2022-08-26 Zhijie Zhang , Wei Chen , Xiaoming Sun , Jialin Zhang

The problem of Profit Maximization asks to choose a limited number of influential users from a given social network such that the initial activation of these users maximizes the profit earned at the end of the diffusion process. This…

Social and Information Networks · Computer Science 2026-02-03 Poonam Sharma , Suman Banerjee

We consider the influence maximization problem over a temporal graph, where there is a single fixed source. We deviate from the standard model of influence maximization, where the goal is to choose the set of most influential vertices.…

Computational Complexity · Computer Science 2023-03-24 Argyrios Deligkas , Michelle Döring , Eduard Eiben , Tiger-Lily Goldsmith , George Skretas

Uncertainty about models and data is ubiquitous in the computational social sciences, and it creates a need for robust social network algorithms, which can simultaneously provide guarantees across a spectrum of models and parameter…

Social and Information Networks · Computer Science 2016-06-13 Xinran He , David Kempe

Identifying super-spreaders can be framed as a subtask of the influence maximisation problem. It seeks to pinpoint agents within a network that, if selected as single diffusion seeds, disseminate information most effectively. Multilayer…

Social and Information Networks · Computer Science 2025-10-27 Michał Czuba , Mateusz Stolarski , Adam Piróg , Piotr Bielak , Piotr Bródka

We consider the optimization problem of seeding a spreading process on a temporal network so that the expected size of the resulting outbreak is maximized. We frame the problem for a spreading process following the rules of the…

Physics and Society · Physics 2020-10-20 Sirag Erkol , Dario Mazzilli , Filippo Radicchi

Influence maximization problem attempts to find a small subset of nodes that makes the expected influence spread maximized, which has been researched intensively before. They all assumed that each user in the seed set we select is activated…

Social and Information Networks · Computer Science 2021-05-21 Jianxiong Guo , Weili Wu

Influence maximization, fundamental for word-of-mouth marketing and viral marketing, aims to find a set of seed nodes maximizing influence spread on social network. Early methods mainly fall into two paradigms with certain benefits and…

Social and Information Networks · Computer Science 2014-02-18 Suqi Cheng , Hua-Wei Shen , Junming Huang , Wei Chen , Xue-Qi Cheng

Influence maximization (IM) is the problem of finding for a given $s\geq 1$ a set $S$ of $|S|=s$ nodes in a network with maximum influence. With stochastic diffusion models, the influence of a set $S$ of seed nodes is defined as the…

Machine Learning · Computer Science 2019-10-30 Gal Sadeh , Edith Cohen , Haim Kaplan

Influence Maximization is a NP-hard problem of selecting the optimal set of influencers in a network. Here, we propose two new approaches to influence maximization based on two very different metrics. The first metric, termed Balanced Index…

Social and Information Networks · Computer Science 2019-12-02 Panagiotis D. Karampourniotis , Boleslaw K. Szymanski , Gyorgy Korniss

Influence maximization (IM) is the problem of finding a seed vertex set that maximizes the expected number of vertices influenced under a given diffusion model. Due to the NP-Hardness of finding an optimal seed set, approximation algorithms…

Social and Information Networks · Computer Science 2021-05-11 Gokhan Gokturk , Kamer Kaya

Influence Maximization (IM) aims to maximize the number of people that become aware of a product by finding the `best' set of `seed' users to initiate the product advertisement. Unlike prior arts on static social networks containing fixed…

Social and Information Networks · Computer Science 2019-11-14 Xudong Wu , Luoyi Fu , Zixin Zhang , Jingfan Meng , Xinbing Wang , Guihai Chen

Influence maximization is a well-studied problem that asks for a small set of influential users from a social network, such that by targeting them as early adopters, the expected total adoption through influence cascades over the network is…

Social and Information Networks · Computer Science 2015-11-06 Wei Lu , Wei Chen , Laks V. S. Lakshmanan

We consider the problem of selecting a seed set to maximize the expected number of influenced nodes in the social network, referred to as the \textit{influence maximization} (IM) problem. We assume that the topology of the social network is…

Machine Learning · Computer Science 2019-11-26 Xiaojin Zhang

The whole frame of interconnections in complex networks hinges on a specific set of structural nodes, much smaller than the total size, which, if activated, would cause the spread of information to the whole network [1]; or, if immunized,…

Physics and Society · Physics 2015-08-27 Flaviano Morone , Hernan A. Makse

Influence maximization (IM) aims at maximizing the spread of influence by offering discounts to influential users (called seeding). In many applications, due to user's privacy concern, overwhelming network scale etc., it is hard to target…

Social and Information Networks · Computer Science 2020-10-06 Chen Feng , Luoyi Fu , Bo Jiang , Haisong Zhang , Xinbing Wang , Feilong Tang , Guihai Chen

Precise user and item embedding learning is the key to building a successful recommender system. Traditionally, Collaborative Filtering(CF) provides a way to learn user and item embeddings from the user-item interaction history. However,…

Information Retrieval · Computer Science 2019-04-24 Le Wu , Peijie Sun , Yanjie Fu , Richang Hong , Xiting Wang , Meng Wang

Influence maximization aims to identify a set of influential individuals, referred to as influencers, as information sources to maximize the spread of information within networks, constituting a vital combinatorial optimization problem with…

Social and Information Networks · Computer Science 2024-05-16 Wenfeng Shi , Tianlong Fan , Shuqi Xu , Rongmei Yang , Linyuan Lü